Tue.Jan 30, 2018

article thumbnail

Understanding Customer Needs: Problem vs. Solution Space

280 Group

This is the first article in a three part series on navigating the Problem vs. Solution Space with a focus on understanding customer needs. Understanding Customer Needs “Well, we could…” I stopped myself quickly. I had fallen into the most common of traps. I had stopped paying attention to the customers’ needs and started working on a fix. Product Managers and the teams of developers they work with often tell me that Product Managers have problems writing good requirements.

Article 267
article thumbnail

Product Success Metrics, Demo Value Themes & The Definition of Successful Product Management

Product Management University

The B2B Product Manager Magazine January 2018 is now available. We’re kicking off 2018 with a discussion on product success metrics and a viewpoint that there’s only one critical metric that’s important over the long term. If you routinely hit that one, all the others will take care of themselves. We also look at the benefit of using customer value themes to drive your sales demos and how they can improve win rates.

Demo 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Our second audiobook: Intercom on Customer Engagement

Intercom, Inc.

In customer engagement, the right context for a message matters just as much as the right time and recipient. Given that content is in itself a tool for engagement, the same principle is in play. Today, we released our second installment in our audiobook series, Intercom on Customer Engagement. Divided into 8 shorter chapters, this compilation is our guide to crafting actionable messaging strategies that will help you grow your business.

article thumbnail

Telerik Retiring: Alternatives and Next Steps for Software Usage Analytics Customers

Revulytics

The Telerik Platform is retiring on May 10, 2018 (“retiring products that have served their purpose”). This leaves users of Telerik Analytics (formerly EQATEC Analytics) in a bit of a jam as they seek an alternative software usage analytics platform. Telerik may be retiring, but you still have work to do! Call me biased (and not so subtle), but allow me to suggest why Revulytics Usage Intelligence is the best alternative to Telerik if you are looking for an out-of-the-box solution for on-premise

article thumbnail

Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

article thumbnail

Gamification In UX

UX Studio

What a buzzword, right?! Not really. Gamification in UX predates what we thought of as its beginnings. Even though the term “gamification” made its appearance in 2008, it didn’t gain popularity until 2010. It had popped into our lives long before we started to pay attention to it. “UX” falls in the same category, as Donald Norman mentioned the term “user experience” for the first time in 1993 (when he changed his title from User Interface Architect to User Experience Architect).

UX 61

More Trending

article thumbnail

Product Canvas: A communication tool

The Product Coalition

One of the toughest parts of working on a product is to give everyone a good overview of what you want to build and why. Especially people who are not on the product team. Marketers and Social Media Managers who have to create a community around the company and the product need to get an overview of what they are selling and communicating about. During years I worked in product, I learn that one of the skills underrated and also that is the toughest to master is communication.

article thumbnail

Define the customer’s problem with these three steps

Miro

Define the customer’s problem with these three steps Here at RealtimeBoard, we set out on a mission to build a universal whiteboarding tool that helps companies embrace digital transformation, manage remote teams and think visually in order to speed up internal processes and delight their customers. That’s why we are always curious about the ways […].

Blog 52
article thumbnail

Blockchain: The Future of Securing Your Digital Identity

The Product Coalition

Image Courtesy of Blockgeeks Can your digital identity be safe from the next major breach without blockchain? Today, your “identity” is comprised of 100s of records stored with individual organizations like banks, government entities, credit reporting agencies, medical providers, financial institutions, and even social media sites you’ve granted access to.