Mind the Product

AUGUST 15, 2018

Last year I marked my fifth year of working with private equity firm Better Capital and its portfolio companies. Today, however, I’m the Chief Product Officer of a small digital advertising startup, making difficult product decisions and helping the company to grow. This is the story of why I traded private equity for product. I spent my days at Better Capital working with private equity veteran Jon Moulton, and helping to acquire, turn around, and then sell companies.

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The Product Bistro

AUGUST 15, 2018

Product Management in a nutshell Tons of ink has been spilled on the art (and science) of product management. About methodologies, strategies, and the like. Grumbling about how the role varies, depending on the organization. Yada yada yada. Let’s simplify this. Product management at its very core is: Identify a problem for some market segment […].

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Product Management Product Manager Management Management 150

Intercom, Inc.

AUGUST 15, 2018

On day one as Reddit’s new VP of Engineering, Nick Caldwell faced a dilemma. He had just spent 13 years at Microsoft, most recently as the head of 300 engineers. At Reddit, he led a team of 35 – none of whom knew how to manage other engineers. He had to quickly determine which team members displayed a potential for leadership and teach them the fundamentals of management so they could make new hires and scale – without ruining the culture.

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Engineering Leadership CTO Coach Feedback Software 141

UX Studio

AUGUST 15, 2018

A good product design team can do a huge job in making your product successful. They can make your product easier to understand and easier to use. A good product design team can make PO’s and PM’s life much easier. If it is so useful, how can you build one? Building a great product requires a team effort. But from what team? Developers might be the first ingredient that comes to mind, but visual designers, UX designers, UX researchers have a huge added benefit to the product team and

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Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

Product Research

Pragmatic Marketing

AUGUST 15, 2018

Is everything you do aligned with the sales team? Do you know what motivates them, challenges them and keeps them up at night? Failure to align with sales is one of the biggest problems facing today’s product teams. That’s why we’ve dedicated the summer issue of Pragmatic Marketer to sales alignment. This issue features articles by Jim Ninivaggi of Brainshark , Rod Griffith of MarketReach and Adele Revella and Brock Flint of Buyer Persona Institute.

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Marketing Customer Feedback Article 70

Pragmatic Marketing

AUGUST 15, 2018

Is everything you do aligned with the sales team? Do you know what motivates them, challenges them and keeps them up at night? Failure to align with sales is one of the biggest problems facing today’s product teams. That’s why we’ve dedicated the summer issue of Pragmatic Marketer to sales alignment. This issue features articles by Jim Ninivaggi of Brainshark , Rod Griffith of MarketReach and Adele Revella and Brock Flint of Buyer Persona Institute.

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Marketing Customer Feedback Article 70

The Product Coalition

AUGUST 15, 2018

This is the second in my series of posts about churn in SaaS. In these posts, I discuss the details of why churn happens, how you can analyze it and what you can do to prevent it. You can read Part 1 of the series here. In my previous post , I covered an exhaustive list of reasons that can lead to churn for a SaaS product. For each of those reasons, I also discussed potential solutions that can help prevent churn.

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TSIA

AUGUST 15, 2018

We’re counting down the days until our fall conference, TSW Las Vegas 2018, taking place October 15-17 at the ARIA Resort & Casino. Are you ready for 3 days of learning, networking, and the type of fun only Las Vegas has to offer? Here’s a quick look at the TSW conference schedule and what you can look forward to by attending.

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Technology 40

The Product Coalition

AUGUST 15, 2018

Our UX “fan-girl” dreams have been realized. Why? We got the chance to chat it up with Nick Babich, Automation Lead at RingCentral and founder/content curator at UX Planet. Here at Appsee, we are avid readers of the top medium publication UX Planet. At least once a week, you will always find at least one link from this publication in our ‘Interesting Reads’ Slack channel.

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Research Software UX User Testing Product Research 60

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User Testing

UserInterviews

AUGUST 15, 2018

We made a product video that people, well, actually enjoy watching. That's why we wanted to share our video marketing process, and how we used research to validate creative marketing decisions.

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User Testing Product Research Marketing 40

Actuation Consulting

AUGUST 15, 2018

Of all the documents you create while developing a new product or product extension the Market Requirements Document (MRD) is most important of all. First, the MRD defines the overall target market. It also captures the market expectations for product attributes. Meeting these expectations is critical to increasing the odds of success in the marketplace.

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UserInterviews

AUGUST 15, 2018

We made a product video that people, well, actually enjoy watching. That's why we wanted to share our video marketing process, and how we used research to validate creative marketing decisions.

User Testing 40

User Testing Product Research Marketing 40

Mironov Consulting

AUGUST 15, 2018

Topic: Product Management Leadership Games. Where: Pushpay , 167 Victoria St W, Level 6, Auckland, 1010, NZ. When: Weds, 29 August, 6:00pm. Sponsored by Product Tank Auckland and Pushpay. Register here (limit 80 participants). Rich Mironov coaches small groups of product leaders and product management teams worldwide. So rather than a traditional PowerPoint talk for Product Tank Auckland, we’ll mix some front-of-room slides with leadership exercises borrowed from Rich’s priva

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Leadership Product Management Product Manager Workshop 40

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The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

Product Management

The Accidental Product Manager

AUGUST 15, 2018

Providing Customers with Exceptional Connected Experiences Image Credit: Darren Cowley. Hello fellow Product Managers, The modern consumer is more connected than ever before, using multiple devices and interacting with brands through numerous touchpoints. How brands meet the needs of the connected consumer will be the defining factor in whether they stay relevant and deliver a positive customer experience.

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Webinar Customer Experience Branding User Experience 10

Intercom, Inc.

AUGUST 15, 2018

For product teams, complexity is a dirty word – it’s the anti-goal. You can call it “flexibility” to make it sound better, but it raises the same problems: hard to design, hard to explain, hard to use and hard to maintain. Our early offerings for chatbots deliberately avoided all that. But to make our bots do the jobs our customers needed, we had to let go of our earlier opinions.

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