Intercom, Inc.

JANUARY 5, 2023

Delayed orders, faulty services, missing information, you name it – every time a customer reaches out, it tells you something about the friction they’ve experienced. By determining these costs, you can draw useful insights for strategies to tackle them. ” No inbound chat, no inbound email. Getting rid of friction.

Customer Experience 138

Customer Experience Customer Feedback Feedback Software User Testing 138

Intercom, Inc.

FEBRUARY 1, 2022

Recognizing your customers by name should be customary – but recognizing their individual needs and wants is where your support can really stand out. At Intercom, we’re firm believers in the positive effect honest and open feedback has – not just on our product, but on the way we work and our overall success.

User Testing 118

User Testing Customer Experience Data Visualization Customer Feedback 118

Intercom, Inc.

MAY 8, 2019

During the course of her time there, she’s seen HubSpot grow from a small, plucky startup into a billion dollar household name. Source: HubSpot Research, State of Inbound 2018. Source: HubSpot Research, State of Inbound 2018. And yet, bafflingly, 66% of companies aren’t asking their willing(!)

User Testing 116

User Testing Customer Experience Inbound Research Software 116

Intercom, Inc.

NOVEMBER 7, 2019

At Spendesk I am currently head of sales, so my main missions are about hiring and building the sales department on one side, and I also work around like all of the go-to-market strategy. At first when you have no brand, just a working product and only a handful of customers, you really have to find any opportunity to get your name out there.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Userpilot

APRIL 22, 2024

TL;DR Product-led growth strategy is a business model where the product is the primary driver of engagement, retention, and acquisition. Userpilot is one of the best product-led growth examples, with a strong digital community that can help you create a PLG strategy that works. Book a demo today !

Feedback Software 89

Feedback Software Product Research Customer Experience Strategy 89

UX Studio

APRIL 6, 2023

They merge the mentality of a boutique agency with a marketing agency’s strategy, creativity, and technology. They’ve worked with more than 250 brands like Lowe’s, Walmart, Forbes, and Symphony Sleep, to name a few, and in a wide range of industries. Vadím Orlov and Anton Andreev set up Embacy in 2017.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

They merge the mentality of a boutique agency with a marketing agency’s strategy, creativity, and technology. They’ve worked with more than 250 brands like Lowe’s, Walmart, Forbes, and Symphony Sleep, to name a few, and in a wide range of industries. Vadím Orlov and Anton Andreev set up Embacy in 2017.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Userpilot

FEBRUARY 4, 2022

Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. Much like the name suggests, you won’t be proactively selling SaaS to users in the self-service model. Let’s take a closer at each model’s unique sales process. The self-service model.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Oren Steinberg

MARCH 7, 2017

Startups can sell into large corporations by focusing on these 10 simple strategies ( based on my own experiences ): 1. By positioning yourself as the expert in the field, and by writing quality content on the subject matter, you can get the big corporate attention via inbound marketing. corporations? But it’s worth it.

Reporting Tools 40

Reporting Tools User Testing Customer Experience Feedback Software 40

Intercom, Inc.

JUNE 6, 2019

A predictive lead scoring tool for B2B SaaS companies, MadKudu’s strategy is all about integrating with other platforms – including Intercom – to link customer intelligence and customer engagement. So I wanted to hear why that strategy makes sense for MadKudu and his advice for other teams thinking about building apps for their product.

Analytic Tools 190

Analytic Tools Data Visualization Customer Experience Inbound 190

Intercom, Inc.

NOVEMBER 27, 2019

It’s even garnered them an enviable position among Deloitte’s Fast50, a list of the fastest growing software companies in the UK. A genius inbound marketing strategy. It’s in the name: a company inspired by the needs of salespeople has to be good at selling itself. Salesforce?

Data Visualization 186

Data Visualization Reporting Tools Software Review User Testing 186

Userpilot

APRIL 7, 2024

Tools that can censor personally identifiable information (PII) are a net positive if not an outright necessity. Analyze data by cohort and see which of your segments behave positively and which of your segments require increased marketing efforts. These tiers, named Team and Enterprise, are available upon request.

Data Visualization 104

Data Visualization Analytic Tools Feedback Software Reporting Tools 104

Business of Software Conference

NOVEMBER 1, 2023

’ Goodman argues that the answer lies in focusing on two major factors – customer feedback and positive metrics. While this looks like a winning strategy on paper, it often isn’t as helpful as it might appear. Like many software companies, Constant Contact started with classic, online inbound marketing strategies.

User Testing 52

User Testing Research Software Feedback Software Customer Experience 52

Userpilot

JULY 24, 2023

That said, there are key differences between a SaaS marketing strategy and standard digital marketing. In this guide, we’re going to highlight the nuances of SaaS marketing, walk you through its various components, and teach you how to create effective SaaS marketing strategies! Increasing signups with a free trial.

Analytic Tools 92

Analytic Tools Feedback Software Data Visualization Marketing 92

Intercom, Inc.

JULY 19, 2021

What’s more, Forrester’s study, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed how conversational support can fuel customer retention and business growth across the entire business. Previously, it was ranked fifth for channel usage; now, it’s the second most used channel.

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Intercom, Inc.

DECEMBER 12, 2018

Strategy first, technology second. But here’s the thing: a tool is not a strategy. The real value marketing software offers is in the strategy and approach it enables. A strategy needs to be the foundation of any marketing stack, one that takes into consideration who you are, what your goals are and who you’re trying to reach.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Intercom, Inc.

NOVEMBER 23, 2022

I’m Patrick Campbell, and I’m now what’s called the Chief Strategy Officer here at Paddle. My parents were like, “What in God’s name are you doing? “You don’t get outsized results by copying strategies that aren’t there” That’s where we’re spending our effort.

Research Software 118

Research Software Analytic Tools Feedback Software Software Review 118

Business of Software Conference

MAY 21, 2020

What we’ll do is we’ll start off with a high level strategy in terms of growing our team and give some insight into our candidate value proposition. High-level Strategy. There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Business of Software Conference

JANUARY 28, 2019

So – and then when I read into it, actually they were well thought out, if you read behind the names, there’s some well done research and arguments and they really said that brainstorming under certain circumstances is no more productive than other means of coming up with ideas. And then it got even worse. That specific.

Research Software 40

Research Software Feedback Software Magazine Customer Experience 40

Userzoom

JULY 9, 2019

A/B testing can be used to compare the performance of a webpage, app, email, or advert by pitting a control, ‘A’, against a test variant, ‘B’ A/B testing works by randomly splitting your inbound traffic equally between the two versions. Positive vs negative. Benefits of A/B testing.

User Testing 113

User Testing Product Research Research Software Testing 113

freshtrax

SEPTEMBER 24, 2019

Has Adjust changed its business strategy in Japan over time? A: The fundamental strategy of providing best-in-class mobile business intelligence has not changed. However, our customer base has expanded from mobile-first companies to more traditional, national brands as mobile becomes essential to every company’s marketing strategy.

Analytic Tools 96

Analytic Tools Research Software Feedback Software User Testing 96

Userpilot

JULY 7, 2022

Positive customer interaction can reduce churn, and foster customer loyalty and referrals. You can make user interactions positive by delivering personalized experiences. How can positive customer interactions improve your business? Improve retention and brand loyalty: Positive interactions generally aim to satisfy customers.

Feedback Software 98

Feedback Software Customer Experience Customer Feedback User Testing 98

Intercom, Inc.

JANUARY 31, 2019

The process of defining your positioning strategy is not a one-and-done deal – in a crowded marketplace, it needs to be an ongoing exercise. Ambient Strategy founder and CEO April Dunford on the symptoms of weak positioning. April Dunford on the symptoms of weak positioning. They include: Close.io

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Userzoom

JULY 9, 2019

A/B testing can be used to compare the performance of a webpage, app, email, or advert by pitting a control, ‘A’, against a test variant, ‘B’ A/B testing works by randomly splitting your inbound traffic equally between the two versions. Positive vs negative. Benefits of A/B testing.

User Testing 100

User Testing Product Research Research Software Testing 100

Intercom, Inc.

MAY 10, 2018

Andrew’s been an angel investor and advisor for a slew of name-brand startups; however, he’s most widely known for his invaluable essays on growth. The Law of Shitty Clickthroughs” posits that successful channels will become less efficient over time , thanks to a crowding effect that exhausts potential users.

User Testing 224

User Testing Customer Experience Onboarding KPIs Customer Feedback 224

Pragmatic Marketing

OCTOBER 11, 2019

Yes, my name is Marcus. So if we wanted to, we want to test a specific product name or a specific tagline, we can bring it to an audience of a few hundred or so and pick different options versus each other will do that for we'll save that for kind of larger launches. Thank you very much for having me, Rebecca. And that's smart.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Yes, my name is Marcus. So if we wanted to, we want to test a specific product name or a specific tagline, we can bring it to an audience of a few hundred or so and pick different options versus each other will do that for we'll save that for kind of larger launches. Thank you very much for having me, Rebecca. And that's smart.

Product launches 70

Product launches Research Software User Testing Product Research 70

Userpilot

JULY 12, 2021

On the other hand, analytics tools for Social Media Marketing like Brand24 help you streamline your social media marketing strategy. A robust SEO and keyword research strategy is a must to ensure steady traffic to your website. The right SEO analytics tool for SaaS will help you make sure you’re making the most out of your strategies.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Business of Software Conference

JANUARY 16, 2020

April Dunford, Founder, Ambient Strategy. In this BoS Talk April shows you how important positioning is to your product and how you can be doing yourself a great injustice just by positioning incorrectly. Positioning. So positioning is not the same thing as messaging. There’s positioning. Transcript.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. SaaS Marketing Strategies for Growth in 2021. SaaS Marketing Strategies for Growth in 2021. Outbound vs. Inbound.

Research Software 87

Research Software User Testing Outbound Marketing 87

Mixpanel

FEBRUARY 23, 2021

. “You haven’t found product-market fit on just a few hundred users… In the early days, user interviews are your main source of feedback, but eventually, you can leverage metrics such as usage growth, revenue, retention, customer referrals, churn, reviews, NPS scores, and PR, to name a few. Credit: Brian Balfour.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Pragmatic Marketing

NOVEMBER 9, 2009

Product owners can close the gap between a product manager’s inbound role (that is, understanding the needs of the marketplace) and the development team’s need for product direction (that is, understanding the detail of personas and their problems). Spotting fundamental flaws. And this makes sense.

Weak Development Team 70

Weak Development Team Agile Research Software Reporting Tools 70

Intercom, Inc.

MAY 21, 2020

This really allowed our support team to increase our efficiency at scale, so can you talk to us about the automation strategies we’ve used and how they’ve helped us to achieve these exciting outcomes? “ At the end of the day, expectation setting is the name of the game here” Ryan: Definitely.

User Testing 221

User Testing Customer Experience Data Visualization Reporting Tools 221

Sequent Learning

SEPTEMBER 20, 2023

Most of you have witnessed the effects of new strategies, leadership changes, organizational realignments, and other structural adjustments. In the face of all of this, I believe senior leaders can be a force for positive change by properly aligning and strengthening the function of product management in their organizations.

Product Management 52

Product Management Product Manager Research Software Reporting Tools 52

Intercom, Inc.

MARCH 29, 2022

Over the course of the event, we explored our vision and beliefs for the future of customer engagement and communications, and heard from Intercom leaders like CEO Karen Peacock, Co-founder and Chief Strategy Officer Des Traynor, and Chief Product Officer Paul Adams, as well as some of our amazing customers. Our core beliefs.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118