Mind the Product

MAY 17, 2018

Over the past year I’ve worked with hundreds of product managers in dozens of companies, and there’s been one question that has sounded like a persistent drum beat: “ What is the difference between the role of a product owner and a product manager? ”. When confronted with this question, I used to hesitate, because from company to company there are a million things that can affect the roles; the product, larger organization structure, product development process, cultural differences, regional di

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Product Management Product Manager Reporting Tools Weak Development Team 128

Clever PM

MAY 17, 2018

Product Management is a hot role in the current market, partly because there are companies realizing the importance of the role, and partly because everyone seems to think that they can do the job. Without opining on either of those driving forces, in my experience there are three key things that any candidate can do […].

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Product Management Product Manager Management Management 77

Revulytics

MAY 17, 2018

Did you make it to the end of the blog title or stop after “short attention spans?” You’ve likely heard that highly circulated statistic that the average attention span of a human – eight seconds – is now shorter than that of a goldfish. And you probably wondered the same thing I did when hearing this statistic: what exactly were the people being asked to pay attention to?

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Analytic Tools Data Visualization Messaging Reporting Tools 65

Johanna Rothman

MAY 17, 2018

One of the problems I see in projects and organizations is when people wish for certainty. Too many agile project managers and Scrum Masters want a known velocity. They don’t realize that velocity is a relative capacity measurement , not a guarantee. Product managers, the people who manage the project portfolio, all seem to want certainty the teams will deliver finished product by a certain date.

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Management Management Leadership Agile 42

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Basel Fakhoury

MAY 17, 2018

Basel Fakhoury “Well… what now?” “Uh…I guess we start brainstorming new ideas.” “Ugh… Alright.” After a year and half, we finally admitted that the mobile travel app we were working on wasn’t providing enough value and we had to shut it down. Luckily, we still had three committed founders and over $100K left in the bank. We wanted to take another crack at building something valuable?

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User Testing Product Research Research Software Startups 40

Intercom, Inc.

MAY 17, 2018

Why does someone switch from one product to another? It’s rarely the first reason they’ll offer. You have to dig deeper to find out, and that’s where Jobs-to-be-Done comes in. Bob Moesta pioneered the Jobs-to-be-Done (JTBD) framework in the mid 90’s, alongside Harvard Business School Professor Clayton Christensen. In short, JTBD is a research process that helps uncover a customer’s motivation for buying your product – the “job” your product is“hired” to complete.

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User Testing Customer Experience Reporting Tools Research Software 202

UserTesting

MAY 17, 2018

With UserTesting’s Live Conversation , you can now capture human insights with your own customers, employees or partners. Customer insights are in a state of evolution. Too often, the tools that we use to measure customer insights are static and … The post Capture human insights from your own customers with Live Conversation appeared first on UserTesting Blog.

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