Management Positioning Seminar 
Product Management University
DECEMBER 7, 2022
‘Tis the season for giving, and that’s why we’re kicking off this holiday season with a free training seminar on the Customer Outcome Model and how product management, product marketing and sales can use it to meet the flattening economy head on. Product Portfolio Management Explained for B2B.
Product Innovation Educators
FEBRUARY 5, 2018
When I ask product managers why they got involved with product management and what they want from the role, a frequent answer is to have more influence. This also ranks as most important out of all the reasons for being a product manager. Such product managers are more reactive than proactive. Indeed, we need influence.
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Product Management University
JUNE 21, 2023
Developing a content strategy for product marketing requires an approach similar to product positioning. In the nursing department example, staffing and scheduling issues speak to the nurse managers. It’s about meeting your target customers in their comfort zone with insightful content that strikes an emotional chord.
Under 10 Consulting
MAY 1, 2019
Product management is an exciting role. It can also be frustrating because other departments have expectations of product management that rarely align with yours. There are three types of desired skills for product management jobs: technology, market, and business. Offer your expertise for your company webinars and seminars.
Sachin Rekhi
JUNE 22, 2009
Several months ago I had the opportunity to sit in on a guest lecture Clara Shih gave at the Stanford Seminar on People, Computers, and Design. After attending the seminar, I decided to read the book and wanted to share some of the key trends discussed and the business opportunities that arise from them.
Product Beautiful
FEBRUARY 24, 2014
Nearly every product manager I speak to desires to be a leader in his or her organization. If the breakage is in our positioning or pricing or competitive response, these things have nothing to do with Sales, but could have a huge impact our Sales ability to sell. How to do Win/Loss Analysis. That is not why we (should) to WLA.
Userpilot
MARCH 23, 2023
Today, we’ll be focusing on closed-loop analytics and how they can help you better manage and benefit from data! Closed-loop marketing is truly the answer when it comes to efficient data management, but how expensive is it ? Marketing teams may look at Google Analytics while your sales team will likely check their CRM platform.
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