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Enterprise UX Design: Make me think

The Product Coalition

Enterprise UX Design: Make Me Think “Don’t make me think” is a renowned mantra in the world of design, coined by Steve Krug. It has served as a guiding principle in the world of design and UX for twenty years. It’s essential to underline that the very nature of enterprise UX slightly differs from consumer UX.

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Everything You Need to Know About Creating User Personas for Enterprise Applications

UX Planet

Picture this: You’re a stakeholder in a company specializing in enterprise SaaS solutions, and your team is embarking on developing a new product. UX User personas are like detailed maps that guide the development of a product to meet specific user needs. The challenge? Understanding the diverse needs of your potential users.

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UX Research: A Practical Guide to Insights, Budgeting, and Stakeholder Engagement

UX Planet

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. In any project, the user experience is paramount, and evolving this experience hinges on robust UX research. This article delves into the importance of UI UX research, particularly for enterprise customers and B2B companies.

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Why you need to test UX with non-users

Userzoom

This fitness app is sort of popular, but there hasn’t been any solid user experience (UX) research done in a while and it definitely could use some improvement. I imagine you might start by looking at existing UX metrics — whatever you’ve got in terms of analytics, customer surveys, and ratings. Time to roll up those research sleeves!

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Creating An Enterprise SaaS Marketing Strategy

Userpilot

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Enterprise SaaS marketing, however, is a different story entirely. We’re going to teach you how to craft a marketing strategy made for the enterprise sales cycle so you can adapt your sales process.

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UX KPIs In SaaS: 10 Key UX KPIs That Product Managers Should Keep an Eye On

Userpilot

UX KPIs, or user experience key performance indicators, are essential numerical data points that are used to track, measure, and compare the experience users have with your SaaS product. So, if you’re a product manager looking to significantly improve your UX efforts and provide actionable insights to your UX team, read on!

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Gestalt Principles in UX/UI Design

The Product Coalition

How to Create a Stunning UX/UI Design Using Gestalt Principles The laws of psychology in design. But an interface without UX is like a Tesla without batteries: you can turn the steering wheel but you can’t drive away. Enterprise website designers find the psychology of visual perception very important.

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