Department of Product

JULY 29, 2022

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. This is the result of unique product positioning.

Positioning 52

Positioning Feedback Software Product Management Product Manager 52

Business of Software Conference

MAY 9, 2022

April Dunford: Confusing Positioning and Strategy. I do positioning, and they’re like, hey, yeah, it’s the same thing.” How are vision, strategy, and positioning related? Positioning. Positioning is about customers. Each step of the journey requires positioning. April is riled by this.

Vision 52

Vision Positioning Strategy User Testing 52

Gainsight

MARCH 6, 2020

And though it never was the same, especially for those who lost loved ones, eventually life came back—the business trips and the event planning, the small dreams and big hopes, the daily reality and reality TV. Don’t attend events. ” We need a pathway to take positive action. And there is always the next event to plan.

Positioning 126

Positioning Airlines Events Government 126

The Product Coalition

JUNE 2, 2020

Remote Agile Event Planning?—?a My solution to this challenge is going the extra mile regarding the remote agile event planning. We cannot deal with firewall, VPN- or general networking issues once the big event starts.) I describe the schedule of the upcoming event: starting and end times as well as planned breaks.

Agile 78

Agile Events Certifications Document 78

Gainsight

JUNE 23, 2020

My career in events started back in 2008 as a sales associate supporting sponsorship fulfillment. I fell in love with the nitty-gritty details of my job so I ventured out of sponsorship fulfillment and dove right into event management. Pivot…Pivot…Pivaat! February 28 – a day I remember well.

Events 88

Events Feedback Software Technical Review Systems Review 88

Alchemer Mobile

MARCH 13, 2024

Vandegriff recognized for exceptional leadership of technology and teams, positively impacting Alchemer customers LOUISVILLE, COLORADO, March 13, 2024 – Alchemer, a global leader in experience management and enterprise feedback technology, today announced that Brandi Vandegriff has won the Colorado Technology Association’s CIO of the Year Award.

Feedback Software 242

Feedback Software Research Software CTO Technology 242

Business of Software Conference

JUNE 21, 2019

From page 1 of Obviously Awesome: How To Nail Product Positioning So Customers Get It, Buy It, Love It , it was clear that the team at Business of Software needed to read April Dunford’s new book. Upcoming Events. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates?

Positioning 56

Positioning Books User Testing Weak Development Team 56

Business of Software Conference

MARCH 11, 2021

She is a globally recognized expert in Positioning and Market strategy. In this talk you will learn how to: use strategic positioning to carve out a place in the market where you can win against any competitor of any size and share a set of detailed examples where she did exactly that. Upcoming Events. Video and Slides below.

Positioning 40

Positioning Fractional CTO CTO Consulting 40

Product Management University

JANUARY 17, 2024

That’s not to say the success of the customer isn’t important, but all too often it plays second fiddle to a go-live event. If you follow the exact same process before you build any features, you’ll make the customer on-boarding process exponentially easier, not to mention product positioning and sales demos. Here’s why.

User Testing 130

User Testing Demo Events Positioning 130

Alchemer Mobile

DECEMBER 21, 2022

In measuring expressed sentiment, we segment customers into four categories: Fans Shifted to Risks: Customers whose expressed emotion has shifted from positive to negative, or from Fan to Risk. Risks Shifted to Fans: Customers whose expressed emotion has shifted from negative to positive, or from Risk to Fan.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

ProductPlan

MARCH 20, 2019

5 Ways to Leave a Company with a Positive Last Impression. In either event, working directly with former ProductPlan co-workers (i.e. 5 Keys to Leaving a Positive Last Impression appeared first on. Give yourself time to connect with coworkers one on one. Seeing the same group of people every day is interesting.

Positioning 76

Positioning Construction Feedback Software Customer Experience 76

Userpilot

SEPTEMBER 14, 2023

TL;DR In statistics, a correlation exists when two events or values are related to each other, just like two people walking together and changing pace at the same time. If the correlation is positive, the values move in the same direction, and if negative – in the opposite. Causation is when one event causes another event.

Data Visualization 105

Data Visualization Customer Experience User Testing Onboarding KPIs 105

UX Planet

APRIL 1, 2024

Image by Phei-ying-chua Self-serving bias The tendency to attribute positive events to your own character but attribute negative events to external factors. This product is my baby.”) Sunk cost fallacy. It’s common in the case of a team win versus loss. (“We

User Testing 86

User Testing Product Research UX Presentation 86

Userpilot

JANUARY 8, 2024

Watch our on-demand webinars and view Userpilot’s upcoming live events. Of course, most review sites don’t let you run ads on their platforms, but by asking your loyal customers to rate you properly and leave positive reviews, you’re marketing your tool. If you can secure a speaking spot at major events, awesome!

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Business of Software Conference

JULY 2, 2019

This guest post was written by Caroline Brown, co-founder of The Scale Partnership , a Cambridge UK-based positioning and marketing strategy specialist. Positioning is the cough medicine talk. So somewhat ironically, ‘positioning’ itself has a positioning problem. Your positioning is off. And why does it matter?

Positioning 40

Positioning Banking User Testing Books 40

Intercom, Inc.

JUNE 28, 2021

We held learning sessions that covered topics like the ABCs of LGBT, trans awareness, supporting LGBT kids, as well as remote events like bingo and a drag makeup masterclass. It’s important to share both the positive and negative experiences we’ve had among the community and with others so we can learn from – and relate to – one another. .

Education 223

Education Events Naming Positioning 223

Userpilot

FEBRUARY 27, 2024

Start funnel analysis by mapping out the customer journeys for all your user personas , paying particular attention to conversion events at key touchpoints. Tag these events for tracking in your analytics tool. What is particularly important is defining the conversion events. Finding such events could be straightforward.

Data Visualization 104

Data Visualization Analytic Tools Customer Experience Feedback Software 104

Product Beautiful

AUGUST 24, 2016

As a product manager, you may view events as largely tactical and time-consuming endeavors. But the truth is that events aren’t just a sales and marketing tactic. Rethinking the Role of Events. So, what can we do to rethink event support and create events that actually benefit the product team? Here’s a start.

Events 40

Events User Testing User Friction Strategy 40

Userpilot

OCTOBER 15, 2023

In SaaS, trend analysis helps to understand customer behavior and predict future events based on current and historical data. These help product managers build powerful products and deliver positive customer experiences. Userpilot feature and events product usage tracking. Trend report generated with Userpilot.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

freshtrax

FEBRUARY 28, 2024

In this ad Kit Kats are shown as a gift to students to help them through “Juken” or Entrance Exam Season Seasonal Marketing Campaigns and Limited-Edition Releases: Nestlé tapped into the Japanese culture of gift-giving by launching seasonal and limited-edition Kit Kat releases, each tied to specific occasions or events.

Marketing 111

Marketing Branding Messaging Positioning 111

Intercom, Inc.

JUNE 17, 2021

I’m also based in Dublin, and I manage our employee events program globally, as well as our food program and our community. Recreating social events. This is an events program that basically consists of four to five live virtual events every month where folks have to sign up ahead of time.

Research Software 207

Research Software Feedback Software Data Visualization Events 207

StubHub

JANUARY 31, 2019

By Garrett Reeb, Senior Product Manager & Jon Fulton, Product Design Manager They call us event people. But, let’s be honest, we’re really event nerds , and we wear that badge with pride. What we really love, though, are what people in the business refer to as “head” events. These are the really, really big ones.

Research Software 40

Research Software Events User Testing Customer Experience 40

Userpilot

FEBRUARY 15, 2024

TL;DR Funnel analytics refers to the analysis of events across all stages of every customer journey. Funnel analysis is an analytical technique that involves tracking and analyzing users’ progress through a sequence of steps leading to a key conversion event. Event tracking. Event tracking in Userpilot. Funnel analytics.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Reporting Tools 105

The Product Coalition

JANUARY 11, 2023

Watch a sporting event, however, and it is hard to deny some moments that are clear swings of energy and confidence from one team to the other. Whether you believe in momentum or not, it is undeniable that a positive period of performance and accomplishments is easier to keep going than starting from scratch.

Product Management 147

Product Management Product Manager Weak Development Team Management 147

Userpilot

AUGUST 5, 2023

Determine the happy paths of customer journeys and replicate them for others to ensure positive customer experiences. Promoters also often become valuable brand ambassadors who bring in new customers through positive word-of-mouth marketing. Feature tag event data with Userpilot. Monitor feature performance in Userpilot.

Data Visualization 98

Data Visualization Feedback Software Product Research Analytic Tools 98

The Product Coalition

NOVEMBER 1, 2022

Your mobile customer’s position on their journey The right timing is half the victory in communication. You can do this by tracking users’ in-app behavior with triggered events. With the help of triggered events, you will be able to determine: Has the user been activated? Can you nudge the user in the right direction?

Customer Experience 145

Customer Experience User Testing Customer Feedback Analytic Tools 145

Userpilot

JANUARY 16, 2024

This article discusses how you can build the perfect review funnel that influences product growth and attracts a consistent stream of positive online reviews on your website or third-party platforms. TL;DR A review funnel is a system that helps businesses manage customer feedback and increase chances of receiving positive reviews.

Feedback Software 105

Feedback Software Analytic Tools Data Visualization Systems Review 105

freshtrax

JULY 19, 2023

is further evidenced by the attendance figures of Anime Expo , the largest anime event in North America. Once a small gathering of under 2000 attendees, the event drew in over 385,000 anime fans this July at Anime Expo 2023! Once a niche interest, anime has become more and more popular in the U.S. Another U.S.

User Testing 75

User Testing Marketing Strategy Reporting Tools 75

Userpilot

APRIL 17, 2024

Attention to negative and positive user feedback is crucial for understanding what needs improvement. Behavior monitoring : Utilize feature tags and custom events to monitor user actions, with a visual dashboard for tracking segment behavior. Analyze behavior with Userpilot.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Reporting Tools 103

Userpilot

FEBRUARY 19, 2024

These actions are vital for minimizing negative impacts on user experience and ensuring operational continuity during unforeseen events. Anticipate and Address Potential Impacts on Customers : Consider how changes, especially those stemming from a disruptive event, affect your customers.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Userpilot

FEBRUARY 25, 2024

Visualize the journey with a funnel analysis chart Using a product analytics tool such as Userpilot , define the customer journey by adding events in the order that users should complete them. Then, generate funnel reports showing how many users completed each event. Creating funnel events in Userpilot.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Userpilot

AUGUST 10, 2023

Don’t forget about in-app messaging: contextually relevant tooltips triggered by key events can help show your users what to do next. a specific email set to trigger when a given event occurs). Humans are hardwired to respond to praise: this sort of behavioral marketing automation is all about positive reinforcement.

Analytic Tools 98

Analytic Tools Feedback Software Marketing Product Marketing 98

Userpilot

NOVEMBER 30, 2023

Competitor analysis enables PMs to find areas where rivals fail customers and develop sound positioning and differentiation strategies. Industry events, like Product Drive , are an opportunity to catch up with the trends in the sector. Don’t know of any events like this? Such insights are invaluable.

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

The Product Coalition

JANUARY 6, 2023

Ultimately, a low-risk high performance SDK will positively impact your business metrics like user retention, acquisition, and revenue. Having clear goals helps determine what user event or properties you should send to your mobile app analytics tools to gather valuable insights and measure these objectives.

Analytic Tools 127

Analytic Tools Data Visualization Onboarding KPIs Customer Feedback 127

Userpilot

APRIL 3, 2024

” Analyze direct and indirect competitors’ successes and failures, refining your strategy to enhance your product’s market position. You can then refine your strategy, avoiding common pitfalls and capitalizing on proven tactics to bolster your product’s position in the market.

Analytic Tools 104

Analytic Tools Feedback Software Customer Experience Onboarding KPIs 104

Userpilot

JUNE 3, 2022

SaaS companies are increasingly investing in product marketing to stand out in a competitive market with effective product launches , positioning, and improved product experiences. Additionally, you need conferences and events to expand your network and learn from experts directly. Best product marketing conferences and events.

Research Software 98

Research Software Analytic Tools Feedback Software Data Visualization 98

Userpilot

DECEMBER 7, 2023

Similarly, in-app behavioral data can help you to optimize the user experience, and event data can reveal areas of improvement in your conversion funnel. It also provides information on everything from market development to product positioning and pricing. To learn how this can help your business, book a demo today.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105