Sat.Jun 04, 2022 - Fri.Jun 10, 2022

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Six Common KPI Mistakes to Avoid

Roman Pichler

Listen to this article: [link]. 1 No Product KPIs. Imagine that you have trained hard to run a half-marathon. Shortly after the start of the race, your smart watch stops working, and you discover that you didn’t bring your phone. Consequently, you don’t know for sure how fast you are running and if you are on track to achieve your target finish time.

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The Most Important, Missed Success Factor for Product Teams?—?Filling Cracks

The Product Coalition

The Most Important, Missed Success Factor for Product Teams?—?Filling Cracks “If you have built castles in the air, your work need not be lost; that is where they should be. Now put the foundations under them.” ? Henry David Thoreau Have you ever heard that great product managers are CEO of their products? Great concept, albeit aspirational. Very few product managers have that much control.

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Behind the Product: Why CNN+ Failed

280 Group

In our “Behind the Product” series, we discuss examples of products or services that highlight a particular Product Management concept or principle. As Product Managers, we’re constantly watching new and old products, and the marketing associated with them, to find examples for our training and materials that we can use to exemplify good, or not so good, practices in Product Management.

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How to Use Voice of the Customer Data to Improve Your Product

Alchemer Mobile

When brands listen to and act on the voice of the customer (often referred to as “VoC”), it can completely revolutionize the way their business operates. When you listen to your customers, you can make more informed product decisions, create a better mobile app experience, develop successful marketing campaigns, launch loyalty programs that actually retain customers, and much more.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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From first touch to qualified lead: How to use live chat for sales

Intercom, Inc.

The promise of live chat for sales teams is being able to connect faster with higher quality leads. But any target-focused sales professional will want to know: how well does live chat actually work? Live chat – especially when it’s part of a modern customer communications platform that helps you make the most of every engagement – is a powerful addition to your sales tech stack.

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Non-Fungible Tokens: Building a NFT Marketplace

The Product Coalition

Without a doubt, NFTs (non-fungible tokens) are leading the modern digital marketplace. Everyone, including investors, creators, and artists has been trading digital assets like NFTs. But what is the cost of building this marketplace? Stay tuned as we discuss the same in this blog. Also, we have highlighted some important features of the NFT marketplace’s evolution.

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Customer Love Stories Podcast: Episode Nine

Alchemer Mobile

What does Wonder Woman have to do with building products and brands customers love? In this episode of Customer Love Stories, tech executive, former CIO at Twilio, and active Apptentive board member, Michelle Grover, sat down with Robi Ganguly to ponder this question. -->. Host: Apptentive CEO and Co-founder, Robi Ganguly. Guest: Michelle Grover, former CIO at Twilio and current Apptentive board member.

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Announcing Intercom’s new Inbox: The fastest and most powerful inbox designed for scale

Intercom, Inc.

As more and more business moves online, and customer expectations have risen accordingly, the demands on support teams have soared – it often feels like teams now need superhuman speed just to keep up. Increased volume, higher expectations, and team burnout are just a few of the issues businesses are facing. Ultimately, customer support reps are in need of tools that help them do their jobs more efficiently, effectively, and enjoyably.

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Building a product organisation from scratch by Kevin Mansfield

Mind the Product

In this ProductTank Wellington talk, Kevin Mansfield, CPO at Nomos One, provides an iterative approach that product managers can use to build a product organisation from scratch. Watch the video to see his talk in full, or read on for an overview of his key points: Start with a vision Ruthlessly prioritise Structured collaboration and [.] Read more » The post Building a product organisation from scratch by Kevin Mansfield appeared first on Mind the Product.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Answer Product Manager FAQs Like a Professional

The Product Coalition

Sample questions and my approach to providing quality answers. 1. How would you change the Amazon Fresh experience and how would you measure them? Let’s first talk about the assumptions. Assumptions: Amazon Fresh is an e-commerce site that allows users to shop for their daily groceries. Customers can access Amazon Fresh through the Amazon.com home page that directs them to the Amazon Fresh shopping catalogue.

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Creating a great product onboarding experience

Mixpanel

First impressions are critical for a successful product. The moments after someone opens a new app influence future retention and usage. A good product onboarding experience can help achieve product-market fit and drive revenue, while a poor experience can drive customers away. We use the terms “product onboarding” and “user onboarding” interchangeably; you can read more about these concepts in our user onboarding explainer blog.

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Intercom’s product principles: Back to the basics

Intercom, Inc.

Over the last 10 years, we’ve worked hard to develop and iterate on our product principles to codify our approach to decision-making, which has allowed us to consistently build great products at scale. They help us make sure everyone is working towards the same goals, that every new hire is aligned with how we do things and is empowered to make decisions from the get-go.

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Switching back the focus from ‘Build only’ to ‘Build-measure-learn’

Mind the Product

Measuring and analyzing user behavior is key throughout the entire product cycle. However, there is often an inadequacy between the pressure to deliver and the required time we should ideally spend on measuring and learning. In this post, I’ll elaborate on switching the focus back to a more balanced product cycle. [.] Read more » The post Switching back the focus from ‘Build only’ to ‘Build-measure-learn’ appeared first on Mind the Product.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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To Ensure Project Success, Follow your Intuition and Ask for Clarity

The Product Coalition

Here is a story about a time where I learned the importance of asking for clarity. I hope you find this helpful: Digital product development presents incredible opportunities for us to help our customers and our colleagues. One of the ways we can help is by providing clarity. About 12 years ago, I was an executive advisor on a project at a large telecommunications company.

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How Can Brand Monitoring Improve Product Design and User Feedback?

Userpilot

How can you tell if your product is resonating with users? How do you get feedback on what new features to build next? Brand monitoring is a crucial part of any product’s development process. Being up to date with customer feedback is more important than ever as it gives you direct insights into what people think and feel, without you pushing them to say it.

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Surprise! There’s a Right Way to Multitask

Nir Eyal

Everyone knows that multitasking destroys productivity, right? Haven’t we all seen studies and read articles telling us that it’s impossible to do two things at once? In some ways, that’s true. Lucky for you, I developed a method to multitask the right way. I call it “multichannel multitasking.”. The post Surprise! There’s a Right Way to Multitask appeared first on Nir and Far.

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How I got my job in product – Robin Padilla

Mind the Product

Robin Padilla is Director of Product Management at Springer Nature. He has been working in product for 7 years. Here's how he got into product. [.] Read more » The post How I got my job in product – Robin Padilla appeared first on Mind the Product.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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387: When the world doesn’t need another product in a crowded category – with Jeroen Corthout

Product Innovation Educators

What product managers need to know about entering a crowded product category. Today we are discussing crowded product categories and the challenges when trying to enter them with a new product. For context, we’ll use the Customer Relationship Management (CRM) category, which is indeed crowded. Joining us is Jeroen Corthout, co-founder of Salesflare, the simple yet powerful CRM. .

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What UX Researchers Are Reading Right Now: 55 Book Recommendations

UserInterviews

Learn and grow with UXR-recommended books spanning research and design, diversity, business, psychology, self-help, and fiction.

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Choose How to Visualize Your Product Roadmap for a Team’s Product Focus, Part 2

Johanna Rothman

As I said in Part 1 , teams use backlogs and roadmaps to know what's now and what's next. Teams use backlogs for the day-to-day tactical decisions. And when teams can see what's next, they can keep the strategic decisions in mind. What do teams need to know about the product now to focus their work? Which users are first, for now. The functionality the team wants feedback on, for now.

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Product career special: making a change

Mind the Product

Maybe you’re thinking about a change – moving industries, moving from a startup to an enterprise or vice versa, or looking for somewhere where you can add more value. How do you decide where to go next and how do you go about it? We speak to some senior product people to get their thoughts [.] Read more » The post Product career special: making a change appeared first on Mind the Product.

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Driving Business Impact for PMs

Speaker: Jon Harmer, Product Manager for Google Cloud

Move from feature factory to customer outcomes and drive impact in your business! This session will provide you with a comprehensive set of tools to help you develop impactful products by shifting from output-based thinking to outcome-based thinking. You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap.

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Ensuring Excellence

svpg

This has been a difficult article to write. That’s because there’s a very real risk of undermining what I would consider the most important message I try to advocate, which is the power and potential of empowered product teams. But nevertheless, I think this topic has largely been missing from my writing, and it’s too. The post Ensuring Excellence appeared first on Silicon Valley Product Group.

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Uniting teams around shared objectives: 4 tips for evangelizing your product vision and strategy

ProductBoard

As a product leader, you’re probably thinking about your product vision and strategy all day, every day. So your team must be too, right? Spoiler alert: They’re not. In our 2021 Product Excellence Report, we found that product leaders are 58% more likely than their teams to report that they have a clear product vision and strategy. That’s a pretty significant difference that, at best.

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Track funding events effortlessly

Roy Madden

Market Intelligence. Quickly discover the latest funding rounds in your sector with Feedly’s AI Engine. Do you track the growth strategies of your competitors, customers, or partners? We have added Funding Events to the list of strategic moves Leo understands. This new machine learning model will help you: Track your competitors’ growth Identify potential partners Discover investment opportunities.

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Top 7 signs you’re in a bad product system by Scott Williamson

Mind the Product

In this #mtpcon SF+Americas 2022 keynote, Scott Williamson, Former Chief Product Officer at GitLab outlines 7 signs you may be in a bad product system, while giving practical and actionable advice as to how you can make meaningful changes. [.] Read more » The post Top 7 signs you’re in a bad product system by Scott Williamson appeared first on Mind the Product.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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The UX Designer’s Guide To Critical User Journey Mapping

Userpilot

What is a critical user journey? Why is it important in UX design ? And how do you create and use one? If you Google “critical user journey” to find answers to these questions, you’ll come across dozens of user maps, but nothing concrete on how to map a critical user journey. In this short guide, we’ll shed light on what a critical user journey is and how you can map one that improves your experience.

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Mobile App Metrics: Essential Metrics to Track in Your Job Role

The Product Coalition

Are you a part of a mobile app team? If yes, excellent choice of career path! If not, it’s not too late to join one of the most fast-developing industries. Especially after we walk you through one of the most confusing topics for mobile app teams: What mobile app metrics should different team members track in their daily jobs? In this article, we will cover the essential app metrics for: Product managers UX/UI designers Growth marketers iOS and Android developers Backend developer Found yourself

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When Should You Use Design Sprints for User Research?

dscout People Nerds

Design sprints help teams complete insightful research in a small amount of time. Just make sure you’re doing it for the right reasons.