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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success.

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What is the Product Operations Career Path?

ProductPlan

Managing projects related to feature development and maintenance that sit within the product, engineering, and design teams. Work with Product Management and Engineering to define, scope, and create new features to improve the classification & categorization engine. Monitor system performance and calculate success metrics.

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Mismatched Expectations: Product Information and Sales Teams

Mironov Consulting

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That  This is a must-close.”

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How to build a billion dollar sales team like Stripe

Intercom, Inc.

They relied on a great product, with a passionate userbase that helped kickstart an organic growth engine which sold the product for them. But even for companies with this early viral growth, there comes a point in time when this organic growth needs to be supplemented with formal sales. Yes, Slack started off with no sales team.

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How to build, manage and scale a sales team – 12 strategies from the experts

Intercom, Inc.

If you want to build a revenue engine that will fuel long-term growth, you need to build and scale your sales org with intention. question becomes even more pressing given the trend toward “bottom-up” product adoption – i.e., offering a given product for free or without a formal top-down sales motion, as is common with SaaS.

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The Great Silence

The Product Coalition

The engineers and designers understanding of the customer and problem space is paramount and if you aren’t regularly talking to those customers, what do you think happens to the probability of you making a mistake? This is especially true in enterprise software and it’s this idea that talking with sales teams is broadly fruitful.

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Emergence Capital’s Doug Landis on telling stories that sell

Intercom, Inc.

Doug: Here’s a little background on Emergence: we are hyper-focused on B2B enterprise SAAS companies. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Then I went to go work for Google, running sales productivity, which was really sales training development.