article thumbnail

B2B Product Manager Magazine October 2020

Product Management University

View the magazine. You’ll deliver demos that bring the buyer’s vision of success to life so you can push the sales process to a close. Join our mailing list and get the monthly magazine delivered directly to your inbox. Join our mailing list and get the monthly magazine delivered directly to your inbox. In This Issue.

Magazine 130
article thumbnail

Avoiding Reactive Product Decisions | Creating Your Product Vision | Three Ways to Sell More Existing Products

Product Management University

The B2B Product Manager Magazine September 2018 is now available. A product vision is just as valuable to product, marketing and sales teams as it is to customers because it keeps the focus on customer value. This month we serve up a simple recipe for creating a product vision that resonates with everyone. In This Issue.

Vision 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

ONE THING on Vision and the Cover Story

Product Culture

When working on vision with stakeholders, I like the Cover Story technique taken from the book Gamestorming. Each stakeholder draws the cover of a magazine (e.g., Subscribe to my weekly Nano-letter: Sign Up. Subscribe to One Thing Weekly. First Name. Our Privacy Policy. *. What impact has this product made on the customer base?

Vision 52
article thumbnail

Obsessing Over Customer Success, Demo Techniques and Web Lead Generation: The B2B Product Manager Magazine, March 2017

Product Management University

The B2B Product Manager Magazine March 2017 is now available. Answering the “Product Vision” Questions With Something…Visionary. In this issue we cover everything from obsessing over customer success to demo techniques to improving your website lead generation and conversion. View the March 2017 Issue.

Magazine 100
article thumbnail

Obsessing Over Customer Success, Demo Techniques and Web Lead Generation: The B2B Product Manager Magazine, March 2017

Product Management University

The March 2017 Issue of The B2B Product Manager Magazine is now available. Answering the “Product Vision” Questions With Something…Visionary. In this issue we cover everything from obsessing over customer success to demo techniques to improving your website lead generation and conversion. View the March 2017 Issue.

Magazine 100
article thumbnail

The Ultimate Product Vision, Feature ROI, Product vs. Sprint Backlog, and The Problem is the Problem

Product Management University

The B2B Product Manager Magazine May 2018 is now available. The Ultimate Vision: Writing Customer Success Stories Before You Build the Solution. The post The Ultimate Product Vision, Feature ROI, Product vs. Sprint Backlog, and The Problem is the Problem appeared first on Proficientz. Problems aren’t the headline.

Vision 100
article thumbnail

Intercom included on the Forbes Cloud 100 for sixth consecutive year

Intercom, Inc.

Our continued place among these pioneers is a validation of our mission to make internet business personal and our vision for making that a reality – as all businesses become online businesses, Intercom is reinventing the way companies communicate with their customers.

Magazine 211