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Product Strategy 101: It’s About Depth, Not (Just) Vision

The Product Coalition

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. This should be your first step into product strategy. Looking at long-term goals is definitely one of the things that make any strategy hard to build, but for product strategy that is not the hardest part.

Vision 104
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5 Costly Branding Mistakes

UX Planet

For startups and product owners, the stakes are high, and the path is treacherous. Market research for startup branding can be perceived as an unnecessary expense, especially when compared to product development or marketing activities that seem more directly linked to revenue generation. Yet, it’s a double-edged sword.

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6 Product Management Trends to Track in 2022

280 Group

Thanks to tech giants such as Facebook and others whose ethics have fallen under scrutiny in recent months, establishing and enforcing ethical guidelines throughout product development and GTM will be an essential Product Management skill. Trend #4: Product Management Ethics.

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Selecting a Software Development Company in 2024

TechEmpower - Product Management

Although noteworthy, working with large corporations differs remarkably from working with startups. By following these guidelines, you'll be better equipped to select a web development company that accurately reflects your project aspirations. Are they publicly available? Understand exactly what the company contributed to each project.

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Insight From Marty Cagan’s Coach the Coaches Workshop (Part 2)

The Product Coalition

In part two of this summary, I am moving to talk about strategy and leadership insights. Today I will focus more on leadership and strategy. Strategy and Focus It almost doesn’t matter what drove a company to work with me originally, at some point we get to strategy. Strategy is so hard to craft and too often overlooked.

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Hiring Your First Product Manager

The Product Coalition

The first product manager in a startup is a critical role with immense impact on the startup’s success?—?both As the VP Product at a startup, I knew I had to work hands-on, and hiring a product manager to take the load off of me would happen only when it became absolutely necessary. both in the short and long term. and during?—?the

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What No One Tells You bout Being a Product Manager at an Early Stage Startup

The Product Coalition

What No One Tells You About Being a Product Manager at an Early Stage Startup Over a year ago, I asked around, searched for books or articles, went to several talks but found very little advice on being a product manager at an early-stage startup. We didn’t have any documentation, processes, or guidelines to refer to.