Build the Product; Sell The Dream

Balance the practicalities of product development with your real goals: inspiring customers and empowering sales.

Kimberly Shyu
Product Coalition
Published in
7 min readFeb 13, 2023

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Photo by Erlend Ekseth on Unsplash

First, focus on a vision

Product leaders are often faced with conflicting priorities. Which product deserves your attention? Which features should we build in that product, and…

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Deep Tech Product Leader, creative writer, and published artist. Writes about personal growth, leadership, writing, and product development. www.kimshyu.com.