Product Innovation Educators

SEPTEMBER 4, 2023

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the product management training company.

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Product Strategy Strategy Weak Development Team Framework 121

Userpilot

APRIL 25, 2022

What is product leadership and how is it different from product management ? In the article, we’ll be discussing what the product leadership role entails and how it is different from the product management role. What is product leadership? Product leadership aims to enable product-led growth.

Leadership 98

Leadership Analytic Tools Research Software User Testing 98

People-First Product Leadership

DECEMBER 20, 2023

Today we wrap up the three part series on creating your strategy stack. Part 1, we covered the “why” behind creating a strategy stack, with a focus on establishing the organization’s Mission, North Star, and Vision. Part 2, we continued the organizational journey by defining the Strategy and Goals.

Vision 52

Vision Roadmap Onboarding KPIs Customer Experience 52

The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

Product Strategy 119

Product Strategy Research Software Strategy User Testing 119

The Product Coalition

AUGUST 8, 2023

The journey of leadership is, in many ways, a journey toward embracing our incompleteness Recently, I stumbled upon an insightful article by HBR titled “I n Praise of the Incomplete Leader ” and found it strikingly relevant. Sensemaking:** Understanding and shaping the market’s signals into a crisp strategy is pivotal.

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User Testing Vision Leadership Customer Feedback 128

Product Management University

OCTOBER 28, 2019

That brings us to the subject of influence among product management and product marketing teams. And that market knowledge is the key to leading from a position of strength. What if product management and product marketing were more knowledgeable on the market collectively than all other disciplines combined?

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Positioning Product Marketing Marketing Product Management 100

280 Group

FEBRUARY 4, 2022

Standing tall at the center of all this change is the Product Manager, whose role it is to champion product development for an organization and ensure the product teams are executing on roadmaps and strategies to bring innovative, revenue generating products to market. What Is a Product Manager? .

Data Visualization 367

Data Visualization Reporting Tools Research Software Product Management 367

The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

User Testing 133

User Testing Product Marketing Marketing Customer Experience 133

The Product Coalition

DECEMBER 11, 2023

In part two of this summary, I am moving to talk about strategy and leadership insights. Today I will focus more on leadership and strategy. Strategy and Focus It almost doesn’t matter what drove a company to work with me originally, at some point we get to strategy. But it really pays off when done right.

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Workshop Customer Feedback Leadership User Testing 78

280 Group

JANUARY 15, 2020

It can make a huge impact in terms of whether products (and sometimes entire companies), succeed or fail in both the short and long term. A product manager is the only role in a company that grasps all aspects of the business, including customers, the market, competition, trends, strategy, business models, and more.

Data Visualization 353

Data Visualization Product Management Product Manager Management 353

Product Innovation Educators

JULY 3, 2023

My framework address five barriers to digital transformation: Lack of shared vision: A lot of companies have a generic intent to become more digital or futureproof the business, but those phrases are meaningless and generic, as opposed to a vision that is specific to the company. Where do we see our world, context, customers,

Artificial Inteligence 107

Artificial Inteligence Leadership User Testing Feedback Software 107

Product Management University

JUNE 21, 2021

That market information becomes the platform for all product, marketing, sales and customer success decisions and priorities. Product management owns that platform. Don’t confuse leadership and influence with a dictatorship. Proving you can execute the strategy seals the deal. That’s right.

Product Management 147

Product Management Product Manager Healthcare Leadership 147

Userpilot

NOVEMBER 23, 2023

That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes. They lack vision and lead nowhere. Strategic value is about aligning features with the company’s vision and long-term goals.

Analytic Tools 105

Analytic Tools Feedback Software Product Research User Testing 105

Userpilot

AUGUST 29, 2023

The main difference between product management and project management is the focus. A project manager is focused on the completion of a specific project, whereas product managers focus primarily on the long-term vision and evolving a product to deliver value over time. Champions a customer-centric approach.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Roman Pichler

JULY 6, 2021

Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Grow Your Leadership Skills. This includes the following ten capabilities: Formulating an inspiring vision for a product.

User Testing 321

User Testing Product Research Weak Development Team Customer Experience 321

Pragmatic Marketing

NOVEMBER 16, 2019

Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing. At the same time, PMMs should share their vision for how their role can add value to the overall team.

Reporting Tools 70

Reporting Tools Product Marketing Marketing Research Software 70

Pragmatic Marketing

NOVEMBER 16, 2019

Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing. At the same time, PMMs should share their vision for how their role can add value to the overall team.

Reporting Tools 70

Reporting Tools Product Marketing Marketing Research Software 70

280 Group

SEPTEMBER 11, 2019

This article is the first in a three part series on how to accelerate your Product Management career. To learn about these strategies more in-depth and receive a Product Management Career Plan Template, sign up for the webinar – How to Accelerate Your PM Career, Part 1: Top Strategies to Advance Rapidly on September 27, 2019.

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280 Group

JULY 13, 2020

Do You Have Stakeholder Buy-in On Your Product Vision? Assuming you are developing those hard skills, another important area is to define a clear vision and strategy for your product(s). Guiding them with a clear vision and strategy is one way to gain that confidence.

Customer Experience 279

Customer Experience Vision User Testing Download 279

280 Group

SEPTEMBER 20, 2019

Read Part 2 of this 3 part series: Top Strategies to Advance Your Product Management Career Rapidly – Part 2. But put me in charge of the big picture, vision and strategy and I will hit it out of the park. 280 Group is the world’s leading Product Management training and consulting firm. REGISTER NOW.

Strategy 184

Strategy Product Management Product Manager Reporting Tools 184

Usersnap

SEPTEMBER 29, 2022

Not only is tracking the competition daunting, it doesn’t ensure the product chiseled and shaped will be used by YOUR user base. In 2022, the competitive strategy is not as much about analyzing the market opportunities but focusing on the satisfaction of customers. ⤵️ What are the levers of SaaS Growth Strategies?

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Sachin Rekhi

AUGUST 4, 2021

So in 2020, I took a survey of all the available product management courses out there. There were plenty of courses introducing product management to those new to the role. There was even an emerging set of courses focused on product leadership. Take product roadmaps for example.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

Userpilot

JULY 23, 2023

TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches.

Research Software 95

Research Software Data Visualization User Testing Marketing 95

Userpilot

SEPTEMBER 14, 2023

Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team. Product marketing sits between product development and the market.

Product Research 103

Product Research User Testing Research Software Feedback Software 103

ProductPlan

AUGUST 10, 2023

When plotting out our product’s trajectory, there’s a constant tension between two competing mindsets. Where charismatic leaders rally the troops around an ambitious vision with a massive potential payoff. Meanwhile, the slow, steady drumbeat of cautious experimentation and incremental enhancements always makes the product better.

Reporting Tools 98

Reporting Tools Feedback Software Product Research User Testing 98

280 Group

APRIL 19, 2020

Product Managers can more effectively exercise product leadership in an organization where teams are aligned around creativity and innovation. Agile Transformation will vastly improve communication across teams, department, and hierarchical boundaries, keeping everyone aligned toward a common product vision.

Agile 279

Agile Product Management Product Manager Customer Experience 279

Intercom, Inc.

JULY 28, 2022

Sanj started working at Salesforce back in 2005, when the company had around 1,000 employees and a few hundred million in revenue, and he was a part of its growth for 14 years, holding several leadership positions in multiple markets in EMEA. It’s very transparent, very collaborative, and filled with really smart, amazing people.

Feedback Software 210

Feedback Software Customer Feedback Customer Experience Weak Development Team 210

The Product Guy

OCTOBER 9, 2018

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). I admit that in the past, I have been soured on “strategy” as a discipline.

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Weak Development Team Product Strategy Strategy Development 130

Amplitude

JULY 29, 2020

When it comes to product strategy, there is so much conflicting advice that getting started can be confusing. Some companies’ strategies are so generic that they could mean anything, or nothing at all—as perfectly illustrated in this product strategy madlibs , which fills in the blanks with buzzwords and jargon and calls it a strategy.

Data Visualization 83

Data Visualization User Testing Analytic Tools Product Strategy 83

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

280 Group

MAY 11, 2021

“Sink or Swim” is a Risky Strategy. Product Managers are instrumental in bringing new products to market, and ensuring the product roadmap for existing products continues to align with customer expectations. Next, you’ll work with our product management experts to develop a customized plan of action.

Weak Development Team 317

Weak Development Team User Testing Customer Experience Product Management 317

Bain Public

APRIL 15, 2018

But this is an article about your CEO’s duty to set a vision, to define why your company exists. For some product managers, the thought of talking openly about the void left by a missing vision statement is paralyzing. And as a product leader gets more senior, the need to clearly define the product strategy intensifies.

Vision 56

Vision User Testing Product Management Product Manager 56

Sachin Rekhi

JUNE 25, 2017

I then break down the resources into the way I think about what a product manager does, which is drive the vision, strategy, design, and execution of their product. Each section covers the best practices for each of these four dimensions of product management.

Product Research 167

Product Research User Testing Analytic Tools Product Management 167

Userpilot

AUGUST 30, 2023

What strategies can you implement to drive acquisition and retention faster? The expert speakers at Product Drive 2023 will answer these and many more questions. Product Drive talks categories This year’s edition comes with four talks categories to give you insights and inspirations into different aspects of Product.

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

Roman Pichler

JULY 6, 2021

Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Grow Your Leadership Skills. This includes the following ten capabilities: Formulating an inspiring vision for a product.

User Testing 156

User Testing Product Research Weak Development Team Customer Experience 156

The Product Coalition

AUGUST 9, 2021

All Product Roles Are Not Alike Photo by Lennart Nacke on Unsplash My first gig as a Product Manager was in a Startup. The Product I worked on did not exist. We started from two half-baked basic Computer Vision algorithms to objects. To top it off, I had no real Product Manager experience.

Product Management 158

Product Management Product Manager User Testing Management 158