The Product Coalition

JANUARY 16, 2024

Golden rules for roadmap management. Everyone has a plan until they get punched in the mouth” — Mike Tyson I’ve wrestled with weak roadmaps — even some downright disasters. It was something that happened over time, a term I’ve coined ‘roadmap drift’. It was something that happened over time, a term I’ve coined ‘roadmap drift’.

Roadmap 114

Roadmap Development Team Review Weak Development Team Technical Review 114

Userpilot

NOVEMBER 23, 2023

How is the outcome-based roadmap different from regular roadmaps? Why do product managers need them? That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes.

Analytic Tools 105

Analytic Tools Feedback Software Product Research User Testing 105

ProductPlan

SEPTEMBER 16, 2021

Vital to delivering successful products at Clickatell , an effective product roadmap can quell the confusion and missteps that often derail well-meaning product delivery organizations. Roadmaps provide the required context to understand how individual initiatives combine to meet strategic objectives.

Roadmap 98

Roadmap Product Strategy Data Visualization Strategy 98

Mironov Consulting

JANUARY 24, 2024

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    Product management malpractice.    Stymied. 

Strategy 119

Strategy Product Strategy Onboarding KPIs Data Visualization 119

Roman Pichler

JULY 20, 2016

Whenever you are faced with an agile, dynamic environment—be it that your product is young and is experiencing significant change or that the market is dynamic with new competitors or technologies introducing change, you should work with a goal-oriented product roadmap, sometimes also referred to as theme-based.

Roadmap 332

Roadmap Agile Technical Review Weak Development Team 332

ProductPlan

JUNE 7, 2022

At ProductPlan, we are revolutionizing how a company delivers products to market by elevating product organizations to the heart of strategy and execution. This vision holds true with our own organization as well. Through this effort, we created a very exciting and strategic annual roadmap.

User Testing 95

User Testing Vision Customer Feedback Roadmap 95

The Product Coalition

NOVEMBER 14, 2023

roadmaps?” If you haven’t gathered from my past posts on product topics, I’ve worked with ‘interesting yet easily annoyed’ colleagues many times. Executing a product roadmap requires more. It involves significant orchestration well beyond the boundaries of the product. Changes that you must reflect in the roadmap.

Feedback Software 128

Feedback Software Roadmap Product Research User Testing 128

Roman Pichler

FEBRUARY 19, 2024

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1]

Product Research 245

Product Research Product Management Product Manager Customer Experience 245

280 Group

OCTOBER 3, 2020

This month, we presented the webinar, 5 Secrets to Prioritizing Your Product Roadmap (The Right Way!). Oftentimes, I see a PM communicating a mix between a roadmap and a backlog, and I’m trying to figure out how to get them comfortable with sharing both. Features, Roadmap Building, and Launch.

Roadmap 296

Roadmap Customer Experience Product Research User Testing 296

Product Management University

FEBRUARY 1, 2024

You followed the textbook process for uncovering an unmet market need, justified the financial investment and successfully released product version 1 to market with great success. Both components collectively form the vision for the product. The strategic roadmap is the next layer down. It’s part of the job.

B2B 147

B2B Vision Roadmap Framework 147

Melissa Perri

JULY 14, 2016

“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. This is the way we were taught to think about Product Strategy. This isn’t a strategy, this is a plan. He was on edge.

Product Strategy 304

Product Strategy Onboarding KPIs Strategy Transportation 304

The Product Coalition

JUNE 9, 2023

If you do things that are purposeful, you’ll eventually be successful.” — Howard Schultz Several years ago, I found myself in a heated discussion about product roadmaps with a client. So as he leaned across the table and looked me in the eyes, he demanded, “Explain why I need a product roadmap.” Why not, indeed?

Roadmap 127

Roadmap Data Visualization Customer Experience User Testing 127

The Product Coalition

MARCH 4, 2024

Kris Gale As a wise man once said, no roadmap survives contact with reality. Firefighting while staying on course on the strategy and commitments of the roadmap is difficult. Like a forest never cleaned, filled with leaves, debris, and branches catches fire quickly, managing a roadmap left to rot is challenging.

Roadmap 113

Roadmap Books Product Research User Testing 113

Product Innovation Educators

SEPTEMBER 4, 2023

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the product management training company. Our guest is Bob Caporale.

Product Strategy 121

Product Strategy Strategy Weak Development Team Framework 121

Product Warrior

MARCH 9, 2023

How do you create confidence in your product strategy with those that approve investment i.e. c-suite or board members? Unfortunately, without anything better, many product leaders rely on the product roadmap to demonstrate their strategy. What happens when you show a senior leader a roadmap?

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

Product Warrior

MARCH 9, 2023

How do you create confidence in your product strategy with those that approve investment i.e. c-suite or board members? Unfortunately, without anything better, many product leaders rely on the product roadmap to demonstrate their strategy. What happens when you show a senior leader a roadmap?

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

Roman Pichler

OCTOBER 2, 2018

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.

Product Strategy 243

Product Strategy Product Research Strategy Technical Review 243

The Product Coalition

JUNE 28, 2022

Let’s talk about how to define a product vision, and why the lack of a product vision is so detrimental to your team. As I’ll explain below, the “why” and “where” form your product vision, and your product team (especially your engineers), not only want this from you, but need it in order to do their best work.

Vision 125

Vision Engineering Document Software Review 125

280 Group

SEPTEMBER 16, 2021

If your answer is no, it’s because it didn’t make it very far in the market. Buyers reported that the technology was too primitive for its high price point, and the console didn’t sell well among the majority of young gamers, because it was marketed toward nostalgic adults who would appreciate the old-school technology and style.

Positioning 296

Positioning Reporting Tools Marketing Research Software 296

Userpilot

MARCH 24, 2021

Defining your product strategy is the most important aspect of deciding to build something new. It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. What is a product strategy? How do you set a product vision?

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119

Mind the Product

OCTOBER 21, 2019

A strong product strategy is often neglected because of the absence of any strategic thinking in product teams. What can product managers do to make sure they give their product strategy the attention it warrants? But today many, if not most, product teams fail this very first test. Sound familiar?

Product Strategy 141

Product Strategy Strategy Product Research User Testing 141

The Product Coalition

MAY 16, 2022

Have you ever stared at a roadmap and wondered why? Why is the roadmap organized the way it is? Roadmaps should not focus on features, no disrespect. Features are important, but they need to come together in the roadmap to show a clear product strategy. So you say product strategy, what does that mean?

Roadmap 88

Roadmap Strategy Customer Experience Vision 88

Roman Pichler

DECEMBER 3, 2019

Hold Regular Product Strategy Reviews. A product strategy , like any other plan, is subject to change. How changeable your strategy is, depends on your product’s life cycle stage. As long as your product hasn’t reached product-market fit, the strategy is usually volatile.

Technical Review 209

Technical Review Product Strategy Strategy Workshop 209

280 Group

MARCH 11, 2022

This article details general Product Marketing Manager salary data based on salary information reported by Salary.com in January 2022. . Status of the Job 2022: Product Marketing Manager. What is a Product Marketing Manager? . How do they do this?

Product Marketing 156

Product Marketing Reporting Tools Marketing Data Visualization 156

bpma ProductHub

APRIL 17, 2017

By Don Stoddard – In the very best companies, roadmaps support key objectives with very specific measures impacting the business. Roadmaps are great at showing a direction, but they often don’t tell the story of “why.” Well-run companies are honest about the reality of their current products. product/features/strategy.

Roadmap 188

Roadmap B2B Strategy Product Strategy 188

280 Group

FEBRUARY 4, 2022

Hybrid work environments are now commonplace, requiring distributed teams to find ways to collaborate effectively using tools like Zoom, Teams, Jira, Slack and others across various time zones, while bringing innovative products to market. VP of Product Marketing Salary Total Compensation: $315,003 .

Data Visualization 367

Data Visualization Reporting Tools Research Software Product Management 367

ProductPlan

MARCH 23, 2020

Since releasing both a webinar and book on the impact of feature-less roadmaps on your product strategy recently, we’ve gotten a lot of questions about why we’re so hostile to including features on product roadmaps. Features have long been the basic unit of measurement that product development teams track.

Roadmap 65

Roadmap Product Strategy Strategy Reporting Tools 65

Userpilot

SEPTEMBER 14, 2023

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Product Management University

OCTOBER 16, 2023

Beyond a healthier balance sheet, why do your target customers care about cash flow relative to their big picture strategy? If we go back to post 3 of 10 , you’ll see the ripple effect of a customer-facing portfolio vision in full swing when it’s time to craft your portfolio (and product) positioning!

Positioning 147

Positioning Product Research User Friction Differentiation 147

Userpilot

NOVEMBER 11, 2021

Product roadmaps is one of the subjects I am probably the most passionate about in the product world. They’re controversial and usually carry a love-hate relationship stigma for many product managers. An outcome-based roadmap just sounds like a c-suite failing to construct a functional product organisation.”.

Roadmap 98

Roadmap Feedback Software User Testing Product Research 98

The Product Coalition

SEPTEMBER 4, 2020

How to Develop Product Roadmap? Writing Good PRD & Managing Product Backlog [Back to?—? Product Management 101 ] Great products are not accidental. They all start with a focused strategy. To lay out and document your strategy, you need to develop a Product Roadmap. Product Roadmap?—?What

Roadmap 115

Roadmap Development User Testing Product Research 115

The Product Coalition

JUNE 14, 2020

I’ll keep this article not attached to the product itself but in the process of building it and it’s the current process up until now. Alice Product Manager”- Without Product Vision, any direction will be taken. This research was based on areas that are either directly or indirectly related to my product.

Vision 84

Vision User Testing Onboarding KPIs Product Research 84

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

Userpilot

AUGUST 29, 2023

The main difference between product management and project management is the focus. A project manager is focused on the completion of a specific project, whereas product managers focus primarily on the long-term vision and evolving a product to deliver value over time. Drives product success.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

ProductPlan

MARCH 21, 2024

Calling busy product professionals! We get it–your days are packed with roadmap review meetings, brainstorming sessions, and making (what sometimes feels like) too many PowerPoint presentations. We compiled insightful responses from over 1400 product professionals worldwide and analyzed them to spot the latest trends.

Reporting Tools 106

Reporting Tools Data Visualization Research Software Feedback Software 106

Ask Benny

JANUARY 25, 2020

How to effectively build and manage your roadmap and your stakeholders’ expectations. The Roadmap Challenge I recently participated in a meetup of very experienced product management leaders arranged by ProductX. We discussed roadmaps and the challenges surrounding them. Modify the roadmap based on their input if needed.

Roadmap 97

Roadmap Customer Experience User Testing Vision 97

The Product Coalition

JANUARY 27, 2024

There’s a clear distinction between technical and business-oriented roles, as well as between those focused on B2C and B2B markets. Maybe it’s “product led”. Failure to do so can lead to significant friction between product teams and other departments within the organisation. For example. Every company has an area that “leads”.

Feedback Software 136

Feedback Software Analytic Tools Onboarding KPIs B2B 136