article thumbnail

B2B Product Manager Magazine December 2020

Product Management University

We’d welcome the opportunity to be your partner in 2021 to become more customer outcome focused in how you build, market, sell and deploy your solutions. Enjoy the B2B Product Manager December issue. View the magazine. Blog: High-Octane Product Management. Product Management Playbook. In This Issue.

Magazine 130
article thumbnail

How Product Marketing Roadmaps Drive Sales | Shifting Market, Shifting Strategy | Agile: We’ve Come Full Circle

Product Management University

The B2B Product Manager Magazine August 2018 is now available. This month we explore the value of a product marketing roadmap to sales. It’s not a staple in most B2B organizations but it’s just as important to your near-term revenue as a product roadmap is to your longer-term growth.

Agile 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

B2B Product Manager September 2021

Product Management University

This month we also look at the importance of better sales discovery techniques to improve demos and accelerate the sales process, plus taking your product marketing game up a notch to solutions marketing. Blog: High-Octane Product Management. Product Manager Job Rotation With Customer Success – A Win-Win-Win!

B2B 130
article thumbnail

Slides, Highlights, and Notes from Business of Software USA Conference 2018

Business of Software Conference

Rich Mironov – What To Do About Your Audience’s Real Roadmap Questions. Shawn Anderson & Shane Corellian – Alternative Marketing, or “Oops I Did A Marketing” Ayat Shukairy – Why “Customer First” Always Fails, And What To Do About It. Bruce McCarthy – Roadmaps Relaunched.

article thumbnail

The Ultimate List of Product Experience Resources for 2022

Gainsight

Since 2021, we have seen more product-led hypergrowth than in years past. According to an October 2021 Wired Magazine article titled “Earth’s Unicorn Population Is Exploding,” it was revealed that a record-breaking 264 companies were hitting “unicorn” status in the US, with VC investment hitting $240 billion. Product Experience .

article thumbnail

Conducting User Research in Product Management

The Product Guy

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients.

article thumbnail

Innovation, SaaS, and Enterprise: Announcing the First Three Speakers for #mtpcon London!

Mind the Product

His work has appeared, or been mentioned, in The New York Times, The Washington Post, Forbes, The Wall Street Journal, The Economist, The Guardian, Wired magazine, Forbes, USA Today, Wired, Fast Company, National Public Radio, The Huffington Post and other media. Barry O’Reilly, Author & Founder of ExecCamp.