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The Editor’s Notebook: Privacy and Data Security, Retraining Sales Teams

Pragmatic Marketing

What’s odd, though, is that only 23% of companies consider their current sales training programs to be effective. To that end, 92% expect changes in the next three years focusing on strategy, structure and the ways salespeople create value.

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The Universal Product Management Framework: 3 Questions and an Org Chart

Product Management University

If you’re in product marketing , the answers to these questions are the foundation of your market materials, sales tools, campaign messages, sales training, etc. If you’re in sales , there’s a 1:1 correlation between your win rate and your ability to get the answers to these questions.

Framework 100
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How to Build a Solid SaaS Onboarding Strategy: Step-by-Step Guide

Userpilot

Having an effective SaaS onboarding strategy is essential to user success and, by extension, customer retention. In this article, we’ll go over why you need a SaaS customer onboarding strategy, the key components of a successful customer onboarding process, and how to create your customer onboarding strategy in 10 steps.

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 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

One strategy to make that leap is to partner with a larger, established company whose scale and resources can quickly take the product well beyond anything the startup is capable of on its own. Small players have to make good use of whatever means they have at their disposal to break free from the pack. Clash of the In-Laws.

article thumbnail

 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

One strategy to make that leap is to partner with a larger, established company whose scale and resources can quickly take the product well beyond anything the startup is capable of on its own. Small players have to make good use of whatever means they have at their disposal to break free from the pack. Clash of the In-Laws.

article thumbnail

 Marrying Up: Partnering With Big Companies

Pragmatic Marketing

One strategy to make that leap is to partner with a larger, established company whose scale and resources can quickly take the product well beyond anything the startup is capable of on its own. Small players have to make good use of whatever means they have at their disposal to break free from the pack. Clash of the In-Laws.

article thumbnail

The Editor’s Notebook: Privacy and Data Security, Retraining Sales Teams

Pragmatic Marketing

What’s odd, though, is that only 23% of companies consider their current sales training programs to be effective. To that end, 92% expect changes in the next three years focusing on strategy, structure and the ways salespeople create value.