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Pitting API Testing Against UI Testing

The Product Coalition

What is API testing? Before we get to the problem of identifying which of the two, API testing and UI testing, is easier or more difficult, we need to begin by defining them. If you’re a system tester, API testing brings your team a new way of testing the functionality of software which may be difficult to assess using the UI.

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Experimental Design For Product Testing?—?Important Concepts and Considerations

The Product Coalition

Experimental Design For Product Testing?—?Important The use of controlled experiments to understand and test ideas also extends to the online world, in the form of A/B testing. Lots have been written on the topic of highly successful tech companies such as Google, Amazon and others using A/B testing to iterate on ideas quickly.

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Drop-Off Rate: What Is It and How to Reduce It?

Userpilot

In contrast, the exit rate refers to the percentage of users stopping their journey on a particular page. A/B testing can help you optimize your onboarding flows and in-app messages for better conversion rates. A/B tests allow you to compare the performance of 2 different in-app experiences before rolling them out for all users.

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Localization testing: why does your app, game, or website need it?

The Product Coalition

And that’s why localization testing exists: to prevent these very situations. Localization testing is usually not the first thing that development companies consider. Let’s take a closer look at localization testing, what the most essential steps are, and why you need it. What is localization testing?

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Selecting a Software Development Company in 2024

TechEmpower - Product Management

Beware of being swayed by big-name firms or impressive name-dropping. How do they handle testing? References: The company should willingly provide references. Make certain you explore these projects. Were they finished on time and on budget? Did the clients consider them a success? Are they publicly available?

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How Software Products are Created in Test Kitchens

The Product Coalition

The value of a test kitchen when creating a product is immense. The ability to test and iterate based on real usage with real users is invaluable to getting to the root of a problem, understanding a user’s existence, and removing friction. So, what does a product test kitchen look like? I refer to examples of both below.

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Funnel Tracking: How to Track and Optimize Your Funnel

Userpilot

TL;DR Funnel tracking refers to the process of monitoring and analyzing the steps or stages that users go through. Tag and name key funnel events to track interactions like page visits, enabling funnel analysis for optimization and conversion improvement. These insights highlight areas for improvement, leading to higher conversions.