Why Product Managers Need To Know UX

Lisa Jewell
Product Coalition
Published in
7 min readMay 14, 2018

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UX and product management have broadly the same goals — to understand users’ needs, to create excellent experiences that solve those needs and to keep innovating products, with these aims in mind.

Product managers make up a sizeable proportion of graduates of UX courses. They benefit from learning the UX mindset, introducing UX techniques directly into their workflow and influencing others in their…

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