280 Group
SEPTEMBER 16, 2021
PlayStation Classic was designed with far too little consideration into product positioning — the most important point of product marketing — and the blunder in sales was a direct result of this glaring oversight. What is Product Positioning? Product positioning refers to what the product means in the mind of the customer.
Modus Create
MAY 26, 2021
As part of a recent customer engagement, we were tasked with defining a naming convention for GitHub repositories. Up to this point, each project team had used whatever convention (or none) they liked to define the repository name, leading to a situation where there was a lack of consistency across the GitHub organization. Consistent.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
The Product Coalition
APRIL 26, 2021
TL; DR: Data-Informed Retrospectives In their book Agile Retrospectives , Esther Derby and Diana Larsen popularized the idea that a Sprint Retrospect comprises five stages. The second stage refers to gathering data so that the Scrum Team can have data-informed Retrospectives. Shall I notify you about articles like this one?
Product Innovation Educators
OCTOBER 19, 2020
How product managers can create product names that make people smile. Not many product managers get involved in naming products, and that is a mistake. You can be a great brainstorming resource to help Marketing or a naming consulting. . You can be a great brainstorming resource to help Marketing or a naming consulting. .
Product Management University
APRIL 25, 2023
Product Management Leader), a positioning statement or career objective followed by work experience, hard/soft skills, education, and other interests. It doesn’t use a traditional format but contains much of the same information, albeit in a different structure that’s more conducive to communicating WHY they should hire you.
ProductPlan
AUGUST 10, 2021
Activities included presentations from customers to lightning talks where employees volunteer to present on a topic of passion and trivia at a local brewery, to name a few. Consequently, it is incumbent upon our organization to ensure processes amplify and encourage the sharing of information. It feels like my input is valued here.
Johanna Rothman
OCTOBER 30, 2020
” That's when he glanced at my name tag. Don't be afraid to take a contrary position with your topic. I'm not going to go crazy over informal plagiarism, even if bugs me. I think this is a three-part series: What Writers Can Do About Informal Plagiarism, Part 1. Where did you see them?” He blushed a little.
Expert insights. Personalized for you.
296 
Let's personalize your content