Product Culture

FEBRUARY 21, 2024

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Roadmap 52

Roadmap Naming Presentation Information 52

BrainMates

FEBRUARY 12, 2020

As a Product Manager I love the words “market-driven” They have purpose and connotations of real market intelligence (“customer-centric” sits in the same bucket). What is a “market-driven” Product? A two-tier definition of market-driven Product. It’s more than just market research.

Marketing 59

Marketing User Testing Research Software Product Research 59

Mind the Product

FEBRUARY 1, 2017

How do you manage return policies within a delivery supply chain that stretches across several countries? If you’re planning world domination, they recommend designing a “cookie cutter” plan from the start based on the following principles which you can then adapt to a range of unique markets.

Technical Review 70

Technical Review Systems Review Software Review Research Software 70

BrainMates

FEBRUARY 12, 2020

What Is A ‘Market-Driven’ Product? As a product manager, I love the words ‘market-driven’ They have purpose and connotations of real market intelligence. What is a market-driven product? What is a market-driven product? A Two-Tier Definition Of Market-Driven Product. By ADRIENNE TAN.

Marketing 52

Marketing User Testing Research Software Product Research 52

Lenny Rachitsky

JANUARY 21, 2024

.” The “kernel” of any strategy comprises three parts: diagnosis , a clear definition of the challenge at hand; guiding policies , your overall approach to dealing with the challenge; and coherent actions , the set of specific steps you’ll take to implement the guiding policies and overcome the challenge.

Strategy 103

Strategy Banking Research Software User Testing 103

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

The Product Coalition

MARCH 19, 2019

B2B SaaS companies pride themselves on constantly releasing new features and product improvements, but a lot of them fall flat when it comes to marketing those new releases. Now, the traditional ways of marketing your product, like blog posts, social media, videos, etc., A Product Feedback Policy is a fantastic way of doing this.

Product Marketing 60

Product Marketing Marketing User Testing Customer Feedback 60

Mironov Consulting

DECEMBER 17, 2023

Imagine that a major prospect for our investment banking application needs a custom connector for their legacy stock market analysis app: their trading strategy team uses an old database with obsolete formats for trade type, date/time, currency symbol, etc.  Their market strategy team realizes they need one more field mapped. 

Customer Communications 117

Customer Communications Reporting Tools Artificial Inteligence User Testing 117

DemandMatrix

MAY 26, 2020

There is not even agreement on the shape of the recession as it is tied to public health, government policies, economic factors, fear, and the ongoing willingness to social distance. As a result, public companies have widened their Q2 guidance and withdrawn full-year forecasts.

Marketing 52

Marketing Government B2B Books 52

Product Culture

NOVEMBER 29, 2023

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Leadership 52

Leadership Finance Naming Roadmap 52

DemandMatrix

MAY 26, 2020

There is not even agreement on the shape of the recession as it is tied to public health, government policies, economic factors, fear, and the ongoing willingness to social distance. Firms need to pivot quickly into new markets, messaging, and value propositions. It roughly trebled its market share in Q1, growing to 26.1%

Data Visualization 52

Data Visualization Marketing Healthcare B2B 52

PMLesson's Ace the PM Interview

MAY 5, 2020

Robin was a Product Marketing Manager at Google and now a Product Manager at Google. He'll deep-dive on what a typical day as a Google Product Marketing Manager looks like. I worked in Product Marketing at Google for 5 years across 3 different continents across consumer products like Google Search in the U.S

User Testing 52

User Testing Product Marketing Product Research Marketing 52

Product Culture

AUGUST 16, 2023

For more information about our privacy practices please visit our Privacy Policy here. If the whole organization is focused on entering a new market, why would you slow progress on that effort by building features for a market that’s tapped out? We will treat your information with respect.

Customer Experience 52

Customer Experience Naming Roadmap Books 52

The Product Coalition

OCTOBER 8, 2023

Explore the secrets of creating a successful Crypto Prediction and Opinion Platform, and provide users with insights to help them navigate the cryptocurrency market wisely. Crypto prediction platforms provide valuable insights into the volatile world of cryptocurrency markets, aiding users in making informed decisions.

Data Visualization 134

Data Visualization Reporting Tools Feedback Software Customer Feedback 134

Product Culture

SEPTEMBER 13, 2023

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Naming 52

Naming User Testing Product Research Information 52

Product Culture

MAY 3, 2023

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Reporting Tools 52

Reporting Tools Naming Roadmap Books 52

Product Culture

MAY 31, 2023

The reason: he had lots of good ideas from customer interviews and market research. For more information about our privacy practices please visit our Privacy Policy here. But other voices yelled louder. Ideas supported by data were always at the bottom of the priority list. We will treat your information with respect.

Naming 52

Naming Market Research User Testing Customer Experience 52

Product Culture

JUNE 7, 2023

Is marketing calling the shots (HubSpot)? Subscribe to my weekly Nano-letter: Sign Up Subscribe to One Thing Weekly 5 Name * First Name Last Name Email * Our Privacy Policy * You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at bruce@productculture.com.

Certifications 52

Certifications Finance Naming Engineering 52

The Product Coalition

APRIL 25, 2018

A Certain Success Product-Market Fit, as made popular by the great Sean Ellis , is a concept that revolves around a simple assumption. The assumption is that if you can create a product that fits perfectly with a specific market, then you’re onto a winner. The great thing about Product-Market fit is that it makes sense.

User Testing 60

User Testing Feedback Software Product Marketing Marketing 60

Product Culture

MAY 24, 2023

In a startup, the founder is often the driver of product/marketing/sales/vision/kitchen sink. For more information about our privacy practices please visit our Privacy Policy here. As the organization scales, it may hire a product person. Being the first product hire is tough, because of all the context locked the founder's head.

Vision 52

Vision Naming Startups Information 52

freshtrax

SEPTEMBER 3, 2019

of employees being interested in taking advantage of telecommuting policies. First, Japanese companies are still hesitant to introduce a work-from-home policy. Second, there is a lot of opportunity for companies in the video communications market, business chat tools market, and other similar businesses to grow in Japan.

Reporting Tools 78

Reporting Tools Research Software Data Visualization Government 78

Ronke PM

FEBRUARY 3, 2024

As demographics change, diversity becomes necessary to grow into new markets. When organizations adopt and actively implement inclusive policies, they become capable of offering innovative solutions that address customer problems, effectively eliminating previously overlooked blind spots.

Leadership 52

Leadership Customer Experience Product Management Product Manager 52

The Product Coalition

MAY 23, 2023

Imagine a data analyst who wants to evaluate the effect of a new policy on the company’s performance. Instead of ploughing through endless spreadsheets and data sets, the analyst could simply pose a question to the conversational UI: “How has the new policy impacted our performance?”

Data Visualization 104

Data Visualization Finance Customer Experience Travel 104

Product Culture

FEBRUARY 8, 2023

Sure, lots come from engineering, but I know former marketers, UX people, account execs, customer service people, and sales engineers. For more information about our privacy practices please visit our Privacy Policy here. People come to the product profession from a huge variety of paths. We will treat your information with respect.

Workshop 52

Workshop Naming Roadmap Engineering 52

Product Culture

FEBRUARY 22, 2023

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Naming 52

Naming Roadmap Branding Books 52

Product Management Unpacked

JULY 16, 2020

The end-goal is creating a practicable meta-framework for shortening cycle times from idea to product/market fit.”. I’m passionate about spreading the word so that we have more human-centered products, services, policies and laws in the world.”. Rich Mironov CEO @ Mironov Consulting.

Product Research 182

Product Research User Testing Research Software Product Management 182

Lenny Rachitsky

FEBRUARY 8, 2024

Before OpenAI, Logan was a machine-learning engineer at Apple and advised NASA on open source policy. Logan expects that AI won’t replace humans, but people who leverage AI to learn and improve productivity will be more competitive in the job market. Listen now on Apple , Spotify , Overcast , and YouTube.

Reporting Tools 82

Reporting Tools Data Visualization ChatGPT Research Software 82

The Product Coalition

MAY 9, 2023

If you’re selling to developers, that’s a no-brainer, but also when you’re selling to designers, marketers, and others — they usually like to just try things out on their own, not getting on dozens of sales calls with software providers. All you’ll need is to crank your marketing up to 11, sit back, and enjoy.

User Testing 147

User Testing Feedback Software Analytic Tools Outbound 147

UX Planet

FEBRUARY 20, 2024

Hidden fees, unclear policies, or deceptive marketing practices can damage trust and tarnish the brand’s reputation. Ultimately, prioritizing the resolution of pain points at all levels is essential for delivering exceptional customer experiences and maintaining a competitive edge in today’s market. ?

User Friction 73

User Friction Customer Experience User Testing Research Software 73

Agile Velocity

OCTOBER 1, 2020

Organizational policies and practices (centralized). Policies and Practices. Leaders also need to examine and re-shape organizational policies and practices to enable teams to better handle adversity with resilience and grit. These include HR policies around benefits, time off, flexible working hours, and more.

Reporting Tools 113

Reporting Tools Systems Review Agile Leadership 113

Product Culture

OCTOBER 19, 2022

Naturally, you have a lot: resources in short supply, unproven technology, untested suppliers, unproven assumptions about the market. Our Privacy Policy. *. For more information about our privacy practices please visit our Privacy Policy here. Subscribe to my weekly Nano-letter: Sign Up. Subscribe to One Thing Weekly.

Roadmap 52

Roadmap Naming Definition Events 52

Product Culture

NOVEMBER 9, 2022

A good roadmap evolves to adapt to the changing market environment. Our Privacy Policy. *. For more information about our privacy practices please visit our Privacy Policy here. Naturally, it includes new items and updates or sequence and timeframes. Subscribe to my weekly Nano-letter: Sign Up. Subscribe to One Thing Weekly.

Roadmap 52

Roadmap Naming Books Vision 52

Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity. Conduct deep market research through surveys and interviews to understand customer preferences and market trends.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

DISQO

JULY 5, 2018

But the ability to avoid that fate won’t come from open workspaces, a relaxed dress code, and a bring-your-own-device policy. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. It’s not a rigorous practice by any means.

User Testing 66

User Testing Research Software Market Research Product Research 66

Product Culture

FEBRUARY 2, 2022

Our Privacy Policy. *. For more information about our privacy practices please visit our Privacy Policy here. Jobs My friend Phil Granof, CMO of e-tail rocketship NewStore is looking for the right Product Marketing VP to spearhead their evolution from an engineering focus to a go-to-market focus. Anyone won this argument?

Naming 52

Naming Roadmap Engineering Information 52

The Product Coalition

APRIL 26, 2023

As the crypto market continues to expand, P2P Crypto Exchanges are becoming more popular and are rendering users a convenient and more secure way to take part in the crypto revolution. Imagine it as Tinder with Crypto markets. By using WazirX P2P, you can purchase and sell USDT with other buyers and sellers instantly.

Customer Experience 139

Customer Experience Customer Feedback Advertising Engineering 139