Sat.Aug 13, 2022 - Fri.Aug 19, 2022

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How Having a Product Roadmap Can Transform Your Organization

Gocious Blog

A roadmap is an essential tool that guides our actions step-by-step to a destination or goal. Maps on their own have been guiding people from place to place since at least 600BCE.

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The Striking Similarities Between Escape Rooms and Product Discovery

The Product Coalition

You probably have played an escape room game before. If you haven’t the purpose of an escape room is to discover clues, solve puzzles, and accomplish tasks to reach a specific goal in a limited amount of time. There are some striking similarities between playing an escape room game and running a product discovery. So if you are looking for a nice team event, sponsored by the company, that is both engaging, motivating and useful for work, look no further and let me help you get the budget.

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Market Fit

svpg

By Martina Lauchengco The Market Side of Product/Market Fit I see so many companies find an initial beachhead of customers, think they have product/market fit, and then find their growth stalling. It’s never about just one thing. But it’s often because not enough attention was paid to market fit. Discovering the product and its market. The post Market Fit appeared first on Silicon Valley Product Group.

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Empathy in Product Management

Roman Pichler

Listen to this article: [link]. What is Empathy and What is It Not? Empathy is our capacity to understand other people’s feelings and needs, to take the perspective of another person. Empathy entails a warm-hearted, open, and kind attitude. This does not mean, though, that you must like the other person and that you must be happy and smiley all the time—nor does it mean sugar-coating messages, only telling people what they want to hear, and putting up with issues.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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Overcoming Decision Overload: Using principles to make better decisions faster by Martin Eriksson

Mind the Product

In his keynote at #mtpengage Hamburg 2022, Martin Eriksson – Product Partner at EQT Ventures, Co-Founder of Mind the Product, and Co-Author of the best-selling book Product Leadership, or in short “the big friendly giant of product management” – illustrates how to overcome decision overload [.] Read more » The post Overcoming Decision Overload: Using principles to make better decisions faster by Martin Eriksson appeared first on Mind the Product.

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Tempting Thoughts to A/B Test In Trying Times

Split

Today’s economic forecast is uncertain. However, there are simple testing ideas you can try to make the most of a difficult situation. Your first inkling would be to cut costs: it’s hard to argue against that. But, make sure that your efforts to save are not damaging growth and retention. A second axis to consider is that your customers themselves have less interest in spending.

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User Adoption is Hard: How and Why Products Become Successful

The Product Coalition

A great product can be created, but without user understanding and buy-in, the product won’t succeed on the market. Continue reading on Product Coalition ».

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Learnings from London: How to build a billion dollar app

Mind the Product

This week in our Learnings from London series, we turn our attention to #mtpcon London 2013 where George Berkowski, former Head of Product at hit startup Hailo, led a session on the main stage to inspire us on how feasible it is to build a billion-dollar app! [.] Read more » The post Learnings from London: How to build a billion dollar app appeared first on Mind the Product.

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Before You Deem Your Product a Failure, Check Your Target Audience

The Product Coalition

Bad Feedback Doesn’t Always Mean Your Product Is Bad Bad product feedback is a bummer. But contrary to what you might think, it doesn’t always mean your product is bad. Products are always meant to serve someone, and if it wasn’t built for the person who gave you the feedback, there is no reason to feel bad about it. Here is a quick guide to strategic thinking about product feedback.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Algolia’s Sarah Dayan on what sets a staff plus engineer apart

Intercom, Inc.

When you reach senior level on an engineering track, you’re expected to be optimal in your hard skill set. You’re autonomous, your code is immaculate, and you have a deep understanding of building and shipping software. But going into staff plus roles is another beast entirely. There’s project management, mentorship and teaching, decision-making, relationship-building, and the value you bring to the company is no longer measured by the quality of the lines of your code but rather by driving the

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Special: Stopping the confusion of Jobs to be Done (JTBD)- with Tony Ulwick

Product Innovation Educators

Misconceptions about Jobs to be Done – for product managers. Today we are talking about a popular and often misunderstood product management tool—Jobs to be Done (JTBD). Joining us is the originator of Jobs to be Done, Tony Ulwick. I first discovered Tony through his book What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services.

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Launching new products inside Shopify – Ben Sehl on The Product Experience

Mind the Product

It seems like everyone on the product scene is about launching brand new products in large organisations, however on this weeks podcast, we speak with Ben Sehl, Senior Product Lead from Shopify to hear his thoughts on doing this in the most effective ways. [.] Read more » The post Launching new products inside Shopify – Ben Sehl on The Product Experience appeared first on Mind the Product.

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Product Management Survival Guide: Your First 3 Months

The Product Coalition

Product Management Survival Guide is a series of highly practical articles aimed at helping new PMs quickly get a grasp on what the job… Continue reading on Product Coalition ».

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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In-context or out of touch: The future of online customer service

Intercom, Inc.

Support teams are facing a critical juncture: business costs and customer expectations continue to grow while resources like headcount and budget are decreasing. When it comes to support, modern customers want a personal, on-demand experience from businesses – with 75% of support leaders saying customer expectations have increased but only 34% confident they can meet those expectations.

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Sprint Review – Make it Much More Than a Demo…

Agile Velocity

In a previous post in our Scrum Assessment Series , we shared some ideas to help catalyze engaging sprint reviews. Here, we take a deeper dive into the topic of awesome Sprint Reviews. Creating Feedback Loops. The Sprint Review, just like the Retrospective , is an important feedback loop in a Scrum team’s toolbox. Why is the Review so important? Because it ensures that the team members and their stakeholders are in sync on the priorities, the work being done, and the value being created.

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A case study: launching a custom product for solar roof innovator SunRoof

Mind the Product

Swedish company SunRoof makes solar roofs, combining solar power solutions with a unique roof design. In 2020, SunRoof started to expand into other EU countries – Poland, and Germany – and then to the USA. Its timing was good: the demand for clean energy was already surging, and consumers were increasingly aware of the advantages of energy self-sufficiency. [.

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Why Are Strategy Activities Remarkably Hard to Fit into Our Schedule

The Product Coalition

Two pervasive challenges and what to do about them. Photo by Eric Rothermel on Unsplash Product teams constantly do discovery and delivery activities to validate and understand what they need to build, and then ship it successfully to their customers. These activities are mostly opportunity-driven (or initiative-driven, or idea-driven, meaning that you execute them for a given “thing” that you want to explore and build).

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Inspiration for Your Product

The Product Guy

Work with people who go out of their way to do amazing things. Watch and learn more from product management expert, Benny Reich.

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How to Plan a Successful Software Rollout for SaaS New Products and Enhancements

Userpilot

For any SaaS owner or product manager , organizing a successful software rollout can be a stressful, exhilarating experience. In this article, we’re going to unpack the mysteries of what it takes to put together a truly successful software rollout plan. We’ll start by exploring key steps in the process, then look at some of the most effective tactics to help you form your own rollout strategy.

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The B2B Innovator’s Map – How to get from idea to your first ten customers – free chapter!

Mind the Product

What are the keys to creating innovative products for B2B customers? In his bestselling book, ‘The B2B Innovator’s Map – How to get from idea to your first ten customers’, Product Executive & Advisor Daniel Elizalde delves into all the implications every Product Leader needs to consider. Below, you can read Chapter 1 of his [.] Read more » The post The B2B Innovator’s Map – How to get from idea to your first ten customers – free chapter!

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High Performing Teams: Super Goals & Super Identity

The Product Coalition

Having a super goal helps a team form an elite identity. Together, a super goal and clear identity help drive team performance, and ultimately drive the success of new products. The term “super goal” doesn’t necessarily mean a stretch goal or an outlandish, unachievable target. And “super identity” isn’t about putting on a mask and cape. A super goal-or superordinate goal as academics call it-is a goal worth completing that requires different groups to cooperatively achieve.

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

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Using Productboard at Productboard: How we optimize our own tools to focus on customer satisfaction

ProductBoard

Most product managers and leaders would agree that they aim to be customer-centric, and that they work hard to make that goal a reality. So why do 69% of teams surveyed in Productboard’s 2021 Product Excellence Report say that the products and features they release are not consistently well-received by customers? To understand where most teams fall short, let’s step back and look at the three.

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Empathy Map vs Persona: What’s the Difference and Why Do You Need Both?

Userpilot

Empathy map vs persona: what are these and what’s the difference between them? Both user personas and empathy maps are techniques used during the UX design process to understand users on a deeper level and create a product that resonates with them. In this article, we’ll outline the differences between a user persona vs empathy map and dive deeper into the why, how, and when to use each one to get the best results.

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SUNDAY REWIND: Escaping the build trap by Melissa Perri

Mind the Product

In this Sunday Rewind we look back at Melissa Perri’s insightful talk, Escaping the build trap, from our 2017 San Francisco conference. A lot of teams are stuck in ‘the build trap’ she says. They’re busy defining and shipping software with no measures of success, managing the backlog, and focusing on getting features out the [.] Read more » The post SUNDAY REWIND: Escaping the build trap by Melissa Perri appeared first on Mind the Product.

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Competitor Analysis Playbook

The Product Coalition

An approach to learning from your competitors that you can customise to however deep or light you need it to be. There is a lot you can learn from your competitors. There is also a lot you must learn if your product is going to continue to succeed in the market. The way to learn is through a competitor analysis. A competitive analysis can be as simple as quickly mapping the landscape and reviewing the marketing material of close competitors.

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A Tale of Two Case Studies: Using LLMs in Production

Speaker: Tony Karrer, Ryan Barker, Grant Wiles, Zach Asman, & Mark Pace

Join our exclusive webinar with top industry visionaries, where we'll explore the latest innovations in Artificial Intelligence and the incredible potential of LLMs. We'll walk through two compelling case studies that showcase how AI is reimagining industries and revolutionizing the way we interact with technology. Some takeaways include: How to test and evaluate results 📊 Why confidence scoring matters 🔐 How to assess cost and quality 🤖 Cross-platform cost vs. quality tr

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Together, we are unstoppable! Nick Mehta reveals durable growth playbook at Pulse 2022

Gainsight

Pulse 2022 is officially underway! The theme this year is “Unstoppable Together” and the opening keynote by Nick Mehta, CEO of Gainsight, proved just how important that message is for everyone at this moment in time. It’s no secret that the last few years have been a challenge for all of us. And just as we started to feel comfortable again, the economy took a downturn that significantly impacts the SaaS world.

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Customer Advocacy: How to Turn Loyal Customers Into Advocates and Drive Product Growth

Userpilot

Customer advocacy is a powerful force for driving business growth without breaking the bank. There is nothing more important to a brand than making its customers happy. Nevertheless, efforts shouldn’t stop there. While customer satisfaction is essential to brand success, taking proactive measures toward turning these satisfied customers into advocates is key to business growth.

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The B2B Innovator’s Map – How to get ideas from your first ten customers’ – free chapter!

Mind the Product

What are the keys to creating innovative products for B2B customers? In his bestselling book, ‘The B2B Innovator’s Map – How to get ideas from your first ten customers’, Product Executive & Advisor Daniel Elizalde delves into all the implications every Product Leader needs to consider. Below, you can read Chapter 1 of his book. [.] Read more » The post The B2B Innovator’s Map – How to get ideas from your first ten customers’ – free chapter!

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