The Product Guy

OCTOBER 9, 2018

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). Aim to do strategy refresh no more frequently than quarterly.

Weak Development Team 326

Weak Development Team Product Strategy Strategy Development 326

Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Introduction In the world of product management and innovation, market research is like a compass.

User Testing 280

User Testing Product Research Market Research Research Software 280

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 158

User Testing Market Research Product Research Research Software 158

Roman Pichler

AUGUST 11, 2020

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. More Information : Market Segmentation Tips and Strategize , pp. Many Needs but No Compelling Reason for Using the Product.

Vision 348

Vision User Testing Product Research Research Software 348

Product Innovation Educators

OCTOBER 14, 2024

How product managers can use AI to work more efficiently Watch on YouTube [link] TLDR AI is changing how we manage products and come up with new ideas, giving us new tools to work faster and be more creative. AI can help in many parts of making a product, from research to writing product plans and documents.

Artificial Inteligence 243

Artificial Inteligence Research Software Data Visualization Reporting Tools 243

Melissa Perri

JANUARY 4, 2020

Executives realized the importance of being close to their customers in order to build great products. -- 2013: "We don't do experiments here, Melissa. 2018: "Can you teach people how to do MVP experiments? How do we write hypotheses well? How do we run it in B2B" Managers are less afraid of experimentation.

User Testing 386

User Testing Data Visualization Research Software Feedback Software 386

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. Book a demo to learn more.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

Product Innovation Educators

SEPTEMBER 9, 2024

Questions product managers ask me about how to improve innovation Watch on YouTube TLDR Product managers are pivotal in driving innovation within organizations. Thank you for taking the journey to product mastery and learning with me from the successes and failures of product innovators, managers, and developers.

Research Software 304

Research Software User Testing Customer Experience Analytic Tools 304

Product Innovation Educators

JANUARY 13, 2020

12:33] What marketing roles and resources can help us in our job? Resource number one is market research. Too often, we start with an idea for a product and build it without doing real market research. It’s a practical marketing book for anyone launching or growing a new product or business.

User Testing 230

User Testing Product Research Marketing Research Software 230

Mind the Product

MARCH 20, 2020

Start today, by analysing all the information available – customer and user research, market research, and user data. Portfolio and product strategy. Melissa describes how you may think you’re suited to one role and later redirect your focus – no career is a straight line.

User Testing 253

User Testing Product Research Customer Feedback Customer Experience 253

Userpilot

JULY 22, 2024

Here are the steps to develop your positioning effectively: Conduct thorough market research. Perform competitive analysis by identifying competitors, studying their offerings, and conducting a SWOT analysis to find market gaps. Design an effective product strategy. Understand your competition.

Research Software 103

Research Software Positioning Data Visualization Definition 103

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.

Vision 148

Vision Product Research User Testing Roadmap 148

Userpilot

JANUARY 31, 2022

Before I take a dive into these different product management specializations you should be looking at when building up your product team , it’s worth noting that at their very core, all product managers have the same set of responsibilities and skills. Which Product Management Specialization is Right for you?

Research Software 98

Research Software Analytic Tools Feedback Software Product Research 98

Roman Pichler

OCTOBER 6, 2020

Here is why: When you create a brand-new product, you typically aim to launch a minimum viable product (MVP), a good enough offering that addresses the early market. The world doesn’t stand still: Markets and technologies change, competitors improve their products, and new market entrants may appear.

Product Research 296

Product Research Technical Review Feedback Software Research Software 296

Alchemer Mobile

APRIL 11, 2018

Editor’s note: As a follow up to the article from Ashley Sefferman that was written for the 280 Group blog last month, this month we’ve invited Roger Snyder from 280 Group to discuss how to turn the data these metrics provide into real insights to better manage your product strategy. Now It’s Your Turn!

Data Visualization 140

Data Visualization Customer Experience Research Software User Testing 140

Userpilot

DECEMBER 14, 2021

What if I told you that there's a platform to simplify your launching endeavor and make you "market-ready"? The platform is none other than Product Hunt. In this article, you'll find a step-by-step guide on how to do it. So curating a launch-perfect product strategy is essential.

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

Userpilot

JUNE 17, 2024

Learning how to create a product-led growth strategy can transform your business. Let’s explore what a product-led growth strategy and its benefits are, and look at different strategies any SaaS can create and implement. Customer Retention : Keep users engaged with continuous product value.

Analytic Tools 103

Analytic Tools User Testing Onboarding KPIs Customer Experience 103

Userpilot

MAY 1, 2024

Keeping up with changes in how users behave – With this analysis, you can stay on top of changing target audience preferences and behavior patterns. It ensures that your product adapts as your users’ needs change. Creating data-driven product strategies – It takes the guesswork out of product development.

User Testing 110

User Testing Feedback Software Analytic Tools Research Software 110

Userpilot

AUGUST 18, 2024

According to Ant Murphy, the reason is simple, you don’t have a prioritization problem, you have a strategy problem. We explain how to create a successful product strategy, the role of product strategy in prioritization, and how to align your prioritization efforts with your strategy.

Data Visualization 105

Data Visualization Strategy User Testing Product Research 105

Userpilot

OCTOBER 14, 2021

It can lead to customer churn , overly complex products, and unforeseen technical debt. If you're wondering how to avoid the build trap and build features with purpose, we've put together some tips for you below. This allows the team to focus on the product strategy , rather than the output and the solution.

User Testing 98

User Testing Product Research Customer Feedback Feedback Software 98

Userpilot

SEPTEMBER 11, 2023

A soft launch releases the product to a limited audience, a minimal launch releases only a limited feature set, and a full launch releases the full product to everyone. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 105

Product launches Product Research Data Visualization Research Software 105

UserVoice

JULY 28, 2017

How to use it: You can create Trello boards for each major project you’re working on, create “cards” representing to-do list items for each project, and track progress by moving the cards between “lists” such as “ideas” “To-Do” “In Progress” and “Done.”. ” Bad product managers feel best about themselves when they figure out “how.””.

Research Software 215

Research Software Feedback Software Weak Development Team User Testing 215

Userpilot

JUNE 17, 2024

Understanding how to analyze survey data doesn’t have to be complicated. With the right survey questions, you can gain insights into what your customers like and dislike about your brand, products, and services. Qualitative data can help you draw data-driven conclusions based on user sentiments.

Data Visualization 105

Data Visualization Product Research User Testing Analytic Tools 105

Roman Pichler

JANUARY 9, 2018

Explore the key assumptions and risks in your product strategy and business model by systematically testing and addressing them in an iterative fashion using, for example, observations, interviews, surveys, and prototypes. You should aim to get a good enough product out as fast as possible, and then adapt it to the market feedback.

Product Research 184

Product Research Technical Advisors User Testing Research Software 184

Userpilot

MAY 10, 2023

What is the role of an AI product manager? Product management process. How to leverage AI product management in your SaaS? How you use AI to your advantage as a product manager depends on your product and organization. Here are a few ideas on how to make it work for you.

Artificial Inteligence 98

Artificial Inteligence Feedback Software Research Software Analytic Tools 98

Userpilot

JULY 20, 2024

Here’s a breakdown of your core responsibilities: Product Strategy Development : Assist in crafting and executing product strategies aligned with company goals and market needs. Read more on product strategy. Learn how to conduct effective market research.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Product Innovation Educators

JUNE 24, 2024

How to successfully transition to a product management role Watch on YouTube TLDR Transitioning from one career to another is full of challenges, especially when the two fields seem vastly different. For example, Mary had led a successful capital campaign to fund the construction of a new community center.

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Product Management Product Manager User Friction Product Research 249

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it.

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

MAY 30, 2024

Incorporate feedback into your product strategy. Customer interviews Similar to customer surveys, customer interviews are an excellent tool for collecting product feedback and conducting market research. Incorporate feedback into your product strategy Now, it’s time to put the collected data to use.

Product Research 104

Product Research Feedback Loop Feedback Software User Testing 104

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing strategy involves the use of user and target market research to understand customer needs and behaviors, then tailoring the perfect approach to connecting with, and converting them. For some customers, it’s easy to find their way around your product, for others it’s not.

Feedback Software 98

Feedback Software User Testing Research Software Customer Feedback 98

Userpilot

AUGUST 28, 2024

TL;DR A head of product is a leadership role responsible for overseeing the development and management of a product or a portfolio of products, playing a crucial role in defining the product strategy, setting the product vision , and ensuring the successful execution of product initiatives.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JANUARY 14, 2024

In particular, we look at: What the product manager’s role involves Their main responsibilities Common product management positions Tips on how to advance your PM career Let’s dive in. The average salary of a product director in the US is around $268k. What is a product manager?

Data Visualization 105

Data Visualization Analytic Tools Research Software Feedback Software 105

Userpilot

JULY 25, 2024

Here’s a breakdown of your core responsibilities: Product Strategy Development : Assist in crafting and executing product strategies aligned with company goals and market needs. Read more on product strategy. Learn how to conduct effective market research.

User Testing 94

User Testing Analytic Tools Data Visualization Feedback Software 94

Userpilot

AUGUST 19, 2024

This guide will provide you with a comprehensive overview of the path to becoming a successful product assistant. A product assistant in the SaaS industry supports product managers by conducting market research , analyzing user feedback, and coordinating with cross-functional teams. Let’s dive in!

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Userpilot

JUNE 28, 2024

TL;DR A product strategist is responsible for working with a team of product managers to develop a comprehensive product strategy , product vision, and long-term roadmap that aligns with the company’s business objectives and market opportunities. What is a product strategist?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

OCTOBER 17, 2023

Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. How to collect market research data?

Data Visualization 103

Data Visualization Analytic Tools Research Software Feedback Software 103