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The Product Interview?—?A Technical Exercise

The Product Coalition

A Technical Exercise In this post, I’ll offer my idea of the sort of technical abilities expected from a product manager. Since the required skill level is not clear, it’s often also not clear what and how to test when interviewing a potential hire. A real-life scenario This exercise is not theoretical. The Product Interview?—?A

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Influencing change through UX design: An Arbor Day exercise

TryMyUI

We partnered with Marilyn Salzman to conduct a usability test on our platform to see if users could be convinced to. The post Influencing change through UX design: An Arbor Day exercise appeared first on TryMyUI Blog. But can good UX design influence people to support a cause?

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Experimental Design For Product Testing?—?Important Concepts and Considerations

The Product Coalition

Experimental Design For Product Testing?—?Important The use of controlled experiments to understand and test ideas also extends to the online world, in the form of A/B testing. Lots have been written on the topic of highly successful tech companies such as Google, Amazon and others using A/B testing to iterate on ideas quickly.

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How Software Products are Created in Test Kitchens

The Product Coalition

The value of a test kitchen when creating a product is immense. The ability to test and iterate based on real usage with real users is invaluable to getting to the root of a problem, understanding a user’s existence, and removing friction. So, what does a product test kitchen look like? There are essentially two different types.

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When to Consider Setting Up A/B Testing

Modus Create

I have a confession to make: as a growth-oriented product manager, I tend to gravitate towards A/B testing whenever I can. A/B testing lets us see what customers actually do rather than what they say – which can be a pitfall when using other research methods. When to Use A/B Testing. I’m admittedly biased. Not too shabby.

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UX Copywriting: 3 Testing Methods That Beat A/B Testing + QUIZ!

UX Studio

UX copywriting and user testing? But you don’t have to start from scratch when it comes to testing content and microcopy. We, at UX studio , collected three methods that provide more insights than general AB testing. What are the limitations of A/B testing? What three methods test UX copy better? Why avoid it?

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What is tree testing and how can it improve your site’s usability?

Userzoom

In honour of us sprucing up our own Tree Test Results capabilities , we thought we’d update our classic beginner’s guide to Tree testing. Here we’ll be answering the following questions: What is tree testing? How do I run my own tree testing? What is tree testing? Example of a Tree Test.