Sachin Rekhi

SEPTEMBER 2, 2013

Most entrepreneurs assume that the marketing and audience building phase of their startup begins post product launch. Yet I’ve seen some startups successfully build their audience well before they reach this point. They’ve been able to do this by investing heavily in building out a blog with independent value separate from their product yet designed to attract the target audience that their product will eventually serve. 37signals , SEOmoz , and Mint.com are three such success stories. 37signals

Finance 80

Finance Product launches Blog Startups 80

Daniel Elizalde IoT Blog

SEPTEMBER 6, 2013

UX is short for User Experience Design, and it can be defined as the branch of design that creates easy-to-use and delightful products that focus on the user’s needs. UX is very important to all Product Managers because it is a key component of the 4 pillars of Product Leadership. You can think of UX as another tool in your […] The post UX for Product Managers first appeared on Daniel Elizalde.

UX 62

UX Product Management Product Manager Management 62

Sachin Rekhi

SEPTEMBER 4, 2013

I’m often asked by fellow or aspiring product managers how best to master the craft. They are inevitably looking for classes or books they might read to pick up the basics of product management and product design. While I do point them to some of the best blog posts on the subject , I focus them on learning the craft the same way I do: by carefully studying the products I love.

Product Research 60

Product Research Customer Experience Blog Books 60