Making Better Use of Engineering Teams

bpma ProductHub

He made six primary points on making better use of engineering teams. Provide Engineers with Full… Product StrategyBy Mark Littlewood – Business of Software hosted Marty Cagan, founder of Silicon Valley Product Group earlier this year in London for a talk based around the new edition of his book, Inspired: How to Make Tech Products Customers Love.

Engineering led? What to watch for

The Product Bistro

There are three principal types of companies: Sales led, marketing led, and engineering led. All three of them have distinct characteristics and traits, however, the engineering led organization (or ELO) has some distinct attributes that you can key off of. They do a lot of ETO (engineered to order) business. They do have a sales team, but the sales people are likely to be engineers, or former engineers themselves. Engineers love detailed documentation.

How great Product Managers contribute to great engineering cultures

The Product Coalition

Great engineers leave when they are no longer excited by an opportunity. These engineers are in demand, they have other companies constantly knocking on their doors, pitching them exciting opportunities, as well as money, in an attempt to convince them to leave.

Invisible Engines

Product Bookshelf

Invisible Engines: How Software Platforms Drive Innovation and Transform Industries by David S. “Invisible engines” are software platforms, software which makes services available to other software through Application Programming Interfaces.

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

It seems like PMs and engineers have grown to hate embedded reporting. How to evaluate embedded analytic solutions as strategy to greatly reduce initial and on-going engineering effort. For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting.

Reddit’s Nick Caldwell on engineering leadership

Inside Intercom

On day one as Reddit’s new VP of Engineering, Nick Caldwell faced a dilemma. He had just spent 13 years at Microsoft, most recently as the head of 300 engineers. At Reddit, he led a team of 35 – none of whom knew how to manage other engineers. Engineering leaders must do 2 things: a) execute and deliver high-quality software on a predictable schedule, and b) have the people skills to attract, retain and develop strong talent. I got into engineering through my father.

Smells like team spirit – what sports and engineering teams have in common

Inside Intercom

We borrow a lot of the words and concepts we use to describe our engineering teams from the world of sports – from huddles and scrums to sprints and even goals, the terminology resonates from the pitch to the office. My time as an engineering manager at Intercom has reinforced for me the parallels between team sports and being part of a successful engineering team. Startups company culture Engineering engineering teams

Smells like team spirit – what sports and engineering teams have in common

Inside Intercom

We borrow a lot of the words and concepts we use to describe our engineering teams from the world of sports – from huddles and scrums to sprints and even goals, the terminology resonates from the pitch to the office. My time as an engineering manager at Intercom has reinforced for me the parallels between team sports and being part of a successful engineering team. Startups company culture Engineering engineering teams

Getting Design Agencies and Engineering Teams to Work Together

Mind the Product

Design agencies and engineering teams are filled with talented and experienced people. Both agencies and engineering team are often evaluated based on the quality and quantity of their individual output. In my experience, design agencies and engineering teams can successfully work together if they have the right structure, oversight and mindset in place. Session with Engineering (60m). Agile Best Practices: SVP of Engineering Jeff Nielsen on Iteration Planning.

Going on tour: How we spread engineering knowledge and culture across Intercom

Inside Intercom

Large engineering organizations face a common problem – different teams working on different parts of a product can end up having specific domain knowledge, and even specific cultures, that can lead to silos. Since then other companies have followed similar strategies.

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

It seems like PMs and engineers have grown to hate embedded reporting. How to evaluate embedded analytic solutions as strategy to greatly reduce initial and on-going engineering effort.

Dear Strategy: 078 Implementing Your Strategy Internally

Dear Strategy

Dear Strategy: “How do you build programs, projects, and, ultimately, products out of a strategy once it’s been established and accepted? I mean, isn’t the whole point of a strategy to identify actions that can be turned into programs, projects, and products? This, according to the strategy framework used by my business (and the sponsor of this blog), Strategy Generation Company. The Planning section is the heart of your strategy.

What to expect: Your first few months as an engineer at Intercom

Inside Intercom

I was curious to see how the company ensures that every new engineer has the opportunity to do the best job of their career, and how that would translate to my personal growth and everyday life in Intercom. Making an impact as an engineer. This was part of a more holistic company strategy going on at the time, called Intercom for Sales. It’s common for a new engineer to undertake simple tasks for their first few weeks in a new job but you won’t find this at Intercom.

4 key steps towards a growth engine strategy

Product Warrior

Reviewing product strategy to design a growth engine for established business is a common ask of product leadership, although few businesses achieve it. This post shows you where do you start so you can design powerful and successful growth engines? Product Management Strategy

Build a sustainable customer acquisition strategy

Inside Intercom

That’s why you need to find a strategy to steadily bring in new customers in order to survive – and thrive. Without a strategy to acquire customers, it’s easy to keep doing what seems to be working without examining how effective your approach truly is.

A Guide to Collaborating With and Motivating Your Engineering Team

Mind the Product

Frustrated Engineer. Product management and engineering needs to have a constant push-pull for progress to be made. Here are some of the things to keep in mind when working with engineers that I’ve gleaned from my experience. Lose time by over-building (or worse, building the wrong solution) because, had the engineers understood the problem being solved, they might have had a better (or quicker) way to solve it. Nobody likes process, certainly not engineers.

Tying Strategy to Your Product Roadmap

Pragmatic Marketing

A roadmap is a plan for your strategy that maps out the direction of your product. And it has to tie back to the strategy of the company. Describe your vision and strategy. Provide a guide for executing the strategy. This strategy-first approach has several benefits.

Outcome-Driven Roadmapping: The Secret to a Focused Product Strategy

ProductPlan

But shouldn’t the guiding document for the product strategy be more than just a set of ingredients? Since a product roadmap is often the defining document for encapsulating the execution of product strategy, it would be awfully nice if it also communicated the objectives of that strategy, but this is rarely the case. ” A feature-driven roadmap can often be a side effect of a product strategy more focused on closing deals than creating positive outcomes.

How To Cross the Strategy-to-Execution Chasm

The Product Coalition

Most companies fail in execution, not strategy. Defining strategy the right way can close the gap. Culture Eats Strategy for Breakfast.” Why Defining Product Strategy is Hard Strategy Overload One of the challenges with the word “Strategy” is that it is an overloaded term.

My switch from Engineering to Product Management

The Product Coalition

Anonymous I’ve always enjoyed talking strategy. As a software engineer, I would typically find myself having the desire to be part of the strategic decision making and slight dissatisfaction when I am just handed tasks based on the outcome of business decisions. My journey from engineering to product management started with passion then determination and finally ending with the courage to make the switch. A story of passion, determination, and courage.

Dear Strategy: 073 Strategy Career Questions (Part 3 of 3)

Dear Strategy

Dear Strategy: “How do I evaluate a Product Manager to Product Marketing Manager career transition?”. . In other circles, the roles of product manager and product marketing manager are distinctly different entities, with product managers handling more of the front end of a product’s lifecycle (insight gathering, strategy, innovation, development, etc.), Dear Strategy: Episode 073. ###.

What every product manager needs to know about content strategy

Craft.io

Content strategy is a rapidly growing field dedicated to planning, creating and managing content in all its forms. There’s often the perception that a copywriter will be merely polishing already-adequate copy written by designers, product managers, or engineers.

Dear Strategy: 068 Involving Your Employees In Your Strategy

Dear Strategy

Dear Strategy: “To what degree should an organization involve the entire workforce and employees in the development and execution of its strategy?”. So, if you are working in a small company (meaning 2-20 people or so), my answer to this question of who you should get involved in your strategy is “just about everybody.” ” Of course, that doesn’t mean that everyone needs to come to a consensus when developing your strategy.

Product-Wide Software Licensing Strategy That Drives Compliance

Revulytics

The chain of events set in motion by SAP’s actions against so-called “indirect access” (where 5,800 users utilized SAP ’ s software engine on a single license through a third party application) was front-page news in the world of enterprise software compliance.

Dear Strategy: 058 SEO, SEM, and Other Marketing Strategy Trends

Dear Strategy

Dear Strategy: “Can you talk about some of the newer trends in marketing that should be considered when putting together a marketing strategy?”. . Finally – a question about marketing strategy!!! We’ve always pitched this show as being mostly about product and business strategy. To frame this question up properly, let me first say a few words about where I believe marketing strategies fit within the context of product and business strategies.

Dear Strategy: 034 Technology Driven Strategy

Dear Strategy

Dear Strategy: “As a product development team, how can we best reinforce technology-driven strategy?”. And, because of this, I need to start my answer by saying – please make sure that a technology-driven strategy is, in fact, what the organization wants you to reinforce. . Coming from someone who is an engineer by education, and who has led many different R&D teams throughout my career, I can tell you that I always want to innovate.

Q&A with Extensis VP of Development & Strategy, Toby Martin

Revulytics

Toby Martin is VP, Development and Strategy at Extensis , a developer of software and services for creative professionals and B2B workgroups. We talked to Toby about his experience as a Revulytics Usage Intelligence customer.

The importance of an effective product marketing strategy

Inside Intercom

Eventually they start selling it via word of mouth and little else before realizing that they need some sort of coherent marketing strategy if they want to accelerate growth. They believe that neither product nor marketing can excel in isolation, which has become a core principle of our go-to-market strategy today. You might be working with some of the most talented engineers in the industry, who have spent six months refactoring your code to make the best app in the world.

The Anti-Influencer Marketing Strategy to Grow Your Community

Amplitude

To grow your product’s community, consider @sandimac’s anti-influencer strategy Click To Tweet. The classic influencer strategy is all about using big names and big credentials to draw as many users to your product as possible. I hate the term “influencer.”.

What Spotify and Metallica Can Teach Us About Data-Driven Event Strategy

Revulytics

But software vendors can especially harness the power of data-driven event strategies to both develop the content for the events and to make sure the appropriate user segments hear about them and participate. The same strategy can also be applied for digital events like webinars.

Alignment on great product teams

Inside Intercom

To move quickly towards a mission, the core attributes of product teams –strategy, design and engineering – need to be well aligned. When I think about product, I think that there are three core pillars that it’s built upon: engineering, design and strategy.

Strategy over speed: How video games prepared me for life as a product manager

Inside Intercom

Instead of Half-Life or GoldenEye, I was drawn to simulation games such as SimCity , The Sims and Theme Hospital – titles that rewarded strategy over speed, patience over practice. Developing strategy skills. Growing up, I was surrounded by video games.

How to Answer Hard Questions about your Product Strategy

ProductBoard

If an engineer at your company approaches you and asks why they’re working on a specific task, how confident are you that you’ll be able to quickly convince them that they’re not wasting their time?

Intercom’s Rich Archbold on how to run less software

Inside Intercom

In engineering, you want to move fast, ship often and solve real customer problems. It means reducing choices amongst engineering teams and standardizing technology, so our team can spend as much time as possible delivering value to customers. Born from an engineering offsite.

How to build, manage and scale a sales team – 12 strategies from the experts

Inside Intercom

If you want to build a revenue engine that will fuel long-term growth, you need to build and scale your sales org with intention. Why not simply invest in hiring more engineers and let the targeted end-user virally adopt the product of their choice?

Pleased to meet you: Tips for managing an established team

Inside Intercom

“The success of the transition will be shaped by your first quarter” Realign with engineers on what’s ambitious but realistic, and lower the bar a little bit if you think that the goals are too ambitious. Engineering engineering management management

How to Hire Great Engineers for Your Startup

Sachin Rekhi

Last night I had the pleasure of attending the latest Startup2Startup on engineering management with Yishan Wong , an early director of engineering at Facebook. The area we spent the most time discussing, both during the presentation and during the discussion that followed, was how to hire great engineers for your startup. I thought it was a particularly appropriate topic given that I receive weekly requests from colleagues asking me for help on their quest for engineers.

Run Less Software

Inside Intercom

by Rich Archbold, Senior Director of Engineering at Intercom. It’s even harder if you don’t know all of the armies on the field, their strategies and weapons, or even who’s a friend and who’s a foe. The people who spend their days writing software are not called software engineers.

Coda’s Shishir Mehrotra on rethinking docs from scratch

Inside Intercom

You think about things like databases or search engines or social networks or messaging tools. Tell me, though, what’s the underlying product strategy at play here? Product & Design Engineering Product productivity

Our most popular posts from 2018

Mixpanel

In the case of assessing what content performed well, and how that affects our strategy going forward, there’s a certain amount of art that goes with the science. Our engineers’ commit histories show what working at Mixpanel is like.