Announcing The Secret Product Manager Handbook

The Secret PM Handbook

I’m excited to announce The Secret Product Manager Handbook is available for pre-order ! I always wanted the “secret handbook” – so I wrote it. The Secret Product Manager Handbook i s all the things I wish someone had told me. I provide a simple yet powerful framework for thinking about product management. The Secret Product Manager Handbook. The book is organized around this framework. The first section introduces the framework.

The Secret Product Management Framework

The Secret PM Handbook

In this post, I share a simple model or framework to answer this question. The first box in the Secret Product Management Framework. The Jobs To Be Done framework has a whole methodology for finding unmet needs of market segments. The Secret Product Management Framework. And that’s the Secret Product Manager Framework: We find market problems, create solutions, and get customers to buy our solutions. Product Management fundamentals product management framework

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The Secret Product Management Framework

The Secret PM Handbook

In this post, I share a simple model or framework to answer this question. The first box in the Secret Product Management Framework. The Jobs To Be Done framework has a whole methodology for finding unmet needs of market segments. The Secret Product Management Framework. And that’s the Secret Product Manager Framework: We find market problems, create solutions, and get customers to buy our solutions. Product Management fundamentals product management framework

This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. One test of a new framework is how well it explains “previous observations.” In this article, I tie the older posts to the framework. The full framework – core and supporting components. The post This Framework Gives You Product Management Super Powers appeared first on The Secret Product Manager Handbook.

This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. One test of a new framework is how well it explains “previous observations.” In this article, I tie the older posts to the framework. The full framework – core and supporting components. The post This Framework Gives You Product Management Super Powers appeared first on Hardcore Product Management. Breakthrough!

This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. One test of a new framework is how well it explains “previous observations.” In this article, I tie the older posts to the framework. The full framework – core and supporting components. The post This Framework Gives You Product Management Super Powers appeared first on Hardcore Product Management. Breakthrough!

Selection Criteria for Product Management Tools

The Secret PM Handbook

Product Management Tools product management framework toolsTools For What We Do. As a product manager, I’d like to find some tools that help me do my job. I deal with: Customers – finding their problems and listening to their product feedback. Markets – my segments, their problems, and how to reach them with my solution (and if they are big enough for me to make money).

Learn the Jobs-to-be-Done (JTBD) Framework: The Best (free and paid) Resources Available Online

Business of Software Conference

While there are very few silver bullets in life, the Jobs-To-Be-Done framework is an indispensable tool in answering those kinds of questions. The post Learn the Jobs-to-be-Done (JTBD) Framework: The Best (free and paid) Resources Available Online appeared first on Business of Software.

3 Proven Ways To Help Your Sales Team Beat Quota

The Secret PM Handbook

To start with, let’s go into the situation with a framework for future success. The post 3 Proven Ways To Help Your Sales Team Beat Quota appeared first on The Secret Product Manager Handbook. Co-opting product management into sales. My good friend Geoffrey Anderson ( @ganders2112 ) recently wrote about a situation we product managers sometimes find ourselves in. When sales are not going well, company leadership might ask product management come in to help hit the numbers.

A New Focus On Product Management Opportunity

The Secret PM Handbook

And it resulted in the Secret Product Management Framework , a better way to understand product management. . Much the content on the blog naturally ties into the Secret Product Management Framework (SPMF). The post A New Focus On Product Management Opportunity appeared first on The Secret Product Manager Handbook. Looking through to the next stage. A long work in progress. This blog has been going for a long long time.

A Better Approach To Demoing Can Turn Sales Around

The Secret PM Handbook

But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. The key takeaway in this story, and the relationship to the Secret Product Management Framework is this: if your product doesn’t actually solve a market problem, your demo doesn’t matter much. The post A Better Approach To Demoing Can Turn Sales Around appeared first on The Secret Product Manager Handbook.

Demo 150

Visiting Customers? What?

The Secret PM Handbook

If you remember the Secret Product Management Framework , the fundamental thing we work with as product managers is market problems. appeared first on The Secret Product Manager Handbook. Nothing Important Happens In The Office. We product managers are always told that we need to spend a lot of time with customers, and with the market, to create successful products. This advice, while good, is not actionable. It’s vague and aspirational.

How Are You Going to Fix Onboarding?

The Secret PM Handbook

This is the basics of the “ Secret Product Management Framework.”) appeared first on The Secret Product Manager Handbook. You have a team of engineers and a three month runway – how are you going to fix onboarding? That’s a question I actually got in a product management job interview a while ago. My answer was, “that’s a really good question but I have no way of answering yet.”. Operating room or aspirin?

Mental Models for Product Managers – Part 2

The Secret PM Handbook

This is the classic framework from Geoffrey Moore’s Crossing the Chasm. I haven’t even talked about some of the valuable larger frameworks of mental models (although I do have blog posts about some – like Kathy Sierra’s “badass” approach ). Brain Wiring (by Wellcome Images, CC licensed). In part 1 I introduced mental models and some reasons they are important. And I provided a few “general purpose” examples.

A New Focus On Product Management Opportunity

The Secret PM Handbook

And it resulted in the Secret Product Management Framework , a better way to understand product management. . Much the content on the blog naturally ties into the Secret Product Management Framework (SPMF). Looking through to the next stage. A long work in progress. This blog has been going for a long long time. It started as a site to share ideas and lessons I’ve learned in my career as a product manager for enterprise software products.

A Better Approach To Demoing Can Turn Sales Around

The Secret PM Handbook

But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. The key takeaway in this story, and the relationship to the Secret Product Management Framework is this: if your product doesn’t actually solve a market problem, your demo doesn’t matter much. A Sales Demo Challenge.

Demo 177

Visiting Customers? What?

The Secret PM Handbook

If you remember the Secret Product Management Framework , the fundamental thing we work with as product managers is market problems. Nothing Important Happens In The Office. We product managers are always told that we need to spend a lot of time with customers, and with the market, to create successful products. This advice, while good, is not actionable. It’s vague and aspirational. And, indeed, you might even ask “ why is this good advice?”.

How Are You Going to Fix Onboarding?

The Secret PM Handbook

This is the basics of the “ Secret Product Management Framework.”) You have a team of engineers and a three month runway – how are you going to fix onboarding? That’s a question I actually got in a product management job interview a while ago. My answer was, “that’s a really good question but I have no way of answering yet.”. Operating room or aspirin? This is the same question as “Here’s a team of surgeons, and I’ve booked an operating room.

A New Focus On Product Management Opportunity

The Secret PM Handbook

And it resulted in the Secret Product Management Framework , a better way to understand product management. . Much the content on the blog naturally ties into the Secret Product Management Framework (SPMF). Looking through to the next stage. A long work in progress. This blog has been going for a long long time. It started as a site to share ideas and lessons I’ve learned in my career as a product manager for enterprise software products.

A Better Approach To Demoing Can Turn Sales Around

The Secret PM Handbook

But as I wrote the recent post on how my various articles align with the Secret Product Management Framework I realized I didn’t have many articles on go-to-market. The key takeaway in this story, and the relationship to the Secret Product Management Framework is this: if your product doesn’t actually solve a market problem, your demo doesn’t matter much. A Sales Demo Challenge.

Demo 150

A Toolset For Getting Unstuck When Your Creativity Is Blocked

The Secret PM Handbook

The Cynefin framework , especially the Complex quadrant. A Very Creative Block – Penrose Triangle by Wes Peck, CC 2.0 license. We product managers are inventing stuff most of the time. Whether it’s new features, or designs, or go to market materials, or just making decisions. And that means we are going to have creative blocks. A lot. That is, except for those times when we can steal stuff from others. Unfortunately, we can’t steal as much as I’d like!

How Are You Going to Fix Onboarding?

The Secret PM Handbook

This is the basics of the “ Secret Product Management Framework.”) You have a team of engineers and a three month runway – how are you going to fix onboarding? That’s a question I actually got in a product management job interview a while ago. My answer was, “that’s a really good question but I have no way of answering yet.”. Operating room or aspirin? This is the same question as “Here’s a team of surgeons, and I’ve booked an operating room.

The story of Apple stores: How Steve Jobs reinvented retail

NextBigWhat

“Apple is in the relationship business as much as the computer business.” – Ron Johnson And follow me @chrishlad for more weekly threads on – frameworks – systems – epic business stories Follow @chrishlad. In 2000, Steve Jobs has a problem.

Scaled Agile – Why? When? How?

Modus Create

We’ll discuss what’s necessary to accomplish when you’re planning to transition to Scaled Agile, including the differences in frameworks, tools, and training options that are critical to success. Frameworks. There are a variety of frameworks that offer guidance for scaling Agile.

Agile 106

Tips and Tricks for Building a Product-led Flywheel

Gainsight

The product-led flywheel is a framework you can use to encourage product-led growth. Read our free guide, “Product Led Success: Professional’s Handbook,” for an in-depth look at product-led growth and a breakdown of what you can do to drive ongoing growth through your product. .

TEI 290: What product managers must know about Customer Development and Lean Startup – with Steve Blank

Product Innovation Educators

It tied together many of my experiences and I helped me put them into a framework. After the startup world rapidly adopted the Lean methodologies, I wrote The Startup Owner’s Manual: The Step-by-Step Guide for Building a Great Company as a handbook for how to use those methodologies. [19:48]

Product Analytics: The Fundamental Guide for 2020

Iteratively Blog

Check out RICE if you're looking for a framework for prioritization. Gitlab has done a great job of this with their Data Handbook. Time and again, folks have used product analytics tools to better understand their customers.

Blog 82

Are you cut out for Product Management?

BrainMates

To minimise this, we conduct research, analyse data, run experiments and use every tool and trick in our Product Management handbook to increase our certainty that the product will enjoy success and reward our businesses. To add complexity, each company’s Product Management framework and process is nuanced, which makes Product Managers’ work ambiguous. We know Product Management is a tough gig.

Why do product teams need to master rapid prototyping?

AlphaHQ

Not only do simulated prototypes marginalize user bias and inaccuracies, if utilized effectively they can also provide a framework by which product managers can evaluate and benchmark new product features iteratively. Rely on it as your handbook for frameworks and best practices, selecting the right tools, collaborating with stakeholders, and overcoming common hurdles.

11 Books To Read As A Product Manager

Bain Public

Here are our top 11 best books to read as a product manager: The Making of a Manager: What to Do When Everyone Looks to You by Julie Zhuo This handbook is about the perfect book for those new to the job and want to learn how to become the manager you’ve always wanted.

Books 52

Why do product teams need to master rapid prototyping?

AlphaHQ

Not only do simulated prototypes marginalize user bias and inaccuracies, if utilized effectively they can also provide a framework by which product managers can evaluate and benchmark new product features iteratively. Rely on it as your handbook for frameworks and best practices, selecting the right tools, collaborating with stakeholders, and overcoming common hurdles.

Why do product teams need to master rapid prototyping?

AlphaHQ

Not only do simulated prototypes marginalize user bias and inaccuracies, if utilized effectively they can also provide a framework by which product managers can evaluate and benchmark new product features iteratively. Rely on it as your handbook for frameworks and best practices, selecting the right tools, collaborating with stakeholders, and overcoming common hurdles.

Karen Peacock on driving business success

Inside Intercom

If you want to build a big business, start with a big problem” Is there a framework for business success? Check out the book we wrote, The Growth Handbook : The post Karen Peacock on driving business success appeared first on Inside Intercom. SingleGrain CEO Eric Siu recently shared the mic with our COO Karen Peacock on the Growth Everywhere podcast, discussing everything from her college days to her journey from Intuit to Intercom. Listen to the podcast in full here.

How to Crush your PM Recruiting as an MBA

PMLesson's Ace the PM Interview

We highly recommend this book as it can serve as your handbook for every step of PM recruiting. Bookmark: Product Hired's list of links that they've curated across the web that cover frameworks, interviews, experts, resources, etc. #2

17 Must-Read Product Management Books

Hutwork

If you’re adopting lean thinking, this is the handbook for you. Agile Change Management: A Practical Framework for Successful Change Planning and Implementation. Product management goes well beyond those certified in agile or another method. Whether you became a product manager or someone asked you to wear one more hat, leading can be stressful. One key to successful product management is to keep learning. A true teacher would never tell you what to do.

Books 60

2018 on Inside Intercom

Inside Intercom

a simple customer onboarding framework. PREACH – a framework for perfecting your customer support tone. The Growth Handbook shared industry-tested advice on scaling businesses from experts such as Andrew Chen and Chamath Palihapitiya. The Sales Handbook featured lessons on growing your bottom line from sales leaders like Jill Konrath and Steli Efti. It has been a year of extraordinary growth at Intercom.

5 customer acquisition strategies for winning new customers

Inside Intercom

Get your free copy of The Growth Handbook, brought to you by Intercom. The framework that I’ll give is really easy for everyone to follow. It’s the Content Reusage Framework from Aleyda Solis. If you use that framework, it’s going to work out really well for you. You can spend months working on a great idea, pour tons of time and energy into crafting the perfect marketing, but without customers your business will cease to exist.

Lewis Lin’s Favorite Books for PMs

Product Bookshelf

Thinkertoys: A Handbook of Creative-Thinking Techniques. Don’t be afraid to start from scratch, adapt observed ideas, and use the Thinkertoys frameworks to unlock your imagination. Separate design from programming and focus on the vision, rather than using existing mechanical frameworks. The product management interview process is intimidating because it tests your expertise and domain knowledge in many different areas. I asked Lewis C.

Books 48

The 5 most recent design books every designer should read

Imaginary Cloud - Design

The issue with the second scenario is that general high-level practices can be found (with a more relevant context) in any good design framework or design system (for instance, Google and Apple design guidelines).

Books 52

How to declutter product portfolios with modular productization

The Product Coalition

Check out GitLab’s handbook on how they run the company, and Shopify’s design system Polaris for great examples of such libraries. ?? link] For more readings on modularity: Christensen Institute has defined a broader Modularity Theory , as a framework that standardizes the way by which components fit and work together in codified ways. Photo by Daria Shevtsova from Pexels When Steve Jobs returned to Apple in 1997, Apple was bleeding money and sales was plummeting.