How Guerrilla Research Can Improve Your Product
Mind the Product
FEBRUARY 3, 2017
Guerrilla feedback can be invaluable for the success of your product. Monal Choksi explains what guerrilla research is, what it isn’t , why it’s useful, and how to fit it alongside your other user research and product development practices. Guerrilla research gathers fast, low cost information from users, and allows you to develop a quick “gut feeling” about product decisions.
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