Top 3 Culprits of Underperforming Products
Product Management University
MAY 3, 2017
Any number of factors can contribute to underperforming products, but the root causes are usually tied to a combination of the following three issues: . 1. Vague Definition of Target Customers. When products try to be all things to all people, the result is usually mediocre value for most. The Solution: Prioritize your product investments on the market segments that are most conducive to revenue/market share growth and deliver solutions for a specific need (e.g., reduces administrative tasks
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