Mind the Product
MARCH 26, 2024
This article delves into the distinct challenges and essential strategies for a successful Go-to-Market (GTM) approach within the enterprise domain. By highlighting the intricate buying journey in Read more » The post Crafting a go-to-market strategy for enterprise product management appeared first on Mind the Product.
Roman Pichler
SEPTEMBER 13, 2022
An effective product strategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound product strategy is missing. But what exactly is a product strategy? Figure 1: My Product Strategy Model. Four Artefacts.
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Roman Pichler
AUGUST 15, 2023
Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. As there is no strategy, objectively assessing the impact of the requests is virtually impossible. The strategy is therefore either too big or too narrow.
280 Group
NOVEMBER 23, 2023
As a dedicated Disney and Hulu enthusiast, and a passionate product fanatic deeply immersed in the most effective modern product strategies of a product manager, I found myself engrossed in Disney’s recent acquisition, gaining full control of Hulu. By acquiring Hulu, Disney can generate more revenue from its streaming business.
Speaker: Anne Steiner and David Laribee
As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction. In this talk, Anne Steiner and David Laribee will delve into the interconnectedness of Developer Experience and Product Manager Experience.
280 Group
DECEMBER 20, 2023
For our next installment of our Women in Product Management Series, I interviewed Aruna Thapa , Senior Director of Product Strategy at IQVIA Technologies. Our goal with this series is to shine a light on Product Management as an option for women from various backgrounds and experiences. Nicole : Thank you for joining me, Aruna.
Roman Pichler
NOVEMBER 3, 2020
Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it. Enter the Cycle. I call these outcomes product goals.
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Speaker: David Bard, Principal at VP Product Coaching
Gain inspiration from real-world success examples from top digital companies, offering invaluable insights into their winning strategies. Discover how the symbiotic relationship between product managers, UX/UI designers, and developers can transform pitfalls into opportunities, propelling your product outcomes to unprecedented heights.
Speaker: Jon Harmer, Product Manager for Google Cloud
Understand how your work contributes to your company's strategy and learn to apply frameworks to ensure your features solve user problems that drive business impact. Grow your user empathy skills: Better understand users and the problem space they are working in through Journey Maps that are customized for Product Managers.
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47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.
Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA
Analytics are highly important for product managers - and yet, analytic implementations often fail to actually help us. Join Yoav Yechiam, Founder and head instructor at productMBA, as he explains best practices for a data-guided strategy that helps product managers get to the "why" of their biggest product goals.
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For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.
Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting
In this webinar, we’ll explore the 4 key pillars that a value-driven product organization leverages to ensure they are connecting their strategy to execution to deliver business outcomes: The Product Roadmap (What it is and what it’s not). Use Product Management Today’s webinars to earn professional development hours!
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This practical 26-page eBook provides product managers with the strategies needed to deal with the common pitfalls that come with opening up the inevitable floodgate of data that comes with asking your customers and internal stakeholders for their input.
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