Intercom, Inc.

JANUARY 24, 2023

This evolution always starts with one thing: a clear product vision. Reinvention requires a product vision : a visual artifact that sets product direction over a longer term time horizon. Product vision is the critical bridge between strategy and execution. An inevitable slide into decline sounds ominous. Here’s how we did it.

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Vision Feedback Software Customer Experience User Testing 118

The Product Coalition

JUNE 28, 2022

Let’s talk about how to define a product vision, and why the lack of a product vision is so detrimental to your team. As I’ll explain below, the “why” and “where” form your product vision, and your product team (especially your engineers), not only want this from you, but need it in order to do their best work. Directionality.

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280 Group

SEPTEMBER 6, 2016

Do I Really Need a Product Vision Statement? A compelling product vision statement helps set the boundaries around how quickly and effectively those decisions can.[continue The post Elements of a Compelling Product Vision Statement appeared first on 280 Group Product Management. continue reading].

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PMLesson's Ace the PM Interview

AUGUST 20, 2020

Product Vision or Product Vision Statement is the long-term goal for a product includes the long-term mission and the motivation behind its creation, along with why it’s important. Product visions, ultimately, serve as the guideposts for the development of the products. What is a Product Vision?

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Mind the Product

FEBRUARY 20, 2019

He joined us live at the Mind the Product Leadership Forum to chat about how he builds his own roadmaps, prioritisation, product vision, OKRs and quite a bit more. Owning your product vision. The post Podcast: Roadmaps, OKRs, Vision and Prioritisation with Bruce McCarthy appeared first on Mind the Product. Quote of the Episode.

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Roman Pichler

MARCH 14, 2023

I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? The benefit the product should create for this user group might be to reduce the risk of developing type-2 diabetes. Why would people want to use and buy it?

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People-First Product Leadership

DECEMBER 20, 2023

Part 1, we covered the “why” behind creating a strategy stack, with a focus on establishing the organization’s Mission, North Star, and Vision. Part 3 brings together the Product specific Vision, Roadmap and Goals. The Vision is brought to life in the Now / Next / Later roadmap, which is supported by Product Goals.

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The Product HQ

FEBRUARY 1, 2023

Curious to know how to advance your career as a long-term product manager as either s group product manager or principal product manager? Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy. Then look no further.

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ProductPlan

SEPTEMBER 1, 2022

In the world of product, nothing helps keep the team on track better than a strong product vision and a product strategy backing it up. However, groups tend to have more issues with reaching a particular goal. This requires breaking down the product vision and translating it into themes everyone can get behind.

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280 Group

JUNE 27, 2023

Today, we’re excited to announce the 280 Group Blueprint, a new and improved visual representation of the ideal outcome driven product management process. The 280 Group Blueprint, while being a step-by-step process, is designed in a way that is meant to reflect on the circular nature of product management. Why is it so…Circular?

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Product Research Product Management Product Manager User Testing 69

The Product Coalition

JUNE 14, 2020

It’ll describe some points divided as follows: Setting the product vision Getting people onboard (stakeholder management) to make it happen How to talk with other areas to get to this vision Why is setting a Product Vision important? Alice Product Manager”- Without Product Vision, any direction will be taken.

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280 Group

OCTOBER 4, 2023

It requires you to set a vision and bring people with you. One key learning for me was how crucial it is setting a product vision that is very closely aligned to overall company vision and strategy. It requires you to set a vision and bring people with you. Yes, the data is so essential.

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280 Group

DECEMBER 13, 2023

Features and functionalities, crystal clear , enhancing the team’s vision, drawing them near. The product thrives with leaders so keen, making visions a reality, a holiday dream. The post The 12 Days of Product Management: A Festive Journey for Product Managers appeared first on 280 Group.

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280 Group

OCTOBER 16, 2023

6 Product Management Nightmares Just when you thought your strategy was safe — your product vision clearly defined and your roadmap carefully scheduled and planned — we introduce the new and disturbing PRODUCT NIGHTMARES, coming to you in the form of 50s and 60s B-horror flicks.

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Roman Pichler

DECEMBER 7, 2021

First, it has to address a specific need that a group of people have. To see how this can be done, let’s explore how the success factors can be applied to the product vision board. The following picture visualises the recommendations above and shows how the factors map onto the five sections of the product vision board.

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280 Group

DECEMBER 20, 2023

Collaboration to align vision and collectively bring solutions to market is essential for Product Managers who work with diverse individuals in the organization. What do you find most challenging about Product Management, especially around working toward that shared vision? A Product Manager has a certain mindset.

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People-First Product Leadership

OCTOBER 22, 2023

It turns out he had lost his tour group. Design: Co-create a shared future vision by bringing together individual aspirations to enable the collective team to have real, positive potential. We caught up with him two blocks later. Whether he overslept or simply took too long to get ready, we don’t know.

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Roman Pichler

AUGUST 15, 2023

A handy tool to capture your answers and describe the product strategy is my Product Vision Board shown in the picture below. You can download the template by clicking on the image and you can find more advice on how to use it in the article The Product Vision Board. This might be the risk of addressing the wrong target group or need.

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280 Group

JUNE 22, 2023

It’s about guiding a product’s journey from conception to realization, bringing together the talents of diverse teams, and aligning them towards a shared vision. ” Dean Peters Principal Consultant & Trainer, 280 Group Product Management is a critical strategic driver in a company. launch, and support.”

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280 Group

OCTOBER 3, 2021

My preferred product roadmap template uses the “Now, Next, Later” approach: There are other variants, but let me explain why this is my preferred format: The “Now, Next, Later” product roadmap is a high-level abstraction of your product vision, and an invitation to a discussion with internal and external stakeholders. SAVE YOUR SPOT.

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UX Studio

NOVEMBER 3, 2017

Working on a product without a decent product vision resembles going into the street with eyes closed. This article will show how a product vision should look, how to create it and communicate it to all stakeholders in play. What is Product Vision? Product vision imagines a product direction in the long-term.

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280 Group

NOVEMBER 15, 2021

They all have varying needs, and I have to be the North Star for continual alignment of the product, vision, and strategy. I look for people who are comfortable venturing into the unknown, being the first to steward the vision to reality. Nicole Tieche is Solutions Specialist at 280 Group. Any guiding motto? DOWNLOAD NOW.

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Innovatemap

AUGUST 25, 2020

Whether you’ve been handed a new product vision to execute or you have an idea of your own, it’s also your job to socialize your product vision and gain buy-in from internal stakeholders. Let’s take a look at the process of socializing your product vision internally and why its imperative to your product’s success.

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280 Group

FEBRUARY 4, 2022

The role of Product Manager is unique in that it touches all aspects of a business – from Engineering to Marketing, Sales, Customer Service and Procurement – while also representing the voice of the customer, driving the product roadmap, and rallying teams around a common product vision. . GET CERTIFIED. About the Author.

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Radical Product

NOVEMBER 19, 2020

Defining your Why Before setting out to delight customers, we need to start with a clear vision for the change we want to bring about. In shifting to a purpose-driven approach, Paul defined his product vision as promoting kindness among coffee drinkers and Nack was his mechanism for bringing about his change.

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280 Group

NOVEMBER 23, 2023

Product Strategy: Outcomes Over Outputs One of the key tenets of effective product manager responsibilities, as outlined by leading experts like the 280 Group, is the emphasis on outcomes over outputs (280 Group’s Leader Pack helps with this).

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280 Group

AUGUST 14, 2023

Corre enjoys the early stages of Product Management, creating product vision and financial business cases; challenges include aligning internal stakeholders. I love understanding the market, the customer needs, and the technology trends, and then bringing that all together and creating the product vision. What was our market share?

Product Management 156

Product Management Product Manager Feedback Software User Testing 156

280 Group

JULY 13, 2020

When speaking with 280 Group clients, we often find that most new and many experienced Product Managers still don’t feel like they have mastered the full toolset to earn that authority across the organization. Do You Have Stakeholder Buy-in On Your Product Vision? Tom Evans is a Principal Consultant and Trainer at 280 Group.

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Roman Pichler

MARCH 4, 2019

To put it differently, if you don’t know the business and portfolio strategy, or if these plans don’t exist, then it will be hard for you to get the product strategy right and choose, for example, the right market and target group. Balanced Product Scorecard for the KPIs (possibly using Dave McClure’s pirate metrics ).

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280 Group

NOVEMBER 1, 2022

Similarly, setting OKRs for your Product team can help them to focus on the North Star vision. Meaningful OKRs have these six elements: A “North Star” : Good objectives align with your company vision and are evident to the entire team. Ready to set OKRs for your Product team and focus on the North Star vision? About the Author.

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Weak Development Team Data Visualization Vision Customer Experience 156

Product Talk

FEBRUARY 7, 2024

She took a multi-step, methodical approach to introduce continuous discovery, including enrolling a group of product people in the Master Class , having those participants coach and train others, and bringing stakeholders along for the journey. We also appreciate Sandrine’s candor in admitting that this process hasn’t always been easy.

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Bain Public

APRIL 15, 2018

But this is an article about your CEO’s duty to set a vision, to define why your company exists. For some product managers, the thought of talking openly about the void left by a missing vision statement is paralyzing. Without it you can't be vision-driven. You assumed there was a vision. He seems busy.

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280 Group

OCTOBER 29, 2022

According to a recent 280 Group poll, only 32% of organizations currently have a defined Product Marketing Manager role. Product Managers , on the other hand, focus on activities such as developing a product vision and roadmap, defining customer needs, making a business case for the product, and release planning. Two Critical Roles.

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Sequent Learning

JULY 25, 2019

Start With A Vision. Successful products begin life with a spark of inspiration and a vision. Vision is, considered a non-negotiable for a CEO, and is often non-negotiable for a product manager. One reason is that not all product managers have the innate sense of a vision for the product.

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280 Group

APRIL 19, 2020

Agile Transformation will vastly improve communication across teams, department, and hierarchical boundaries, keeping everyone aligned toward a common product vision. John Haniotis is a Principal Consultant and Trainer with 280 Group. A Long-Term Program and a Company-Wide Effort. Take Your Company to the Next Level. CONTACT US.

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Lenny Rachitsky

MARCH 3, 2024

Boz joined Facebook in 2006 as their approximately 10th engineer, and in his 18-year tenure he built the original News Feed, Messenger, and Groups, as well as many early anti-abuse and infrastructure systems. At various times he has been the engineering director overseeing Events, Places, Photos, Videos, Timeline, Privacy, and more.

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Intercom, Inc.

MAY 16, 2022

Collaboration comes in many flavors, from small informal working sessions and group critiques to full-blown workshops. Product design workshops are an opportunity for a team to untangle a problem together by going through a series of group exercises designed to get to a specific outcome. What are product design workshops? To have fun!

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