Alchemer Mobile

MARCH 11, 2025

Enhance Training: Provide targeted training for support staff based on recurring customer challenges. Market Researcher, Alchemer customer Ease of use and you have a WONDERFUL customer support staff with a quick response time – love it! Customers want to know that their input is making a difference.

Differentiation 130

Differentiation Feedback Software Customer Feedback User Testing 130

Product Innovation Educators

DECEMBER 30, 2024

Start 2025 with the essential knowledge areas that give product managers more influence and success In 2024 I co-authored the 3rd edition of the Product Development and Management Body of Knowledge: A Guidebook for Product Innovation Training and Certification.

User Testing 156

User Testing Research Software Customer Experience Certifications 156

Arkenea

APRIL 10, 2025

This approach can free up internal resources, reduce time to market, and provide access to niche skills, especially in emerging technologies such as artificial intelligence, blockchain, and the Internet of Things. This can include: Product strategy: Roadmap definition, market research, feature prioritization.

Analytic Tools 52

Analytic Tools Research Software Reporting Tools Software Review 52

Userpilot

MAY 17, 2025

Tie design, engineering, and marketing research to real user behavior. Elevate (Brain training app) Elevate keeps me practising brain-training exercises with the same psychology, but layers on skill progress. Daily training streak and performance tracking bars that help you see progress with each mini-game.

Analytic Tools 66

Analytic Tools Research Software Feedback Software Data Visualization 66

Productside

APRIL 30, 2025

Productside | Product Management Courses & Training Your Product Management Career Isn’t Dead (But It Might Need a Rethink) If youve scrolled LinkedIn lately, youve seen the headlines: AI is coming for your job. The market is watchingand the PMs who embrace this evolution are the ones wholl stay in the game. If you dont?

Product Research 177

Product Research Weak Development Team Research Software Product Manager 177

Arkenea

JUNE 27, 2025

Key Takeaways Healthcare SaaS market is expected to increase due to the adoption of technology such as AI, API connections, vertical SaaS, DaaS, PaaS, edge computing, and more. Table of Contents: Healthcare SaaS Market Overview Why Design a Healthcare SaaS Product? billion by 2026.

Research Software 52

Research Software Feedback Software Analytic Tools Healthcare 52

Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

Product Management University

OCTOBER 6, 2024

If there’s one thing product managers and product marketing managers wish they had more time for, it’s market research. First, they’re not as easy to find as they used to be and even if they are, you still have to take the time to train them, and then they’re only with you for a short time. Summer Intern Anyone?

Generative AI 130

Generative AI Market Research User Testing Product Research 130

The Product Guy

AUGUST 13, 2020

A lot of them worked in other positions before moving to product management, like engineers, analysts, marketers and project managers, and learned by taking on extra responsibilities. Now there are more and more resources, like blogs, books, online courses and even training programs for Product Management.

Product Manager 407

Product Manager Product Management Research Software Feedback Software 407

Product Innovation Educators

SEPTEMBER 9, 2024

We spot important ideas, uncover customer needs, turn concepts into products or features, and work to increase market share. Introduction: The Role of Product Managers in Innovation As product managers, we’re at the forefront of innovation in our companies. But there’s more to innovation than just creating new products.

Research Software 304

Research Software User Testing Customer Experience Analytic Tools 304

Melissa Perri

JANUARY 4, 2020

2019: "I have 800 Product Owners who have never done the role before, can you help train them?" Supporting infrastructure will be needed to disseminate market research, and customer feedback to teams. We'll need to build training programs inside companies, make sure we higher good experienced people to coach.

User Testing 386

User Testing Data Visualization Research Software Feedback Software 386

Mind the Product

OCTOBER 8, 2018

Understand Your Competitors Through Market Research. In Arunachalam’s case, as he was entering at the late majority stage of the sanitary pad market, he spent a lot of time understanding the strengths and weaknesses of his competitors before deriving his unique selling point – cost effectiveness. Philip Kotler.

Product Research 183

Product Research User Testing Marketing Weak Development Team 183

Roman Pichler

MARCH 14, 2017

Product managers used to do the upfront market research, product planning, and requirements definition work. Instead, employees from the appropriate business units can act as product owners with some training and coaching. (In Why didn’t the framework use the term product manager ? ”).

Product Manager 282

Product Manager Product Management Research Software Product Research 282

Product Innovation Educators

JUNE 29, 2020

Hard skills like market research or roadmapping are important, but they’re not enough. Again, empathy is important to train ourselves in. “ A person’s true potential is unknown (and unknowable) … it’s impossible to foresee what can be accomplished with years of passion, toil, and training.

Agile 276

Agile Product Manager Product Management Workshop 276

Product Innovation Educators

JULY 29, 2024

It highlights the need for education and training in customer-centric innovation methods. Making ODI Work Better To help companies implement ODI more successfully, Ulwick’s team has introduced several improvements: Project Cohorts: These are training sessions that guide teams through each step of the ODI process.

Data Visualization 284

Data Visualization Research Software Product Research Product Manager 284

Melissa Perri

JUNE 29, 2017

Who creates the user stories varies depending on Scrum training) Groom and prioritize the work in the backlog. I’ve trained dozens of teams who are using SAFe and I have never seen this work well. Accept the completed user stories to make sure the work fulfills the criteria.

Product Manager 325

Product Manager Product Management Product Research Customer Experience 325

The Product Coalition

FEBRUARY 6, 2020

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. Marketers succeed in personalization in real time.

Data Visualization 86

Data Visualization Research Software Reporting Tools Analytic Tools 86

Product Innovation Educators

DECEMBER 5, 2022

Kristyn is a principal and co-owner of Applied Marketing Science, a Boston-based market research consultancy that helps companies develop better products and services through harnessing the power of customer insights. She also trains companies to create and implement their own in-house Voice of the Customer programs.

Agile 243

Agile Data Visualization User Testing Customer Feedback 243

DISQO

JULY 5, 2018

Look no further than Amazon – in a 2017 letter to shareholders , CEO Jeff Bezos, credited a decision-making model for the company’s ability to deliver value to the market faster: “Most decisions should probably be made with somewhere around 70% of the information you wish you had. It’s not a rigorous practice by any means.

User Testing 66

User Testing Research Software Market Research Product Research 66

Product Innovation Educators

OCTOBER 14, 2024

This can be particularly helpful for tasks like figuring out market size or making financial projections. For example, “Given a particular market size and capture rate, how many sales do I need to break even?” What skills and training might your product management team need to effectively use AI tools in your work?

Artificial Inteligence 243

Artificial Inteligence Research Software Data Visualization Reporting Tools 243

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys.

Data Visualization 97

Data Visualization Product Research Research Software Analytic Tools 97

Mind the Product

JANUARY 22, 2019

As 2019 gets underway, I’ve been enjoying taking stock of what we saw at Mind the Product Training over 2018. New for this year from Mind the Product Training is a Product Metrics workshop, and a particularly nuanced part of the program is the balance between your innate intuition and the data you collect.

Research Software 175

Research Software Product Research User Testing Data Visualization 175

Roman Pichler

FEBRUARY 19, 2024

Here are three signs that you are at this level: You engage in strategizing work , such as market discovery and market research, competitor research and competitive analysis, business modelling and financial forecasting, strategy validation, and selecting and applying the right key performance indicators (KPIs).

Product Research 293

Product Research Product Manager Product Management Customer Experience 293

Product Innovation Educators

AUGUST 5, 2019

When it comes to VOC experts, there are only a handful of people that match the experience of my guest today, helping hundreds of companies with VOC research and training many more practitioners. Another misunderstanding is thinking of VOC as any kind of market research. His name is Gerry Katz. Gerry’s business profile.

User Testing 168

User Testing Product Research Research Software Customer Experience 168

Intercom, Inc.

NOVEMBER 18, 2020

To understand the way support leaders are thinking about automation, we worked with an independent market research firm to survey a random sample of 404 customer support leaders across both B2B and B2C industries in several sectors, including retail, healthcare, and technology. A note about methodology.

User Testing 223

User Testing Customer Experience Research Software Product Research 223

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Both Product Marketing and Product Management teams need to work together. Market Research. Go-to-market strategy. Advertising.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

The Product Coalition

OCTOBER 11, 2022

A Product Marketing Manager (PMM), is one of the least understood roles in the technology industry. Strategy On the strategic side, this means finding out what is unique within a market about a company’s offering, and steering the company and/or its product to position itself in the place that will lead to success. Copywriting?— ?Executing

Marketing 78

Marketing Product Marketing Reporting Tools Product Research 78

Alchemer Mobile

JULY 11, 2019

As you segment your market, you develop at least one persona for each segment that represents the typical goals, behaviors, attitudes and background of users in that segment. To be valuable, these personas must be based on real market research—both quantitative and qualitative.

Research Software 220

Research Software User Testing Feedback Software Customer Experience 220

Userpilot

JULY 23, 2023

With the right go-to-market team, your new launches won’t suffer unnecessary delays and you can increase adoption but focusing on the right things. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Create a go-to-market process (or processes) and train the team to follow them.

Research Software 96

Research Software Data Visualization User Testing Marketing 96

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

Intercom, Inc.

NOVEMBER 20, 2018

Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. Define your marketing personas. To do this it is necessary to create marketing personas that represent your ideal prospect or match your ideal customer profile.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Product Management University

AUGUST 2, 2023

Here are 10 things that would happen if product management, product marketing, sales and customer success all had a common view of your target customers. The confidence of your organization would skyrocket because you’d know you’re building, marketing, selling and delivering measurable customer value with strategic impact.

User Testing 130

User Testing Research Software Market Research Roadmap 130

Alchemer Mobile

APRIL 11, 2018

In our product management training and consulting practice , we always begin by coaching product managers to start from a strategic perspective. While mobile product metrics are a powerful source of information, the savvy product manager can learn even more by combining these metrics with other sources of market and competitive research.

Data Visualization 140

Data Visualization Customer Experience Research Software User Testing 140

Product Innovation Educators

NOVEMBER 2, 2020

I found it so helpful, that after earning the NPDP certification, I created a virtual training program to help others learn the body of knowledge as well and earn the certification. Now, the key elements of the knowledge are published in Product Development and Management Body of Knowledge: A Guidebook for Training and Certification.

Certifications 189

Certifications Research Software Product Manager Product Management 189

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Product Talk

APRIL 17, 2024

It sounds like you are responsible for product, design, and research. And product marketing as well. My teams read all of these books, they do good trainings, they go to conferences, but they were lacking these tiny little details, and, to be honest, even I struggled. Teresa: Okay. Yes, great. Is that fair? Stephanie: I am.

Product Research 311

Product Research User Testing Data Visualization Research Software 311

Intercom, Inc.

OCTOBER 15, 2020

Too often people come at sales from a marketing perspective. While marketing might get people in the door, sales need to show them around and make sure they stick around and get what they need. Bob: I would say that I grew up and I was trained on the supply side, right? People keep talking about product market fit.

Research Software 265

Research Software Feedback Software User Testing Customer Experience 265