Sat.Jul 02, 2022 - Fri.Jul 08, 2022

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Mobile app user journeys: definitions, analysis, and best practices - Mixpanel

Product Management Today Submitted Articles

A user journey is a technique for gleaning insights about your users by observing their experience. Designing a mobile app involves building great user journeys.

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What Should a Head of Product Do?

Roman Pichler

Listen to this article: [link]. The Head of Product Role. A head of product is someone who manages a group of product people—individuals who look after one or more products and who may be called product manager or product owner. Depending on the size and org structure of your company, the role might also be referred to as Chief Product Officer, VP Product, or Director of Product Management. [1].

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12 Best Practices For Managing The End To End Customer Experience

Product Management Today Submitted Articles

Learn the best practices for managing end-to-end customer experience and improving customer retention and loyalty.

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Built for you: Two-way SMS, a next-generation Inbox, smarter bots, and more

Intercom, Inc.

We started off the summer with a bang – hosting the Summer 2022 edition of New at Intercom and announcing three huge new product releases: SMS , the next-generation Inbox , and Custom Actions and Custom Objects in bots. If you joined us for New at Intercom last month, you may already have some idea of what’s in store on Built For You this month, (but if not, you can watch it on-demand here ).

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Beyond the Basics of A/B Tests: Innovative Experimentation Tactics You Need to Know as a Data or Product Professional

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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The secret to succeeding in product – Ronke Majekodunmi on The Product Experience

Mind the Product

What is the secret to succeeding in the product management craft? In this podcast episode, we were joined by Enterprising Senior Product Manager, Ronke Majekodunmi to discuss how building relationships are a key asset to developing your product career, and how to master the art of developing alliances. [.] Read more » The post The secret to succeeding in product – Ronke Majekodunmi on The Product Experience appeared first on Mind the Product.

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Introducing Mixpanel’s Company KPIs Dashboard Template

Mixpanel

When you open Mixpanel, you may have an overarching idea of the metrics you need to measure. But you may not know exactly where to start. To take the guesswork out of measuring the right metrics, today we released the Company KPIs Dashboard template—nine out-of-the-box, fully customizable reports that make it easy for anyone to measure engagement, retention, and growth metrics.

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Intercom’s product principles: How connected, modular systems help us to focus on important decisions

Intercom, Inc.

When I joined Intercom eight years ago, I knew nothing about system design. I designed and presented my ideas using high-fidelity mockups. They were quick to put together, and so I assumed that even wireframes were a waste of time, let alone system design diagrams. This is the second post in a series exploring our product principles. Here, Gustavs discusses our design principle of “Connected, Modular Systems”.

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Understanding and executing effective research

Mind the Product

In this Ask me Anything (AMA) for prioritised members, Mind the Product’s Co-Founder, James Mayes, joined UX expert Laura Klien to answer all questions about research in product. [.] Read more » The post Understanding and executing effective research appeared first on Mind the Product.

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Understanding Customer Needs: The ‘Jobs-to-be-Done’ (JTBD) Framework

The Product Coalition

The truth of the hour is: Come what may, companies or products succeed because they offer a service that a customer truly wants! The late Harvard Business School Professor, Dr. Clayton M. Christensen once said that when we buy a product we are actually hiring something to get a job done. He explained further: “If it does the job well, when we are confronted with the same job, we hire that same product again.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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Multi-dimensional Identities

Product Management Today Submitted Articles

Earlier this week, my 6-year old daughter came to me with a playing card from a Loteria Bingo game. In celebration of the Hispanic Heritage Month, the card showed a picture grid of different professions in Spanish: Doctora (Doctor), La Compositora (Composer), Abogada (Lawyer), Cocinera (Chef). Excitedly, she said, “Mamma, I’m going to be a doctor, a chef and a painter.

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A Product Manager’s Journey

The Product Guy

With a foundation in systems design to working at Google and beyond. Watch and learn more from product management expert, Amin Bashi.

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How to build for creators by Peter Yang

Mind the Product

In this #mtpcon Digital Americas session, Peter Yang, Product Lead at Reddit, covers creator needs, creator economy trends, and how breakout creator companies get their first 1,000 users and beyond. [.] Read more » The post How to build for creators by Peter Yang appeared first on Mind the Product.

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Can Lean Product Management Help Startups Build Strong Products?

The Product Coalition

Nowadays, digital products are becoming more and more prominent in our lives, and it’s already part of our daily activities. The majority of such apps have undergone iterative and incremental development to enhance and improve their features. Most of our readers would have heard of Agile product management. It is a methodology that is followed by a majority of software development companies today.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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391: Product VP of Wyze uses community for product innovation and you can too – with Steve McIrvin

Product Innovation Educators

How product managers can get customer insights from a community to create a competitive advantage. Three years ago I was looking for a wifi camera I could put in our RV so I could check on our dog when we needed to leave her in the motorhome. The leading brand cost about $150. I tried a brand that was new to me offering a wifi camera for $29. It worked great with the cloud features I expected.

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Podcast Episode 1: Fandoms (w/ Dr. Paul Booth)

dscout People Nerds

Cinema and Media Studies professor Dr. Paul Booth dissects the differences between the “average consumer” and a fan, and what we can learn from studying fandoms.

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Innovating in insurance by Arnout Hemel

Mind the Product

In this ProductTank Tokyo talk, Arnout Hemel, former Head of Product at ride hailing and food delivery business Grab, provides some insight into building products in the insurance industry. The key points of his talk include: First innovations Serving the needs of their drivers How to decide what products to build Solving customer problems First [.] Read more » The post Innovating in insurance by Arnout Hemel appeared first on Mind the Product.

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How to Design and Build a Data Platform as a Product

The Product Coalition

A breakdown of the challenges, teachable moments, frameworks and recommendations to deliver a data platform successfully. Continue reading on Product Coalition ».

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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SaaS Reverse Trial: Increase Free to Paid Conversions With This Trial Model

Userpilot

SaaS reverse trial is relatively a new concept, although some famous brands have been implementing it for a while. For product-driven companies, there are typically two options for acquiring paid users: offer free trials or create a freemium version. Both business models attempt to compel users to upgrade their subscriptions by providing an exceptional onboarding experience and value.

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We’re expanding eligibility for Mixpanel for Startups and introducing a free Company KPIs Dashboard Template

Mixpanel

We’ve reached a major milestone: After only two years, more than 2,000 startups have graduated from Mixpanel for Startups and continue to use Mixpanel. Thank you to everyone who has participated in the program—it’s rewarding to be part of so many startups’ journeys! If you aren’t familiar with the program, it helps startups find product-market fit faster by giving them up to $50,000 in free credits a year, worth up to 430 million monthly events—more than double the number offered by comparable p

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SUNDAY REWIND: How to make a product demo that stands out

Mind the Product

In this Sunday Rewind post, we look back to when Oscar Santolalla offered engaging insights and practical advice on making a product demo that stands out. [.] Read more » The post SUNDAY REWIND: How to make a product demo that stands out appeared first on Mind the Product.

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How is Blockchain Revolutionizing Traditional Banking?

The Product Coalition

Radical shifts are taking place in the banking industry. The business models are changing, the regulations are getting mounted, and the compliance pressure is increasing. People are also becoming more concerned about privacy, and the demands of customers are always evolving. As a result, the banking industry is indeed facing several challenges. Upgrading legacy banking systems in order to support innovations of today is also a challenge, however, with blockchain?

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Progressive Onboarding 101: How to Improve UX and Drive Adoption With Contextual Onboarding Flows

Userpilot

How can progressive onboarding help you create a personalized user onboarding experience ? Is it a better way to onboard new users? How’s it different from function-oriented app onboarding? This article will guide you through how to use progressive onboarding to boost customer engagement in your app. We’ll also dive into how to switch to a progressive onboarding process and common mistakes to avoid when getting started.

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You can be Agile and still hit a deadline

Product Management Today Submitted Articles

You just need a hybrid approach and tools to support it

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Why does my product suck? by Jen Dante

Mind the Product

In this keynote session at #mtpcon SF+Americas 2022, Jen Dante, VP of Product at Ancestry examines how over and under scoping cannot be eradicated from the product process, rather we can optimise them, based on the agility of our organisation, to deliver the most effective value. Watch this video or read on for key highlights from the talk. [.] Read more » The post Why does my product suck?

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How Virtual Reality Helps to Treat Mental Disorders and Anxiety

The Product Coalition

Virtual Reality (VR) is a cutting-edge technology revolutionizing the modern world. VR is mostly associated with gaming; however, it’s widely used in the automotive industry, education, retail, real estate, architecture, art, design, and other areas of human life. The healthcare sector has also adopted VR on a large scale. Leading hospitals and medical education institutions cooperate with healthcare software development companies in search of efficient VR solutions.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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What is Feature-Driven Development and How to Do it Right

Userpilot

If you are wondering what Feature-Driven Development (FDD) is and how it can improve your product management processes, you are in the right place! In the article, we explore what FDD is, the benefits of using it, its stages, and best practices. If that sounds interesting, keep on reading! TL;DR. Feature-Driven Development (FDD) is an Agile development framework.

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Dragonboat Named Among Top Roadmapping Tools of 2022

Dragonboat

According to PMExercise, there are more than 41,000 product managers in the United States. Research done into the key challenges of the field show that nearly 50% of PM respondents define their main challenge as a lack of a consistent or well-defined process. However, a study done by UXCam, found that a “fully optimized” product […]. The post Dragonboat Named Among Top Roadmapping Tools of 2022 appeared first on Dragonboat - Responsive PPM.

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Navigate UX Research at a Large Software Company with this Easy Primer

dscout People Nerds

Working for an enterprise company specializing in software development brings its own unique challenges. Learn the space with this introductory guide.