From first touch to qualified lead: How to use live chat for sales
Intercom, Inc.
JUNE 7, 2022
For many years, B2B companies have executed their inbound sales funnel in a traditional manner that looked a little something like this: Visitor prospects. Using live chat for sales, you can: Qualify inbound leads using customizable bots that ask relevant, targeted questions. Marketing qualified lead (MQL). Sales qualified lead (SQL).
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