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I was asked to give a ten-minute overview of my continuous discovery framework and then participated in a fireside chat where the host, Cecilie Smedstad , asked me to go deeper in a few areas. Discovery is a team sport. Its not the exclusive domain of productmanagers. How are we building production-quality software?
A custom ChatGPT model that helps accelerate product innovation Watch on YouTube TLDR In this episode, I interview Mike Hyzy, Senior Principal Consultant at Daugherty Business Solutions. He explains how to conduct an AI-powered design sprint that transforms product concepts into clickable prototypes in just hours instead of weeks.
How productmanagers are transforming innovation with AI tools Watch on YouTube TLDR In this deep dive into AI’s impact on product innovation and management, former PayPal Senior Director of Innovation Mike Todasco shares insights on how AI tools are revolutionizing product development.
Tips for managing global innovation projects Watch on YouTube TLDR In this episode of Product Mastery Now, I speak with Jack Hsieh about successful product development strategies. Jack brings 20 years of experience managing innovation projects at companies like Sony Ericsson and Logitech.
Speaker: William Haas Evans - Principal Consultant, Head of Product Strategy & Design Practice, Kuroshio Consulting
The purpose and value of experimentation (from a scientific and product perspective) is to produce new information. From a productdiscovery/productmanagement perspective, the purpose of experimentation is to focus our efforts on invalidating our assumptions to reduce the risk of developing and going-to-market with the wrong product.
How AI captures customer needs that human productmanagers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
For years, I’ve shared that Product Talk’s primary outcome is to increase the number of product teams who adopt a continuous cadence to their discovery work. That’s why in 2022, we launched our first ever CDH Benchmark Survey. I am thrilled to announce we are running the survey again and I need your help.
In addition to delivering a keynote at the Product at Heart conference (in case you missed it, you can find the video and transcript of that presentation here ), conference co-organizer Petra Wille also invited me to participate in a fireside chat at the Leadership Forum event. Introduction: What Is ProductDiscovery?
Welcome to JEDI Training for Continuous Discovery Teams. I work as a productdiscovery coach. I’ve had the luxury of working with teams all over the world, and I teach them a structured and sustainable approach to continuous discovery. Here’s how I’m redefining JEDI training in a product context.
Committing to continuous discovery means changing the way your product team operates. Continuous discovery means not making decisions purely based on your intuitions or stakeholder requests, but finding ways to integrate touch points with customers into your work every week. Tweet This This can sound overwhelming.
Continuous discovery is not a linear journey—as much as we might want it to be. Continuous discovery is not a linear journey—as much as we might want it to be. That’s certainly the case for Kelsey Terry , who’s sharing her story in today’s Product in Practice. Do you have a Product in Practice story you’d like to share?
Ellen starts by looking at some of the process traps and pitfalls for productmanagers when they make decisions about strategy, tactics, discovery and delivery, namely: making Read more » The post Sunday Rewind: How to make product decisions with transparency and trust by Ellen Gottesdiener appeared first on Mind the Product.
For years, I’ve shared that Product Talk’s primary outcome is to increase the number of product teams who adopt a continuous cadence to their discovery work. Today, I’m excited to announce my first step in correcting for that: We have launched our first ever CDH Benchmark Survey. This has been our North Star metric.
The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.
“What is the difference between a Product Owner and a ProductManager?”. Honestly, I did very little of what I teach as ProductManagement now either. I wasn’t called a ProductManager until I bailed out of that and landed in a startup. I liked this name. I rarely thought about it after that.
Leading a product team (or several teams) comes with its own set of challenges that’s often similar to but distinct from the hurdles individual product contributors face. That’s why it’s especially enlightening when you encounter a product leader who is willing to openly share the challenges they’ve faced. Teresa: Okay.
Platform Teams and API Teams Need to Do Discovery As youll see, I ran into several challenges along the way. These challenges made it abundantly clear to me that API teams need to be doing far more discovery than they are clearly doing. Are there API teams who are doing good discovery? Do they usability test their API?
Its one thing to iterate on an existing product. Its a whole other challenge to identify brand-new products to offer. The same is true for API products. They still exist, even when your product is an API. And just because APIs are slightly more technical products, that doesnt mean that you cant apply discovery to them.
Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. This article will help reduce such churn by refining your productmanagement and UX analysis approach. Even though they’re the ones using the product.
Listen to the audio version of this article: [link] AI Strategy Benefits My research shows that AI can help you make better strategic decisions faster, at least for certain products. [1] 2] Market Research AI-based tools can discover user and customer trends using predictive analytics.
Product trios are cross-functional product teams who are responsible for both deciding what to build and then building it. The goal is for a product trio to represent balanced perspectives while still remaining as small as possible to facilitate and expedite collaborative decision-making. What is a product trio?
Listen to the audio version of this article: [link] 1 Complement Scrum with a ProductDiscovery and Strategy Process Scrum is a simple framework that helps teams develop successful products. Otherwise, you might ask the wrong people for feedback on the increments and hence draw the wrong conclusions. But don’t stop there.
Each week I tackle reader questions about building product, driving growth, and accelerating your career. For more: Hire your next product leader | Favorite Maven courses | Lennybot | Podcast | Swag Subscribe now I believe the future of productmanagement looks like Tal Raviv. Productmanagement is unfair.
Listen to the audio version of this article: [link] A Product Strategy System The product strategy system in Figure 1 consists of four main parts: people, processes, principles, and tools. Having said this, the system in Figure 1 captures the specific product strategy approach Ive created. [1]
The term product owner is commonly used to refer to six different product roles in my experience. These are: The original Scrum product owner who owns a product in its entirety and is responsible for maximising the value it creates. A platform owner who manages a platform as a collection of shared software assets.
How AI captures customer needs that human productmanagers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Vision Captures Product Idea or Business Objective. Cause : A confusion about what an effective product vision is.
Surveying your mobile customers is a great way to find out more about who they are, what drives them back to your app, how they feel about your app, and what they’d like improved. These are questions you can only answer by looking at the individuality of each customer: What do they care about in your product? Gather productfeedback.
According to an InMobi survey , the number one challenge facing app developers today isn’t design or development. Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. Now it’s time to put your app and positioning to the test. It’s marketing. The bad news? The good news?
Outcome-Driven Innovation – for ProductManagers Watch on YouTube [link] TLDR Tony Ulwick, creator of Jobs-to-Be-Done, introduces Outcome-Driven Innovation (ODI), a revolutionary approach to productmanagement. He was part of the team that created the PCjr, a product that flopped badly.
Myth #1: The product owner must ensure that the stakeholders are satisfied. But the value a product creates is ultimately determined by its users: No product will be successful in the long run if it does not solve a specific user problem, create a tangible benefit, or help the users achieve a specific goal.
Guest Post by: Sherzod Abdujabborov (Mentee, Session 7, The Product Mentor) [Paired with Mentor, Dan Mason]. Once we had a couple dozen big names, it was easy to convince the laggards. We became a so-lala product: So-Lala [zo la la] – German word for so-so or meh. The So-Lala Product epidemic. Let’s go Agile!
A mobile survey that is served to your customers at the right place and right time helps you understand who they are, why they use your app, and what improvements they want to see. Ultimately, most brands are unable to answer their most important product question: what makes a customer a customer? Gather productfeedback.
Why Difficult Emotions Matter Particularly for Product People. For us product people, however, difficult emotions are particularily relevant. We are responsible for their success of our products. We may not like difficult emotions like confusion, frustration, anger, envy, sadness, and worry, but we all experience them.
Why Difficult Emotions Matter Particularly for Product People. For us product people, however, difficult emotions are particularily relevant. We are responsible for their success of our products. We may not like difficult emotions like confusion, frustration, anger, envy, sadness, and worry, but we all experience them.
The foundation of continuous discovery is weekly touchpoints with customers. It sounds simple, but what happens if your product is so new that you don’t have any customers yet? Or what if you’re just getting started with an idea and your product doesn’t even exist yet?
The five languages of appreciation for productmanagers. Summary of some concepts discussed for productmanagers. [5:03] We have over fifty citations of research that shows the return-on-investment of appreciation. ” Use the person’s name. The five languages of appreciation for productmanagers.
While exact metrics and the prioritization of those KPIs differs from company to company, there are three key areas all productmanagers measure: Customer acquisition. Ultimately, measuring these different KPIs allows productmanagers to answer the question, “Why?” Engagement is a massive indicator of product success.
Product Talk’s North Star metric is to increase the number of product trios who adopt a continuous discovery cadence to their work. This is what inspired Teresa to write the Continuous Discovery Habits book and shift Product Talk to a course-first business. Meet new Product Talk instructor Ellen Brandenberger!
And this is not just an empty excuse—most product people’s calendars are packed. As Teresa writes in Continuous Discovery Habits, “The hardest part about continuous interviews is finding people to talk to. One of the tactics Teresa recommends is recruiting participants while they’re using your product or service. Tweet This.
Learn the qualities of a successful productmanager and leader. Part of the path to becoming a product master is developing as a leader. Leaders of productmanagement need agility, influence, trust, empathy, and motivating vision. Roman is a productmanagement expert specializing in digital products.
Recognise the Importance of ProductManagement. That’s often the case in my experience for businesses in finance, media, travel, insurance, and other verticals that traditionally don’t have productmanagement groups, and where productmanagement is not represented at the executive level.
The best product launches are like the cream cheese frosting on a decadent chocolate cake! enabled product or feature set and everyone’s totally energized over the upcoming announcement and marketing launch activities. The new product is going to boost your differentiation in the competitive space. All good, right?
This is every productmanager’s nightmare – an onboarding failure that cripples customer retention. But your product doesn’t have to be that way! Customer onboarding is the process of welcoming new customers to your product or service and helping them utilize the product and maximize the value of their purchase.
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