The Product Coalition

MARCH 23, 2022

Vertical Integration for Startups In the past couple of years, I have worked with multiple startups in an advisory capacity and this has provided an opportunity to think about strategy in innovative ways. I apply this lens to a startup that develops solutions in the health-tech market. Beyond “Cheaper, Faster, Better”?—?Vertical

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Lenny Rachitsky

JANUARY 21, 2024

— Richard Rumelt is a legend in the world of strategy. He’s the author of Good Strategy/Bad Strategy and The Crux: How Leaders Become Strategists, both of which are often recommended by guests on this podcast. Strategies are fundamentally about what you’ll do in response to a challenge.

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Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples.

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Lenny Rachitsky

APRIL 18, 2024

They possess an unwavering conviction in their startup’s potential, even in the face of daunting obstacles. Understanding the distinction between a genuinely innovative startup idea and one that merely garners initial enthusiasm can save founders time, resources, and energy in the long run, steering them toward more promising ventures.

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The Product Coalition

DECEMBER 11, 2023

With everything you have to do every day, it is so easy to neglect strategy. But much like code, your product strategy also requires maintenance. Startups also have a silent killer. Still, because startup life is so hectic — it might feel like business as usual. For startups, this can be the end.

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The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. heard my explanation and immediately said — ‘oh, you are doing product strategy’.

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The Product Coalition

JULY 6, 2022

In fact, the biggest advantage that you can leverage from a startup perspective is Lean product management (‘Lean’ or ‘LPM’). In this article, we will look at what Lean product management is, how it can help you and how it can help your startup build great products that your customers love. In the startup context.

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The Product Coalition

JULY 16, 2023

One of the first things I did, for example, was to work with the salespeople on how to sell the product. For example, your title can be Senior Product Manager but you are actually required to do product leadership much more than product management (for example if you are the only product person in a startup).

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Andrew Chen

FEBRUARY 6, 2024

It’s hard to be a product without a strong theory of distribution Here’s a common startup situation. 99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. A team busts their ass for months building the first version of their product.

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280 Group

DECEMBER 20, 2023

For our next installment of our Women in Product Management Series, I interviewed Aruna Thapa , Senior Director of Product Strategy at IQVIA Technologies. I launched my career as an electrical engineering intern at a startup, captivated by the creative aspects of innovation. I’m excited to highlight a leader such as yourself.

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The Product Coalition

JANUARY 27, 2024

For example. Product-Led strategy: User-Centric Approach, Customer-Centric Metrics Focus on self-service onboarding and scalability. Sales-Led strategy: Sales-Centric Approach. My very scientific plot to show the sweet spot (orange area) for scaling & growth to be in relation to product strategy and customer size.

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The Product Coalition

JULY 28, 2022

Nimble young businesses, who live by the Lean Startup approach of building, measuring, and learning, move from nothing to a product customers love in what appears, from an established company perspective at least, virtually no time. Startups practice the lean methodology to avoid spending time on things that won’t deliver value.

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Lenny Rachitsky

MARCH 7, 2024

Brought to you by: • WorkOS —The modern API for auth & user identity • Eppo —Run reliable, impactful experiments • OneSchema —Import CSV data 10x faster — Ray (Jiayi) Cao is the global head of product strategy and operations for monetization product at TikTok.

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The Product Coalition

JULY 18, 2021

Creating a product strategy is almost never a matter of answering a few simple questions and figuring it out. is the CPO of a startup in transition. is the CPO of a startup in transition. It is very rare to simply sit in the room until everything is sorted out and have a clear vision and strategy as an immediate outcome.

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280 Group

FEBRUARY 20, 2020

In the first four parts of the Product Management Career Acceleration Series, we focused on providing you with strategies, tips, techniques, leadership approaches, and even sins to avoid, to be a more effective Product Manager – the kind that can advance in their career rapidly. This is particularly true in small companies and startups.

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The Product Coalition

JULY 6, 2023

We will also look at some real-world examples from my own experience and notable companies so that you can apply what you see here starting today. How to Implement Product-led Growth There are a few things in mind if you are looking to implement product-led growth strategies for your product. What Exactly is Product-led Growth?

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Intercom, Inc.

JANUARY 14, 2021

In this episode of Inside Intercom, we caught up with Hubert for a chat about starting small, committing to a product strategy that helps you reach your long-term goals and making sure everyone’s on the same page. There’s no entity of a customer in Jira, for example, which is mind-boggling.

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Sachin Rekhi

APRIL 12, 2020

In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. Beyond product/market fit, it turns out business strategy really does matter. He then further refined his concepts as a business strategy professor at Stanford University.

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Userpilot

FEBRUARY 26, 2023

Examples of customer retention survey questions include: Net promoter score (NPS) : “How likely are you to recommend our product to others on a scale of 0-10?” Examples of customer retention survey questions Creating a retention survey is only half the battle. How would you feel if you could no longer use our products?

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Product Innovation Educators

JANUARY 1, 2024

Our first book was Corporate Explorer: How Corporations Beat Startups at Innovation. This sounds outrageous, but although it is challenging for corporations to innovate and get into a market ahead of a startup, it does happen far more often than we realize. For example, Microsoft’s 365 is just a product extension for them.

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Usersnap

NOVEMBER 10, 2023

Product roadmaps transcend mere slides or visuals; they serve as the linchpin for strategically aligning internal teams and external stakeholders with the product vision and strategy. Real-world Examples: Github Roadmap , Trello Roadmap , Netflix Roadmap 2. Real-world Examples: Lasso Roadmap , ProductBoard Template 3.

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Intercom, Inc.

MAY 18, 2018

There’s a key turning point for your hiring strategy in a rapidly scaling team or organization. It’s imperative that early hires are able to hit the ground running and are excited by a chaotic startup environment. Hiring strategy for early stage startups. Scaling up your hiring strategy.

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The Product Coalition

JULY 27, 2021

How to differentiate and build a competitive advantage that you can sustain and defend over time Photo by Pavel Danilyuk from Pexels Creating your product strategy is hard work. Public domain photo via Wikimedia They use the example of the Saturn car created by General Motors as a separate brand in the 80s.

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The Product Coalition

DECEMBER 2, 2021

SEO for the App Search engines now have the ability to show apps in their search results, like this example of searching for a weather app: Mobile apps are surfaced above other content whether you’re on mobile or desktop. For example, I might not sign up for your sale on peppermint tea but I am after some mushroom coffee.

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The Product Coalition

MAY 10, 2023

From understanding the different categories of metrics, to identifying the key metrics for your product, to implementing strategies for tracking and analyzing performance, this guide will give you the foundation you need to make data-driven decisions and drive product success.

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The Product Coalition

JUNE 13, 2021

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. This should be your first step into product strategy. Looking at long-term goals is definitely one of the things that make any strategy hard to build, but for product strategy that is not the hardest part.

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Department of Product

OCTOBER 23, 2022

Product Principles – Examples for Product Managers Make decision making easier with inspiration from top product companies Product principles are used by product teams to help guide decision making. And with that, let’s explore some examples of product principles that you can use as inspiration for your own.

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The Product Coalition

SEPTEMBER 28, 2022

Strategy and enabling your team to solve problems makes the difference between a boss and an impactful leader. In this series, I look at what I wish I had known when I started as Head of Product… Summary Understanding strategy allows you to effectively delegate, motivate and align so you can move from a nice boss to an effective leader.

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The Product Coalition

APRIL 1, 2020

Most of us in the startup community have embraced the principles of Lean product development and MVPs. Despite this, most startups still flatline or fail after their MVP has been released. Startups are complex, so there’s many factors at play. This is precisely why growth curves for most startups are flat forever.

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The Product Coalition

FEBRUARY 11, 2023

Have you ever wondered why a Go-to-Market (GTM) strategy is required when you launch a product or service? The EDC is an autonomous body that promotes the cultivation of startups and entrepreneurial ideas. During my time in the EDC, I participated in startup brainstorming sessions. What is a Go-to-Market Strategy?

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Userpilot

DECEMBER 9, 2021

Let’s have look at what product positioning actually is, what it involves, the benefits of effective positioning, the strategies you can employ, and the risks of ignoring all the wisdom in this article. Good positioning ensures consistent sales and marketing strategies. How to choose your product positioning strategy?

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Userpilot

OCTOBER 20, 2023

In this guide, we’ll go over what sentiment analysis is, why you should do it, and look at 10 sentiment examples! Streamlined onboarding, lower user friction, and targeted marketing are just a few examples of sentiment analysis being applied to improve a SaaS customer journey.

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Userpilot

DECEMBER 22, 2022

This article dives deep into churn prediction for SaaS, showing you the strategies that work and how to implement them. Effective strategies on how to predict customer churn and enhance customer retention: Segment your customers to understand them better and gather data points to identify churn patterns. Poor customer service.

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Strategyzer

JANUARY 11, 2022

For example, a company called Discord got an offer from Microsoft for over $10 billion and rejected it. This is a clear sign that it’s getting more expensive and more difficult for established companies to buy startups. Acquisition is one way to buy growth. It's not a bad way, but it’s becoming more difficult.

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Userpilot

MARCH 24, 2021

Defining your product strategy is the most important aspect of deciding to build something new. What is a product strategy? Discovery and Experimentation as Part of Product Strategy 5.Where Where to start – Product Discovery vs Product Strategy How Userpilot Helps. What is a product strategy?

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Userpilot

JANUARY 28, 2022

In this article, you can find the five types of n and some great examples. To get the most out of your win-back strategy you need to segment the inactive subscribers into different categories such as. After identifying the churned customers, you should immediately take action to create a win-back email strategy.

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The Product Coalition

MAY 6, 2021

In the battle for user attention, it is crucial to know what features and elements are relevant and up-to-date for startup mobile app development now. For example, Apple has recently shown an updated macOS named Big Sur with integrated 3D icons. For example, dominant super-app WeChat knocked out the chinese mobile app market.

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