Inbound Leadership Positioning Strategy 
Intercom, Inc.
OCTOBER 22, 2019
If you are new to sales management, it can be hard to know what concrete steps you can take to improve your skills, be recognized, and eventually, rise to a senior leadership role. At the director and VP level, you should be thinking about strategy and proactive, not reactive, work. Get the right people on – and off – the bus.
ProductPlan
MARCH 17, 2020
How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”. Developing a Product Strategy. You must elevate these business-critical strategic components of your product leadership role into your schedule on a regular–even daily–basis.
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Intercom, Inc.
OCTOBER 26, 2021
Whether you’re bringing on your tenth or hundredth salesperson, you need to discuss the “must-haves” with your leadership team. It comes down to three things: We’re customer-first: We value positive customer experiences above all else. Step 1: Create a scalable hiring profile that reflects your company’s values.
Gainsight
SEPTEMBER 22, 2023
Three ways: It creates a competitive advantage, positions you as a thought leader, and speeds up—and streamlines—the buying process. Sure, they position themselves differently, and the feature sets aren’t carbon copies. HubSpot shot to fame due largely to its laser focus on inbound marketing. Very little.
Userpilot
MARCH 8, 2022
How product strategy uses a company's vision to fuel profitability. Follow her for a good dose of career advice combined with a neverending supply of positive energy. She specializes in product marketing, inbound – lead generation through content, videos, influencer marketing & brand marketing.
Intercom, Inc.
MAY 8, 2019
So the shift in strategy then has to be okay, how do you drive engagement within those platforms and how do you grow an audience within those platforms and then once you have that audience, what do you actually do with it? Source: HubSpot Research, State of Inbound 2018. Source: HubSpot Research, State of Inbound 2018.
PMLesson's Ace the PM Interview
FEBRUARY 20, 2019
Many top employers are looking for computer science or engineering graduates to fill PM positions, and this is an excellent route into the role. First off, product management is very communication and leadership oriented. In terms of demonstrating leadership, look to your extracurricular activities.
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