Userpilot
FEBRUARY 26, 2024
What is marketing funnel analysis? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. The main stages in the marketing funnel are Awareness, Interest, Consideration, Intent, and Purchase. Book the demo!
Userpilot
DECEMBER 21, 2022
Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools.
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Userpilot
JUNE 12, 2023
Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. We’ll also show you tools that will simplify everything. Typeform – best for long-form market research surveys. What are marketing surveys? Marketing survey templates in Userpilot.
Userpilot
APRIL 17, 2024
If so, you need to invest in the right customer insight tools. These tools are perfect for providing valuable customer insights to make product improvements and optimize your customer experience. If you want to get started with Userpilot as your insight tool, book a demo now. Read on to learn more.
Advertiser: ZoomInfo
The benefits of account-based marketing are clear: internal alignment, shorter sales cycles, higher conversion rates. And yet only 43% of marketers are completely satisfied with the quality of their data. But none of this is possible without the most important element of a successful ABM program: good data.
Userpilot
MAY 10, 2023
Artificial intelligence is revolutionizing our everyday lives, and marketing is no different, with several examples of AI in marketing today. Marketers are now making AI an integral part of their marketing strategies. This article examines what artificial intelligence in marketing looks like today.
Userpilot
JULY 30, 2023
Looking to leverage marketing automation segmentation to offer contextual and relevant in-app messages ? Marketing automation segmentation enables you to deliver the right message to the right people at precisely the right time. HubSpot simplifies marketing campaigns with automation and effective lead nurturing.
Advertiser: ZoomInfo
47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. New tactics to acquire data to reach marketing goals.
Advertiser: ZoomInfo
It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.
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An interactive guide filled with the tools to turn your data into a competitive advantage. They rely on data to power products, business insights, and marketing strategy. What do startups and Fortune 500 companies have in common?
Advertiser: ZoomInfo
With vaccination rates rising, consumers spending more money, and people returning to offices, the job market is going through a period of unprecedented adjustment. Businesses are looking to hire quickly, but they face a disjointed market. As the New York Times observed, “It’s a weird moment for the American economy.”
Speaker: Ian Thompson, Head of Business Intelligence at King, and Zara Wells, Strategic Customer Success Manager at Looker
The key is the strategy and tools for accessing product data at the level that you'd like. He’ll also cover the various other ways that King uses analytics across their entire company, from finance to performance marketing. Don't miss King’s data expert (dare we say king?) Come learn to crush analytics with King.
Speaker: Jeremy Boudinet, Marketing Manager, Nextiva
Join Jeremy Boudinet, Marketing Manager of Nextiva, and learn the tools for getting that glowing review. Making a customer want to advocate for your brand takes passion, personalization, and gratitude: all things that can be gracefully elicited throughout the customer journey map. The best customer experiences go beyond the sale.
Advertiser: ZoomInfo
When times are tough and marketers are asked to do more with the same (or less), we have to make tough choices. However, you might be able to squeeze more value from the tools and processes you’re already using. Here are 7 creative ways marketers can work smarter (not harder) - with the resources you already have!
Speaker: April Dunford, Executive Consultant, Speaker, and Author
Positioning forms the foundation of a product's go-to market strategy. Your marketing plans, your sales strategy, your customer segmentation, your product roadmap - each of these uses positioning as an input. In this session, April Dunford is going to arm you with the tools you need to master positioning.
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