Product Launch Strategy: Tips and Tricks

Stephen Butts #John316
Product Coalition
Published in
7 min readMar 7, 2023

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Photo by ian dooley on Unsplash

The fate of your company could depend on the success or failure of a product launch. By creating an effective strategy, you can make sure that potential customers are receptive to your new offering and increase sales. Your brand’s reputation is also at stake; if executed poorly, it may hamper customer relations and damage your name. In this article we will cover key concepts for launching a successful product — so let…

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Industrial Engineer turned Product Manager looking to share my expertise with the world. #John316