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Key Differences Between the Role of a Product Manager in Startups vs. Large Enterprises

Product Management Unpacked

When it comes to product management roles in startups vs. large enterprises, there tend to be a few key differences. Product Management at a Startup . A Product Manager at a startup is especially positioned to explore different areas and wear many hats. Product Management at a Large Enterprise .

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Digital Transformation Strategies for Enterprises: Key Elements

The Product Coalition

Explore digital transformation strategies for enterprises Have you wondered why digital transformation strategies are a necessity? While the previous section mentioned the importance of digital transformation, let’s dive deeper into the specific benefits enterprises can expect and showcase the urgency of embracing this change.

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Des Traynor talks startup strategy, product fundamentals and Enterprise SaaS on 20VC

Intercom, Inc.

Des shares insights from the full range of his career – the chat is packed full of anecdotes and lessons about the origins of Intercom, the most enduring startup myths, his approach to angel investing, the challenge of SaaS product marketing, and much more. ” Two of the Biggest Myths in Startups: Being First and Defensibility.

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Creating An Enterprise SaaS Marketing Strategy

Userpilot

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Pair that with in-app communication and you’ve got a pretty good marketing strategy. Enterprise SaaS marketing, however, is a different story entirely. What is enterprise SaaS marketing?

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“Build What Matters” Framework for Startups

The Product Coalition

Many startups with an ordinary product make the way to growth and scalability whereas others with great products fail to survive. What is wrong with these startups? Both product and product strategy should fall in place to make the startup sustainable and help them to grow. What are the attributes of the framework?

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How do you Find Enterprise Product/Market fit?

The Product Coalition

It’s never easy to create enterprise-grade products. They are inherently expensive. You need them to meet exacting standards, and you also… Continue reading on ProductCoalition.com ».

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Beyond “Cheaper, Faster, Better”?—?Vertical Integration for Startups

The Product Coalition

Vertical Integration for Startups In the past couple of years, I have worked with multiple startups in an advisory capacity and this has provided an opportunity to think about strategy in innovative ways. I apply this lens to a startup that develops solutions in the health-tech market. Beyond “Cheaper, Faster, Better”?—?Vertical

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