280 Group

NOVEMBER 14, 2020

We are thrilled to announce that several of our blog articles have made it to the finalist round of the 2020 Product Management Today MVP Awards ! We’d like to thank our readers who help drive our content initiatives to produce proven, practical, and actionable strategies. Author: Ken Feehan Category: Market Strategy.

Product Management 156

Product Management Product Manager Analytic Tools Data Visualization 156

The Product Coalition

DECEMBER 13, 2021

Many startups with an ordinary product make the way to growth and scalability whereas others with great products fail to survive. Both product and product strategy should fall in place to make the startup sustainable and help them to grow. What and Why and the inspirational differences that product brings.

Framework 160

Framework Startups User Testing Onboarding KPIs 160

Roman Pichler

MAY 11, 2021

But the value a product creates is ultimately determined by its users: No product will be successful in the long run if it does not solve a specific user problem, create a tangible benefit, or help the users achieve a specific goal. But the situation is different for product owners in the agile scaling framework SAFe.

Weak Development Team 325

Weak Development Team Product Research User Testing Customer Experience 325

Roman Pichler

JULY 6, 2021

Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Carrying out the relevant product discovery work and taking into account product ethics. Creating and validating a product strategy including market and user research.

User Testing 321

User Testing Product Research Weak Development Team Customer Experience 321

Userpilot

MARCH 29, 2023

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? In this article, we also look at different kinds of digital analytics data, how to implement a digital analytics strategy, and the best tools to help you do it!

Data Visualization 98

Data Visualization Analytic Tools Embedded Analytics Feedback Software 98

280 Group

OCTOBER 3, 2020

Are Corporate Strategy and Business Strategy the same? If a corporation is made of different strategic business units, then corporate strategy and business strategy would be considered as different strategies. From a product management perspective, you’ll want to focus on supporting the business unit strategy.

Roadmap 296

Roadmap Customer Experience Product Research User Testing 296

The Product Coalition

DECEMBER 19, 2021

Eventually, he managed the entire product from the execution standpoint, while I focused on the strategy and long-term planning. Little did I know that creating a solid product strategy takes such a major chunk of the product leader’s time. Should you hire a senior product manager? Who Should You Hire?

Product Management 176

Product Management Product Manager User Testing Weak Development Team 176

Roman Pichler

DECEMBER 4, 2018

As the person in charge of the product, you may not be terribly concerned about how clean and well-structured the code is. The messier the code and the less modular the architecture is, the longer it takes and the more expensive it is to change your product.

Feedback Software 252

Feedback Software User Testing Customer Experience Weak Development Team 252

The Product Coalition

JULY 28, 2020

Product Management in an inter-disciplinary role which tries to marry Business strategy and Marketing with Design and Engineering, hence making better products that users need. To do so, the activities of the PM include: a.

Data Visualization 78

Data Visualization Analytic Tools Startups User Testing 78

Userpilot

NOVEMBER 21, 2022

Before the release, the product launch manager is involved in market and customer research. The insights from the market research feed into the go-to-market strategy. This outlines how to launch the product to the right clientele at the right time. Product launch manager job description.

Product launches 98

Product launches Product Research User Testing Research Software 98

280 Group

APRIL 29, 2021

In Part 1 here, I’ll introduce the power of the Product One-Pager, which succinctly establishes a product’s goals and the boundaries the product team can operate within to achieve these goals. Ken has deep experience in both the product development and Go-To-Market phases of the product cycle.

Webinar 156

Webinar Customer Experience Technical Review Software Review 156

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is product strategy?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Roman Pichler

MAY 11, 2021

But the value a product creates is ultimately determined by its users: No product will be successful in the long run if it does not solve a specific user problem, create a tangible benefit, or help the users achieve a specific goal. But the situation is different for product owners in the agile scaling framework SAFe.

Weak Development Team 156

Weak Development Team Product Research User Testing Customer Experience 156

Roman Pichler

JULY 6, 2021

Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Carrying out the relevant product discovery work and taking into account product ethics. Creating and validating a product strategy including market and user research.

User Testing 156

User Testing Product Research Weak Development Team Customer Experience 156

Roman Pichler

SEPTEMBER 18, 2017

In the product planning model above, the vision describes the ultimate purpose for creating the product; the product strategy states how the vision will be realised; and the product roadmap states how the strategy will be implemented. Take the Apple Watch as an example.

User Testing 157

User Testing Technical Review Data Visualization Vision 157

Userpilot

JULY 8, 2021

Online Product Management by General Assembly is a product manager course for beginner product managers that includes a final project at the end, that you can proudly add to your portfolio. A product manager course for advanced/pro product managers should teach you how to move from product execution to product strategy.

User Testing 83

User Testing Research Software Analytic Tools Feedback Software 83

Userpilot

FEBRUARY 7, 2023

Here’s a handy table that can help you identify push notifications vs in-app notifications : Types of in-app messaging There are six main types of in-app messaging that can play a role in your SaaS product marketing strategy. Modals Modals appear as pop-ups on user screens while they’re actually using your app.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Userpilot

NOVEMBER 8, 2022

Your product go-to-market strategy is the final ingredient for any successful product launch. It is a small but prominent element that drives every other component of your marketing strategy. This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model.

Feedback Software 98

Feedback Software User Testing Product Research Strategy 98

People-First Product Leadership

DECEMBER 20, 2023

Today we wrap up the three part series on creating your strategy stack. Part 1, we covered the “why” behind creating a strategy stack, with a focus on establishing the organization’s Mission, North Star, and Vision. Part 2, we continued the organizational journey by defining the Strategy and Goals.

Vision 52

Vision Roadmap Onboarding KPIs Customer Experience 52

Userpilot

SEPTEMBER 4, 2023

The goal is to meet and exceed customer expectations at every stage, from initial brand awareness to advocacy and loyalty. Unlike isolated marketing tactics, customer journey optimization adopts a cross-functional, customer-centric perspective. Tactics include content marketing, SEO, social media, and advertising.

Data Visualization 98

Data Visualization User Testing Analytic Tools Customer Feedback 98

Ask Benny

JANUARY 25, 2020

Your product as the VP Product is the team of product managers, and in turn, they are responsible for the product(s). Just like any product you need to have a vision, strategy, values, roadmap, goals, and metrics for your team. The goals need to include a combination of: Product goals.

Customer Experience 136

Customer Experience Vision Framework Roadmap 136

Bain Public

MAY 24, 2019

Finding market opportunities, choosing a revenue model and delivering value to customers are all fundamental steps to reaching your product goals. Find Market Opportunities. To begin, it is important to find a market opportunity that has big enough potential.

User Testing 40

User Testing Feedback Software Customer Experience Customer Feedback 40

Userpilot

MAY 31, 2021

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. What is product marketing?

Analytic Tools 97

Analytic Tools Onboarding KPIs Research Software Product Marketing 97

Alchemer Mobile

OCTOBER 31, 2018

Typically, a product manager’s responsibilities include: Owning long-term product strategy. When it comes to market fit and long-term roadmapping, product managers lead the charge. Product managers help to bridge the gap between needs on both sides. You’re only as good as your team.

Product Management 147

Product Management Product Manager Management Management 147

Bain Public

MARCH 30, 2020

Nearly all Product Managers are now exposed to high-level business objectives and strategies and are challenged by the growing demands on time and responsibilities. Here’s a list of our product-centric articles that our contributors published. Originally published by Loren O'Brien-Egesborg Any company + product manager ?

Article 52

Article User Testing B2B Consulting 52

Userpilot

DECEMBER 21, 2022

RFM analysis is a user segmentation tool used in sales and marketing for targeted customer engagement. Recency takes into account the last time the customer engaged with the product. Choose the most relevant customer segments to drive your product goals. Great, let’s get right to it! Book the demo!

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 98

The Product Coalition

JANUARY 24, 2021

Photo by Ono Kosuki from Pexels OKRs (Objectives and Key Results) are a useful tool for goal setting and team alignment, and in recent years they have gone from being used primarily in quantitative parts of the organization (namely sales and marketing) to being very popular in product and technology as well. That’s easy.

Analytic Tools 192

Analytic Tools Customer Experience B2C Enterprise 192

Userpilot

FEBRUARY 28, 2023

Customer experience feedback focuses on user interactions with your product. Product Market Fit (PMF) surveys help teams evaluate product viability. Bug reports are essential for improving the technical soundness of your product. That’s how you achieve product-market fit.

User Testing 98

User Testing Customer Feedback Feedback Software Product Research 98

Ask Benny

SEPTEMBER 30, 2019

Your product as the VP Product is the team of product managers, and in turn, they are responsible for the product(s). Just like any product you need to have a vision, strategy, values, roadmap, goals, and metrics for your team. The goals need to include a combination of: Product goals.

Customer Experience 104

Customer Experience Vision Framework Roadmap 104

Ask Benny

JANUARY 25, 2020

Your product as the VP Product is the team of product managers, and in turn, they are responsible for the product(s). Just like any product you need to have a vision, strategy, values, roadmap, goals, and metrics for your team. Vision, Strategy, and Values. Team goals. Want to win.

Customer Experience 78

Customer Experience Vision Framework Roadmap 78

Userpilot

JULY 22, 2023

What is a land and expand strategy? In this guide, we’re going to show you how a land and expand strategy can help you grow your revenue generation from existing clients by deploying a foot-in-the-door approach with your sales team! Select the right expansion strategy for your product, business goals, and pricing model (i.e.

Feedback Software 95

Feedback Software User Testing Strategy Onboarding KPIs 95

Ask Benny

JANUARY 25, 2020

Your product as the VP Product is the team of product managers, and in turn, they are responsible for the product(s). Just like any product you need to have a vision, strategy, values, roadmap, goals, and metrics for your team. Vision, Strategy, and Values. Team goals. Want to win.

Customer Experience 78

Customer Experience Vision Framework Roadmap 78

Userpilot

SEPTEMBER 4, 2023

The goal is to meet and exceed customer expectations at every stage, from initial brand awareness to advocacy and loyalty. Unlike isolated marketing tactics, customer journey optimization adopts a cross-functional, customer-centric perspective. Tactics include content marketing, SEO, social media, and advertising.

Data Visualization 52

Data Visualization User Testing Analytic Tools Customer Feedback 52

Bain Public

MARCH 20, 2021

I share my passion for product through workshops, published articles and speaking engagements. Paul Ortchanian is a pro in injecting strategies and tactics to monetize his client's businesses. A lack of strategy in planning your products is accompanied by a lack of focus and direction, which means things can quickly get out of hand.

Artificial Inteligence 52

Artificial Inteligence User Testing Workshop Roadmap 52

Ask Benny

SEPTEMBER 30, 2019

Your product as the VP Product is the team of product managers, and in turn, they are responsible for the product(s). Just like any product you need to have a vision, strategy, values, roadmap, goals, and metrics for your team. Vision, Strategy, and Values. Team goals. Want to win.

Customer Experience 78

Customer Experience Vision Framework Roadmap 78

UX Studio: Product Management

MARCH 19, 2021

During product development, you have constant forces that push or pull you and feature candidates in opposite directions. Speed to market. and so on… Let’s be honest, it is really challenging for a product manager to decide and find the right mix of features to push through design and development. What competitors have.

Product Research 109

Product Research User Testing Development Customer Experience 109

Userpilot

MARCH 27, 2023

We start by looking at different kinds of analyses and the metrics to track and then explore some practical ways of using each of them to drive various product goals. We finish with an overview of product analytics tools that your team can benefit from. Why do you need to track product analytics?

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Onboarding KPIs 98