Sachin Rekhi

JUNE 29, 2015

One of the classic pieces of software engineering literature that has had a profound influence on me since first reading it at Penn Engineering is The Mythical Man-Month by Fred Books. Fred initially authored the book in 1975 based on his experiences at IBM managing the development of OS/360. His central thesis is that leveraging man-months, a hypothetical unit of work representing the work done by one person in a month, as an effective way to estimate software projects is a myth.

Software Review 60

Software Review Software Engineering Systems Review Document 60

TSIA

JULY 2, 2015

The typical staffing model for education services organizations is very delivery intensive, where instructors make up the majority of the organization’s headcount. To keep instructors instructing rather than focusing on non-productive, non-billable tasks, it’s up to ES organizations to ensure that instructors are spending their time efficiently.

Education 40

Education 40

Bruno Bergher's Writing

JUNE 27, 2015

While a logo might be the most recognizable manifestation of a brand, it’s only one of many. Brands cut across media, and present themselves in colors, shapes, words , sounds , and even smells. That’s because a brand, at it’s core, is immaterial. It’s about abstract attributes and values which present themselves in concrete ways: Virgin America is about quality, fun, innovation, challenging assumptions.

Branding 40

Branding Startups Presentation Customer Experience 40

UserTesting

JULY 2, 2015

The mobile landscape has completely changed consumer behavior. Over the last few months Google released new research that has major implications for brands who want to win in an increasingly mobile world. There’s no doubt that mobile is becoming more … The post How to Win on Mobile: Understanding Micro-Moments and Consumer Behavior appeared first on UserTesting Blog.

User Testing 35

User Testing Branding Product Research Blog 35

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Product Management

TSIA

JUNE 30, 2015

Sales are at the heart of every successful business, but new selling opportunities can present themselves to anyone within a company, not just your dedicated sales team. (Tweet this!) In his blog post, “Creating a Powerful Entrepreneurial On-Site Sales Force,” Vele Galovski, TSIA’s VP of Research, Field Services, discusses the benefits of transforming your company’s internal culture into one that encourages the concept of sales being everyone’s responsibility.

Presentation 40

Presentation Blog 40

UserTesting

JULY 2, 2015

The mobile landscape has completely changed consumer behavior. Over the last few months Google released new research that has major implications for brands who want to win in an increasingly mobile world. There’s no doubt that mobile is becoming more … The post How to Win on Mobile: Understanding Micro-Moments and Consumer Behavior appeared first on UserTesting Blog.

User Testing 20

User Testing Branding Product Research Blog 20

UserTesting

JUNE 30, 2015

When we think about designing a great user experience, it’s easy to get caught up with all the things. The fonts, the colors, the overall design, the content. Everything. But there’s another component to UX that can instantly delight—or disappoint—your … The post The Big UX Impact You Can Make With Just a Few Words appeared first on UserTesting Blog.

UX 20

UX User Experience Customer Experience Blog 20