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Is Your Product Messaging Impactful Enough?

The Product Cafe

💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything: product management, startups, AI, and more. ☕ All About Product Messaging Many businesses rush to launch their products, often overlooking the significant role of product messaging.

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Announcing Intercom’s new program for venture-backed startups

Intercom, Inc.

We are delighted to share that we are officially launching our new program for fast-growing, venture-backed startups. Over 5,000 startups from top incubators around the world use Intercom. It is an essential element of the startup stack as founders optimize their customer engagement”.

Startups 118
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Startup marketing: strategies for year one

Intercom, Inc.

The most important tasks for any early stage startup are to write code and talk to users. Founding a startup is a lot like this. I didn’t have a perfectly mapped out startup marketing strategy. Don’t ever contact me again,” this tells you that you need to refine your message. You’re likely going to wear multiple hats?

Startups 201
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53 Questions Developers Should Ask Innovators

TechEmpower - Product Management

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. What are your key Startup Metrics ? eCommerce Does your startup run on a subscription model? Email / SMS Does your application send out transactional emails or SMS messages? Commenting?

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Importance of A Holistic Product Function in A Startup

The Product Coalition

The role of a Product Owner/Manager/Strategist is to help startups capture and transform customer insights into full product experiences that in turn increase customer satisfaction, loyalty, retention, and the business values. Please do shoot a message in case you need any help!

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What founders need to know about acquisitions: Shopify’s Daniel Debow on M&A lessons from selling three startups

The Review by First Round

His most recent startup, Helpful, was acquired by Shopify in 2019. His first startup, Workbrain, was acquired by Infor in 2007. In our conversation today, we focus on all the moving parts of running an M&A process as a startup. His most recent startup, Helpful, was acquired by Shopify in 2019.

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5 Costly Branding Mistakes

UX Planet

For startups and product owners, the stakes are high, and the path is treacherous. Market research for startup branding can be perceived as an unnecessary expense, especially when compared to product development or marketing activities that seem more directly linked to revenue generation. Yet, it’s a double-edged sword.