Fri.Jul 15, 2022

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How to recognise and beat the ‘knowing’ gap – Christina Wodtke at MTP Engage Hamburg

Mind the Product

On a warm summer afternoon at MTP Engage Hamburg 2022, Christina Wodtke, lecturer and author including the bestseller Radical Focus explained how the challenge of building an effective workplace to deliver innovative technology is hindered by fast thinking, defensive cultures, conflict aversion and misaligned incentives. [.] Read more » The post How to recognise and beat the ‘knowing’ gap – Christina Wodtke at MTP Engage Hamburg appeared first on Mind the Product.

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Hola, bonjour, olá – say hello to new multilingual support in Intercom

Intercom, Inc.

Our mission is to make internet business personal – as we often say, the internet has vastly expanded the addressable market for businesses today. No longer are we restricted to customers in our region or country, but can feasibly cater to customers all over the globe. But one of the most significant barriers to growing business at internet scale is language – while English has become the common lingua franca of the internet, it’s crucial to reach people in their own language to the greate

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Micro and Macro Conversion Examples: Understanding What’s the Difference and Why They Are Important

Userpilot

Looking for micro and macro conversion examples to better understand the buyer journey and improve retention ? Conversions can be classified into two main types: macro and micro conversions. Let’s dive deep into the topic and understand why they are important, what the difference is and how you can track them. TL;DR. Micro-conversions are small steps your users take to reach the primary goal.

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Best practices for securing your Intercom workspace

Intercom, Inc.

When running an online business, you have to be very aware of the wide variety of threats you face, where your vulnerabilities lie, and how to protect yourself from those risks. Essentially, this is your “threat model”. What assets do you have and who wants them? If you’re online, so is your data and your customers’ data, which must be protected. Going further than that, your customers have to trust you with that data.

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Usage Rate Segmentation in SaaS [Best Tools Included]

Userpilot

How can SaaS companies benefit from usage rate segmentation and what’s the point of it? Usage rate segmentation is the key to having a clear understanding of how much customers actually use your product. In this piece, we’re going to break down every step of usage segmentation. You will learn how to do customer segmentation and increase customer retention based on the data you get.

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Dark Funnel in SaaS: How To Confront Dark Funnel and Make It Work for You?

Userpilot

Do you receive leads from the dark funnel and are not sure where they originated? Unfortunately, traditional marketing and sales funnels aren’t enough. The buyer’s journey is not a linear path and that leaves companies and marketers with an enormous attribution blind spot. What we call the “dark funnel” is comprised of these hidden elements.

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Free IIS Administrator’s Troubleshooting Guide

eG Innovations

How to become an Expert in IIS Monitoring and Troubleshooting. Microsoft’s Internet Information Server (IIS) plays a pivotal role in supporting web applications on Microsoft Windows operating systems. Using a thread-per-request processing model, Microsoft IIS offers a scalable way of supporting websites and applications. While IIS is widely used to host ASP.NET websites and applications, it can also be the front-end for other applications based on Java, PHP, etc.

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Methods and Frameworks Product Managers Should Know: Part 1 of 2

The Product Coalition

A lot of today’s successful companies such as Amazon, Spotify, and Google have a secret of streamlining processes. This is especially important because the entire product development process requires effort from multiple stakeholders, a huge investment of capital, and the time needed to develop these products. This is where frameworks come into the picture.

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