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Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    Product management malpractice.  

Strategy 119
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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

I became a product manager because I wanted to take a more strategic role at my company. First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder).

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Product Strategy: Learnings from Slack’s Rapid Ascent

ProductPlan

Slack’s product strategy put it on a trajectory for success. So far, Salesforce only plans to add the messaging app to its enterprise software suite without immediately changing Slack’s functionality, branding, or leadership. Let’s explore the company’s product strategy to see what makes it different.

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HOW A CAPSTONE PROJECT LED TO A ROBUST FUTURE IN PRODUCT MANAGEMENT.

Product Management Unpacked

After nine years working as a systems engineer, applications engineer, software engineer and finally, a lead data engineer, Debashish Sasmal was ready for his next strategic move. I realized that I wanted to expand my focus into product management.”. UPMC Enterprises Provides Deep Insight Into Product Management.

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Product Strategies for Non-Strategists

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jonathan Berg Director of Product Management, Schoology.

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Hiring Enterprise Sales Teams Ahead of Product/Market Fit

The Product Coalition

A pattern I’ve seen 4 or 5 times seems worth describing, since other folks may be experiencing it: a very early-stage B2B/enterprise company brings on a full sales team before finding product/market fit. First, let’s recapping the basics of why we hire enterprise sales teams and what they do. “Always Be Closing!”

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What Makes Amazon’s Product Strategy So Sticky?

ProductPlan

How did Amazon’s product strategy fare during the pandemic? Short answer: Amazon’s product strategy example lead the way). Amazon’s product strategy example has rewritten the book on convenience, easy access, and speed, and in doing so, embedded itself in the daily lives and routines of consumers.