How do you Find Enterprise Product/Market fit?

Rajat Harlalka
Product Coalition
Published in
7 min readJan 20, 2020

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It’s never easy to create enterprise-grade products. They are inherently expensive. You need them to meet exacting standards, and you also need a very convincing story as to why any enterprise should buy into your product. Enterprises are large, slow-moving machines, so even a seemingly small change can involve a lot of hours and money spent, not only on the product, but on set-up and training.

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