Product Management University
OCTOBER 20, 2020
The B2B Product Manager October 2020. The product led growth model is gaining tremendous momentum. This month we look at the impact on product management and product marketing. As most companies deal with leaner sales pipelines, your product demos are even more critical to making the shortlist. 499/person.
Product Management University
SEPTEMBER 21, 2018
The B2B Product Manager Magazine September 2018 is now available. A product vision is just as valuable to product, marketing and sales teams as it is to customers because it keeps the focus on customer value. This month we serve up a simple recipe for creating a product vision that resonates with everyone.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Product Management University
JUNE 6, 2018
The B2B Product Manager Magazine May 2018 is now available. The mantra of every product, marketing and sales professional starts and ends with finding and solving customer problems. In This Issue: Blog: High-Octane Product Management. In the Trenches FAQs: For Inquiring Product Management Minds.
Product Management University
SEPTEMBER 24, 2021
This month we also look at the importance of better sales discovery techniques to improve demos and accelerate the sales process, plus taking your product marketing game up a notch to solutions marketing. Blog: High-Octane Product Management. Product Manager Job Rotation With Customer Success – A Win-Win-Win!
280 Group
SEPTEMBER 16, 2021
PlayStation Classic was designed with far too little consideration into product positioning — the most important point of product marketing — and the blunder in sales was a direct result of this glaring oversight. What is Product Positioning?
Innovatemap
JULY 8, 2021
Before the Innovatemap team helps clients find the best brand to communicate their vision or design a product with intention, they start at the source: what inspires them. Innovatemap’s Jon Moore (Principal, Product Design) celebrates it as an example of MacDonald’s “clean visual style, attention to detail, and UI intuitiveness.”.
Mind the Product
FEBRUARY 25, 2020
In her 2019 #mtpcon London talk – The Secret Sauce to Hiring Great Product People , Kate Leto talked about getting your team right from the start. We all know that bad hiring decisions can be costly and Kate explained that, while we often think about product/market fit , we rarely think about person-organisation fit.
Expert insights. Personalized for you.
130 
Let's personalize your content