Fri.Mar 31, 2017

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User Research Tools and Methodologies – Morag McLaren (ProductTank London)

Mind the Product

Morag McLaren Product Manager at Whatusersdo.com talks to ProductTank London about User Research Tools and Methodologies. The Context & Timing of Research Changes the Results you get. You need to find out the context of any insight you are gaining about a user – otherwise you won’t know the why or how, just the what. The timing of the research you run is also key – when you view a user’s behaviour will hugely impact the results you find.

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Never forget the 80% user

The Product Coalition

How many times have you seen this?—?a product is insanely popular due to its simplicity and everyone cannot stop talking about how easy it is to get that one job done. Over time the product evolves to do more jobs by reacting to growing needs from customers. It is now a lot more powerful. For the power user, that is. The typical user, however, struggles to accomplish that one job in a few quick seconds?

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What distinguishes the Top 1% of Product Managers from the Top 10%?

B2B Product Management

The top 1% PMs use frameworks. Frameworks are a tool for systematic decision making. Frameworks help you repeat your decision making process across other seemingly similar problems. The top 1% PMs have frameworks for everything – for valuing companies, for assessing the market, for prioritizing requirements, for translating vision into execution, for pricing the product etc.

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Where is the Line Between Products and Services?

TSIA

The rate of change and disruption in technology has quickly caused a blurring of the line between products and services. Where does the product stop and the service of the product start? Customers honestly don’t care, they just want a better customer experience and a lower effort to achieving their goals with their purchase. The long-standing silos between support organizations and other business units (consulting, engineering, field services, education services, sales, etc.) are one of th

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From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

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What distinguishes the top 1% Product Managers from the rest?

B2B Product Management

The top 1% PMs use frameworks. Frameworks are a tool for systematic decision making. Frameworks help you repeat your decision making process across other seemingly similar problems. The top 1% PMs have frameworks for everything – for valuing companies, for assessing the market, for prioritizing requirements, for translating vision into execution, for pricing the product etc.

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What’s not so good about being a product manager?

B2B Product Management

There are a few things that are not so good about being a Product Manager: 1. Getting things done from people you do not have authority over : A PM role is a highly cross-functional role. It requires you to work with many people across multiple groups. As a PM, you have to keep the needle moving on your tasks. So you have to get the work done from these team members without having a real authority over them.