280 Group

OCTOBER 4, 2023

You need to ensure your product is being sold, which requires collaborating with marketing on product collateral and sales training and collaborating with finance on pricing. Once the product is in production, it doesn’t stop there.

Marketing 317

Marketing Product Management Product Manager Product Marketing 317

B2B Product Management

DECEMBER 6, 2016

Finance), you can also contribute to high-tech Product Management, although the focus will be much different. You work with Marketing to define the customer profile, you work with business development to do sales training and enablement. Not all Product Managers need to be business savvy. You define the pricing of the product.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

Mind the Product

AUGUST 20, 2018

In this final post in my series on managing manufactured products I examine the specific touch points that exist between the operations, engineering, and finance functions when managing the lifecycle of manufactured products. Sales and Operations Planning (S&OP). You can read the earlier posts in this series here , here and here.

Customer Experience 74

Customer Experience User Testing Management Management 74

Mironov Consulting

JULY 27, 2023

 Plus time with Marketing (launch, messaging, product marketing content), Finance (packaging, pricing, forecasts), Support, Customer Success/Implementation, and broad Sales training and enablement.  Plus  So a product manager might have 5% of their time in total for deal-specific sales support.

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

Product Management University

FEBRUARY 25, 2020

Sales Training on Customers vs. Products. The goal is to make sure sales dialogues lead with a strong vision and a differentiating value story that’s supported by all products. When it comes to sales training, products play a supporting role, not a leading role. If You’re More Horizontally Focused.

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

Product Beautiful

JUNE 8, 2014

At this point, we needed to get educated (quickly) on how Sales at this company was motivated. Our next stop was Finance. We scheduled a meeting with someone that Finance identified as the “Genie of Sales Compensation.”

Finance 58

Finance Demo Presentation Education 58

The Product Coalition

FEBRUARY 26, 2022

If support teams are focused on arguing with the finance department, that leaves very little time to improve how they deliver exceptional customer service. Better sales training also won’t stop individual salespeople who are new and just trying to learn the ropes, or simply have a different idea of who the ideal customer is.

User Testing 178

User Testing Weak Development Team Customer Experience Customer Feedback 178