The Secret Product Management Framework

The Secret PM Handbook

In this post, I share a simple model or framework to answer this question. The first box in the Secret Product Management Framework. A big part of our job is finding these market problems, customer needs and desires. Market research. Go to Market Challenges.

The Secret Product Management Framework

The Secret PM Handbook

In this post, I share a simple model or framework to answer this question. The first box in the Secret Product Management Framework. A big part of our job is finding these market problems, customer needs and desires. Market research. Go to Market Challenges.

Pragmatic Marketing Framework Update

Pragmatic Marketing

The most recent evolution involves the Pragmatic Marketing Framework. We’ve revised 14 boxes on the right side of the framework to more accurately reflect the current realities of marketing products and connecting with buyers. For starters, on the continuum of strategy to execution, the horizontal line that divides the framework in half, “Readiness” has become “Enablement.”

Establishing a market-led culture with a Product Management framework

BrainMates

SnapComms is a medium-sized New Zealand software company who wanted to evolve its sales-led culture into a market-led culture. Facilitating a market-driven way of thinking. customer service, engineering, marketing and sales, etc). Adopting a framework can be overwhelming.

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

2013) demonstrated an unmet need in the market for visually stunning dashboards. Get a Framework for Modern Analytics Capabilities Like every other feature in your application, the world of embedded analytics is not static. time-to-market is crucial) Faster time to deployment than.

This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. We find and validate market problems for which customers will pay for a solution. And then we take the solutions to market. Breakthrough!

This Framework Gives You Product Management Super Powers

The Secret PM Handbook

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. We find and validate market problems for which customers will pay for a solution. And then we take the solutions to market. Breakthrough!

An 8-Step Framework for Product Growth by Sylvia Ng

Mind the Product

In this ProductTank Toronto talk, Sylvia Ng shares her eight-step framework for product growth developed from being part of teams at Google, eBay, and 500px to show you how to meaningfully scale your company. Know what stage your company is at; whether you’re trying to launch your first MVP, trying to get product/market fit, trying to get product/channel fit, or trying to scale beyond that (you’d be surprised how many people don’t know).

What is a good framework for managing a product life cycle?

Spice Catalyst

Recently I was asked "What is a good framework for managing a product life cycle?" The responses are below including mine: While researching product life cycle frameworks, I made an interesting and significant discovery.

How to Choose the Right Feature Prioritization Framework for Your Team

ProductPlan

Because of this, dozens of feature prioritization frameworks have popped up over the years. Here’s a crib sheet to help you narrow things down and pick a feature prioritization framework that will work for your team.

How to Package and Price Embedded Analytics

Practical Frameworks to Monetize Embedded Analytics Table of Contents Embedding Analytics to Lift Value and Revenue. 3 Packaging Decision Framework Overview.4 This ebook provides simple frameworks to help software vendors effectively package and price embedded analytics from.

Introducing C.A.R.E. – a simple framework for user onboarding

Inside Intercom

a simple framework for user onboarding. Sales might own communication, Marketing might own content, and Product will own the UI. a simple framework for user onboarding appeared first on Inside Intercom. Sales & Marketing customer onboarding onboarding product education retentionA well considered and well maintained onboarding funnel will grow your business. A leaky one could kill it.

The Universal Product Management Framework: 3 Questions and an Org Chart

Proficientz – Product Management University

There’s a universal product management framework that takes product management, product marketing and sales enablement down to the lowest common denominator. Product Portfolio Management and the Rise of the Market Owner Role.

Are Agile Frameworks Dominating the Software Product Management Landscape?

Proficientz – Product Management University

Some days it feels like Agile frameworks are dictating how product management is done. Let’s call a spade a spade – Agile is not a product management framework. There is absolutely no correlation – zero – between how market needs are uncovered and how software is developed. Agile doesn’t need to be a product management framework. Just like product management frameworks don’t need to be software development methodologies!

8 Keys to Successfully Implementing a Product Management Framework

Product Management 2.0

Organizations eager to do a better job building and launching products that win in the market are smart to look to product management frameworks. Who wants to waste time reinventing the wheel when market opportunities require speed and stakeholders are obsessed with agility?

The ‘Hook Framework’ for Product Management?—?GooglePay Example

The Product Coalition

The ‘Hook Framework’ for Product Management?—?GooglePay GooglePay Example I recently came across the ‘Hook Framework’ conceptualized by Nir Eyal . To read more on the framework you could hop over here. The ‘Hook Framework’ for Product Management?—?GooglePay

Using the Jobs To Be Done Framework for Product Management

The Product Coalition

The most popular frameworks, like agile, are more about the general approach your office takes. The Jobs To Be Done Framework (JTBD, for short) is different. Explaining the Jobs to Be Done Framework What is business? Let’s look at the theory behind the Jobs To Be Done framework.

Building a Growth Framework Towards a $100 Million Product

Brian Balfour

This post is the HubSpot Sales case study that illustrates the concepts of the 4-Fits Framework, a 5 post series in which I explain the four frameworks you need to align to grow to a $100M+ company. Which is why the term Product Market Fit never sat right with me.

The Agile Arrow – a visual framework for managing complex sales deals

Inside Intercom

Mid-market and enterprise sales deals are undeniably complex. Act II: Building a visual framework. I decided to leverage the DACI decision-making framework , which we use across broadly at Intercom, to clarify stakeholder roles in the deal. Informed: Marketing manager.

Use a decision-making framework

The Product Coalition

Spend as much time as necessary to become an expert in all details relating to the medium, the industry, the market and the audience of the product so to provide direction for creating monetizable customer value. A good strategy backed by a decision-making framework is critical.

Jobs to be Done vs. Personas: Is One Framework Better?

Craft.io

It seems as though the more recently developed Jobs to be Done (JTBD) framework is giving the traditional practice of creating personas a run for its money. JTBD is used to define your product’s scope and what marketing tactics should be used to position it for sales success.

An Improved Prescriptive Framework for Cross-Functional Customer Success

Gainsight

It’s a prescriptive framework for how companies should be thinking about customer success cross-functionally. Engaging with advocates at scale involves CSM, Marketing, Sales, Services—it may not even be a workflow “owned” by post-sales teams or leaders.

Jobs to be Done vs. Personas: Is One Framework Better?

Craft.io

It seems as though the more recently developed Jobs to be Done (JTBD) framework is giving the traditional practice of creating personas a run for its money. JTBD is used to define your product’s scope and what marketing tactics should be used to position it for sales success.

Introducing C.A.R.E. – a simple framework for user onboarding

Inside Intercom

a simple framework for user onboarding. Sales might own communication, Marketing might own content, and Product will own the UI. a simple framework for user onboarding appeared first on Inside Intercom. Sales & Marketing customer onboarding onboarding product education retentionA well considered and well maintained onboarding funnel will grow your business. A leaky one could kill it.

How to Use Google’s HEART Framework to Make Product Decisions

ProductPlan

One way to make better product decisions is to borrow a framework developed by Google. Google originally created the HEART framework to help its UX teams improve users’ experience with Google products. What is Google’s HEART framework?

Dear Strategy: 074 Jobs To Be Done (and Other Frameworks)

Dear Strategy

Dear Strategy: “How do I best operationalize the ‘Jobs To Be Done’ framework in my everyday strategy work?”. . At least once a month, I get a question (sometimes officially and sometimes casually) about some framework or another that has been popularized in some way or another and has become the latest “thing to know” on the job. That’s not to imply that the creation of these frameworks is at all a bad thing. Well the same thing applies to using frameworks.

Product Requirements: Using a Written or Visual Framework

Mind the Product

Figure 1: FRAMEWORK OF METHODS TO CAPTURE AND DEFINE PRODUCT FEATURES. This, I think, is a better way to begin to understand a user or market need and its associated pain points. Figure 2: FRAMEWORK OF VARIOUS METHODS WITH DESCRIPTIONS OF EACH OPTION.

The Playbook for Achieving Product-Market Fit

Mind the Product

That is the essence of product-market fit. In this talk at ProductTank San Francisco, I share advice from my book The Lean Product Playbook on how to achieve product-market fit. The Product-Market Fit Pyramid. My Product-Market Fit Pyramid consists of five layers.

MRDs – How Much “Market” Is In Your Market Requirements Documents?

Proficientz – Product Management University

Most B2B organizations use a M arket R equirements D ocument (MRD) for driving new solutions to market. How much of the content in those MRDs should be pure market requirements versus product requirements? A good rule of thumb — 100% market and 0% product. If MRD’s are supposed to reflect the needs of the market, they should be market specific not product specific. What’s wrong with this sample market requirement?

5 tips for bringing your product to market faster

Mixpanel

To deliver a superior user experience under such high stakes, we had to balance time to market with product completeness. This led us to ask ourselves: how do we build faster to meet the needs of our customers while beating our competitors to market?

How Product Managers can Use the EMBED Framework for Mobile Onboarding

Appsee

That’s why we distilled the essence of all that we know and created the EMBED framework. What’s the EMBED framework? The EMBED framework is a distillation of all that we’ve learned. So the first step in the EMBED framework is to establish a foundation within the team.

Market Problems — Blinders. Customer Goals — Wide-Angle Market Lens.

Proficientz – Product Management University

If you’re in a product management, product marketing or sales enablement role, consider replacing the phrase market problems with customer goals. It will open your eyes to a whole new narrative, and it will help you deliver, market and sell solutions with more strategic customer value. How Much “Market” Is In Your (MRD) Market Requirements Document? . The post Market Problems — Blinders. Customer Goals — Wide-Angle Market Lens.

Toolbox: How To Evaluate Market Opportunity ? When To Launch A New Product. Part 1, The Tools

Bogdan Coman Says

Sure you didn’t, because is not a framework (yet), is just the way I’m starting this article The greatest ideas spark in discussions that combine four main ingredients: Knowledge, Interlocutor, Debate and Drinks. Viability Last but not least, the market viability ?

Get to Know Gauge, the New Cross-Browser Testing Framework

Amir Rozenberg

” Just like Rihanna, you might think there are too many frameworks to learn in the testing arena! Now there is a new cross-browser test framework gaining adoption in the community: Gauge , a framework sponsored by ThoughtWorks. So why is a market for another framework?

Toolbox: How To Evaluate Market Opportunity ? When To Launch A New Product. Part 1, The Tools

Bogdan Coman Says

How To Evaluate Market Opportunity ? Sure you didn’t, because is not a framework (yet), is just the way I’m starting this article The greatest ideas spark in discussions that combine four main ingredients: Knowledge, Interlocutor, Debate and Drinks. When To Launch A New Product.

In-App Messaging and In-App Marketing using ReachOut

Revulytics

What is In-App Messaging / In-App Marketing? In order to run an effective marketing campaign, the messages you send out should contain specific benefits for the recipient and thus should be relevant in context. Company News In-App Messaging Marketing Software Analytics How-to-Guide

Product to Product: Drift’s Matt Bilotti on the Burndown framework

Roadmunk

The ebook explores the Burndown framework that Drift’s product team has adopted for product development. So our CEO Latif picked Matt’s brain on how the framework compares to agile, some common pain points and challenges, and how Burndown feeds into Drift’s customer-first approach to products.