Product Management University

JANUARY 10, 2024

I learned a lot about product positioning long before I ever stepped into a product marketing role. I think of demos as verbal product positioning. The Product Positioning School of Hard Knocks Early in my pre-sales demo career, I had some demos where my audience was totally engaged and it felt like I hit it out of the park.

Positioning 147

Positioning Research Software Healthcare Demo 147

Product Innovation Educators

FEBRUARY 17, 2025

She positioned herself at the intersection of different functions, collecting input from business stakeholders to define problems, then transmitting requirements to development teams to create solutions. These skills form the foundation for effective product leadership, regardless of organization size or industry context.

Reporting Tools 179

Reporting Tools Feedback Software Customer Feedback Technical Review 179

The Product Guy

JANUARY 28, 2020

Adding delight and emotion to your application can have a profoundly positive impact on the user experience, create ‘tweetable moments’ and turn customers into evangelists. Are you familiar with how your users “perceive” your application or service? Signup to be a Mentor Today! Better Products. Better Product People.

Engineering 410

Engineering Customer Experience Enterprise User Experience 410

Userpilot

JULY 22, 2024

Product positioning is crucial in product management to attract prospects and stand out in your niche. But how can you start crafting an effective positioning strategy that appeals to your target audience? TL;DR Developing a solid product positioning strategy involves several key steps. Understand your competition.

Research Software 103

Research Software Positioning Data Visualization Definition 103

The Product Guy

APRIL 9, 2020

You could start with using DACI as a baseline: develop ways to quickly identify / guess at their DACI profile and how your DACI profile and theirs can interact positively. Form a high-level understanding of the alignment in your relationship (positive, negative, or neutral). Test See how that initial test works in the actual meeting.

Framework 473

Framework User Testing Product Research Weak Development Team 473

The Product Guy

AUGUST 13, 2020

A lot of them worked in other positions before moving to product management, like engineers, analysts, marketers and project managers, and learned by taking on extra responsibilities. Also who is to define “good” in various industries and companies? What product management really means in the context of the company? Better Decisions.

Product Management 407

Product Management Product Manager Research Software Feedback Software 407

The Product Guy

AUGUST 15, 2019

These came from watching other product managers, reading books, attending meetups, and talking to other people in the tech industry about what product managers did. However, nothing could have really prepared me for the reality of actually being in the position. Little did I know that the learning would never really stop.

Product Management 354

Product Management Product Manager Software Review Management 354

Product Talk

MAY 5, 2021

When a product trio works together to develop a shared understanding of their customer, they are in a much better position to create products that customers love. When a product trio works together to develop a shared understanding of their customer, they are in a much better position to create products that customers love. Tweet This.

Product Research 334

Product Research User Friction Software Engineering Engineering 334

Melissa Perri

JANUARY 4, 2020

Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy." We've come a long way but we still have far to go.

User Testing 386

User Testing Data Visualization Research Software Feedback Software 386

Roman Pichler

JULY 6, 2021

When you become a head of product, you move into a line management position. Having successfully managed different products will put you in a great position to advise and support the product people who work for you. Know Your Industry. Be Prepared to Look after People, Not Products. Carefully Plan the Career Step.

User Testing 343

User Testing Product Research Weak Development Team Customer Experience 343

The Product Guy

FEBRUARY 27, 2020

A risk is an uncertain event that may have both a positive or negative impact on a product. We measured our metrics after the implementation of the animations and we saw a positive increase in all of our metrics. All most all of the metrics showed a positive increase. More About The Product Mentor. Better Decisions.

User Testing 419

User Testing Weak Development Team Product Research Customer Experience 419

Product Innovation Educators

NOVEMBER 16, 2020

Strategy is an organization’s game plan for achieving its long term objectives in light of its industry position, opportunities, and resources. Strategy positions the company in a way that it can use its resources and competitive advantage to achieve its specific goals as defined by the company. [14:16]

Strategy 314

Strategy Product Management Product Manager Framework 314

Product Innovation Educators

JANUARY 20, 2025

Key results should be measurable outcomes that tells the team whether they are making positive progress, like “200 people sign up for the demo after reading the blog post.” Confusing tasks with key results: An action like “update the blog” is a task, not a key result.

Systems Review 282

Systems Review Framework Customer Experience Technical Review 282

Product Innovation Educators

AUGUST 26, 2024

As AI tools become more common, product leaders face new challenges in managing teams, fostering innovation, and maintaining a positive work environment. As AI tools become more common, product leaders face new challenges in managing teams, fostering innovation, and maintaining a positive work environment.

Data Visualization 290

Data Visualization Generative AI Research Software Artificial Inteligence 290

The Product Guy

JUNE 20, 2019

When you are doing this, position the information, data and reasons for the change or introduction of the product with the perspective of the audience you are presenting to. Terri is the Product Manager at Wetu, a rapidly expanding software provider to the travel industry. About Terri Boshoff. More About The Product Mentor.

Product Research 379

Product Research Feedback Software User Testing Technical Review 379

The Product Guy

MARCH 12, 2020

There are a number of different options for how you write themes, but I found positive themes (user can do X) to be more helpful than the same theme framed negatively (user can’t currently do X). Being strict with the maximum number of items in a column is key here! One note is that I found semantics to be really important in this phase.

User Testing 405

User Testing Customer Experience Product Research Framework 405

The Product Guy

APRIL 21, 2019

A customer-centric approach focuses on providing a positive customer experience to drive profit and gain competitive advantage. He has a proven track record in delivering successful product introductions and financial results within the contract furniture industry and Fortune 500 companies. More About The Product Mentor.

Data Visualization 378

Data Visualization User Testing Customer Experience Product Research 378

Product Management University

JULY 10, 2020

Credibility with investors, shareholders, financial analysts, industry analysts, etc. It’s important to understand industry best practices here before you build or position a solution. It’s just a good practice to remind your target customers WHY something is important. You never know where their heads are!

Marketing 241

Marketing Customer Feedback Workshop Positioning 241

The Product Guy

SEPTEMBER 27, 2016

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. She majored in Industrial Relations in her undergraduate degree. Signup to be a Mentor Today! View the live stream….

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

Alchemer Mobile

APRIL 21, 2021

Education was one of the hardest hit industries in 2020. But the category is broad, and consumer expectations and behavior varies dramatically between industries. When we layer on sentiment distribution , you can see the difference between negative, neutral, and positive sentiment across app store reviews.

Feedback Software 246

Feedback Software Research Software Education Technical Review 246

The Product Guy

OCTOBER 9, 2018

Your best customer partners are those who are also able to think strategically about the industry, their role within it, and your role within it. operations engineer across a wide variety of industries. Don’t hesitate to show your strategy documents to your most trusted customers for early feedback. Strategy is never done.

Weak Development Team 326

Weak Development Team Product Strategy Strategy Development 326

The Product Guy

OCTOBER 22, 2018

I had never done anything similar before, the team was completely new, half of the people on the team were younger than 25 and no other company in our industry had native mobile apps with the level of sophistication which we wanted to reach. I was hired to become the product manager for the company’s mobile products. Better Decisions.

Product Research 312

Product Research User Testing Testing Product Management 312

UX Planet

DECEMBER 25, 2024

You see, a positive user-centred designercan; Increase engagement, Build loyalty, and,yes, Contribute positively torevenue I just feel that the moment we link UX to financial metrics, the conversation about the value of UX goes out thewindow. Take the Three Mile Island nuclear accident, for instance. Enjoyed this?

UX 105

UX Feedback Software Customer Experience Customer Feedback 105

Product Management University

OCTOBER 19, 2023

company name] expands its AI coach language to 96, the most in the industry. Play the role of prospective customer and see if any of these headlines give you a reason to read the body of the press release. company name] introduces fully integrated video that expands the power of the [company name] technology platform.

Product launches 264

Product launches Product Research Weak Development Team Vision 264

Alchemer Mobile

DECEMBER 21, 2022

In measuring expressed sentiment, we segment customers into four categories: Fans Shifted to Risks: Customers whose expressed emotion has shifted from positive to negative, or from Fan to Risk. Risks Shifted to Fans: Customers whose expressed emotion has shifted from negative to positive, or from Risk to Fan. Conclusion.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

The Product Guy

NOVEMBER 21, 2018

Members are excellent at identifying industry and segment challenges. Do your nominations represent all core industries that your product servers? A CAB is not the forum to discuss the addition of a field to a form or a change to the position of button on the page. Market knowledge. Customer needs. More About The Product Mentor.

User Testing 348

User Testing Customer Experience Customer Feedback Product Research 348

The Product Guy

DECEMBER 15, 2019

Prior to iFundWomen, Maya held positions at JPMorgan Chase and Techstars. Garrett also spent some time in other industries working with for the PwC and Google Cloud Alliance leading a product/engineering organization of over 50. The Best Product Turnaround. The Sun Mobile / David Clements.

Technical Advisors 370

Technical Advisors Analytic Tools Product Management Product Manager 370

Alchemer Mobile

APRIL 6, 2021

The food and drink industry was heavily impacted by restrictions on dining, shopping, and delivery in 2020. Companies in both Restaurant and Food Service used their apps to get useful information about service changes in front of consumers, embracing the shift to mobile the industry experienced.

Feedback Software 243

Feedback Software Research Software User Testing Systems Review 243

Product Innovation Educators

JULY 19, 2021

3:45] What types of companies and industries participated in the study? For this study: 49% of survey respondents work in the technology industry. 22% in the services industry. 11% in other industries. Remote working does not extend equally to all industries. Surprisingly, respondents were very upbeat and positive.

Product Research 278

Product Research Research Software Product Management Product Manager 278

Lenny Rachitsky

OCTOBER 22, 2024

Many states have also recently passed pay transparency legislation in order to promote more equitable outcomes for workers across industries. In our data, the correlation between total compensation package (salary, equity, and bonus) and satisfaction is 0.31, indicating a moderate positive relationship.

Data Visualization 133

Data Visualization Product Management Product Manager Product Research 133

Alchemer Mobile

FEBRUARY 24, 2022

Regardless of your product or industry, there are five key areas to look at when tracking customer sentiment. Net Promoter Score, or NPS, is considered a leading growth indicator across industries. It is a measure of customer loyalty that can be benchmarked across other players in your industry. No, not NPS. Let us explain.

User Testing 246

User Testing Feedback Software Customer Feedback Customer Experience 246

Alchemer Mobile

DECEMBER 8, 2022

Aggregate customer sentiment findings (combined across industries). We analyzed data from the following industries for the 2021 calendar year to see what trends we could find in relation to customer sentiment and how it changes depending on the season. Travel industry customer sentiment findings.

User Testing 246

User Testing Customer Feedback Data Visualization Customer Experience 246

Product Innovation Educators

DECEMBER 20, 2021

JTBD will help you regardless of your industry or if you are a SaaS provider or not. The churn problem became a positioning problem. JTBD will help you regardless of your industry or if you are a SaaS provider or not. The churn problem became a positioning problem. 2:27] What does Jobs-to-be-Done mean to you?

Research Software 271

Research Software Feedback Software User Testing Product Research 271

UX Planet

JANUARY 22, 2025

Consider the following elements: Brand Strategy and Positioning: Before embarking on a digital brand makeover, financial institutions must clarify their mission, values and brand promise. A modern digital financial brand isnt just about colors, logos and fonts.

Reporting Tools 98

Reporting Tools Feedback Software Finance Branding 98

The Product Guy

JULY 18, 2019

By performing an honest personal inventory of your skills, experience and interests, you will be in a better position to choose the career path that best suits you. My career began atypically. As a music major struggling to find work following undergrad, I found an opportunity for an internship at a start-up digital advertising agency.

Weak Development Team 344

Weak Development Team B2C Customer Experience Advertising 344

Product Innovation Educators

SEPTEMBER 2, 2024

For example, a product manager developing a new project management tool might conduct small group sessions with team leaders from different industries. These quantitative methods allow product managers to make data-driven decisions about product features, pricing, and market positioning.

User Testing 280

User Testing Product Research Market Research Research Software 280

Product Innovation Educators

AUGUST 24, 2020

If we have to keep pushing for the rest of our careers, we’ll lose more and more often because as we rise on the corporate ladder there are fewer positions, and our skills will never be as good as when we were younger. Participate in the conversation; have a presence in the industry; and give your knowledge back to your community.

Product Management 253

Product Management Product Manager Agile Management 253